Shemaroo Entertainment and PWR Chain Announce Strategic Partnership to Revolutionize India's Digital Entertainment through Blockchain Innovation

~ ShemarooVerse, exclusively launching on PWR Chain, merges Shemaroo Entertainment's extensive content library with advanced blockchain technology. ~

MUMBAI, India, Nov. 19, 2024 /PRNewswire/ -- Shemaroo Entertainment, a leader in India's media and entertainment industry for over six decades, has announced a strategic partnership with PWR Chain, an advanced Layer 0 blockchain infrastructure. Through this alliance, PWR Chain becomes the official blockchain partner for ShemarooVerse, Shemaroo Entertainment's immersive platform set to deliver next-generation immersive content. This partnership is a landmark step in India's entertainment and technology landscape, combining Shemaroo's vast content offerings with PWR Chain's scalable and environmentally efficient blockchain capabilities.

With an expansive digital footprint across more than 50 content channels on YouTube, Shemaroo Entertainment commands over 200 million subscribers and garners 100 million views daily across diverse categories, including Bollywood, regional, television, devotional, and children's entertainment. ShemarooVerse will leverage PWR Chain's high-speed, decentralized infrastructure to create an immersive, interactive digital experience for audiences in India and beyond.

PWR Chain's blockchain technology is among the most sustainable, operating with minimal carbon footprint. Unlike conventional blockchains that require high energy resources, PWR Chain achieves high throughput with minimal power, processing over 300,000 transactions per second while using only a single CPU core per validator node. This efficiency allows ShemarooVerse to scale seamlessly without environmental impact, setting a new standard in green blockchain technology for the entertainment industry.

As Shemaroo Entertainment transitions its expansive IP portfolio onto the blockchain, PWR Chain's infrastructure offers creators unique opportunities to monetize their content through tokenization and digital collectibles, a pivotal innovation in India's content landscape.

The advanced interoperability and scalability of PWR Chain enables ShemarooVerse to leverage PWR Chain's developer-friendly design, the first blockchain that allows deploying full software applications in traditional coding languages. By leveraging PWR Chain's instant finality and quantum-resistant security, ShemarooVerse offers users a secure, dynamic, and immersive digital space for authentic engagement with Shemaroo's iconic content.

Arghya Chakravarty, COO of Shemaroo Entertainment, said, "Partnering with PWR Chain marks a transformative leap in digital engagement for Shemaroo Entertainment. ShemarooVerse will benefit from the speed, scalability, and sustainability of PWR Chain's blockchain infrastructure, offering audiences a more immersive, secure entertainment experience. We are thrilled to bring ShemarooVerse to life in a way that resonates with the evolving preferences of digital consumers."

Melanie Mohr, CEO at PWR Labs, added, "Shemaroo Entertainment's leadership in Indian entertainment provides an ideal platform to demonstrate PWR Chain's high-performance, eco-friendly blockchain technology. This partnership not only underscores the potential of blockchain for enhancing digital experiences but also positions PWR Chain to drive growth and create engaging opportunities within India's entertainment industry."

This partnership highlights Shemaroo's commitment to digital innovation and sets a precedent for India's entertainment industry by bridging traditional media with Web3. By exclusively hosting ShemarooVerse on PWR Chain, Shemaroo Entertainment and PWR Chain are set to reshape India's digital landscape, offering creators and fans new, dynamic ways to engage with content.

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

Shemaroo Entertainment and PWR Chain Announce Strategic Partnership to Revolutionize India's Digital Entertainment through Blockchain Innovation

TBILISI, Georgia, Dec. 25, 2025 /PRNewswire/ -- On December 25th, Beijing time, Georgian Railway Modernization Project constructed by China Railway 23rd Bureau Group Co., Ltd., is officially put into operation. After 13 years of hard work, this major achievement of China-Georgia cooperation under the Belt and Road Initiative has injected strong impetus into the transportation upgrade and economic development of Georgia, and also demonstrated the outstanding capabilities of Chinese infrastructure enterprises in the overseas railway market.

The railway is located in central Georgia, starting from the city of Zestaponi and ending in the city of Khashuri, with a total length of 43.911 kilometers. It serves as the "main artery" for transportation between the east and west of the country. The project involves the upgrading and renovation of existing lines as well as the construction of new ones, covering multiple fields such as line design, civil engineering construction, power supply, communication systems, and station facilities. The construction was particularly challenging due to the complex geological conditions, with key tasks such as tunnel excavation, high slope embankment protection, and bridge beam installation all faced with significant obstacles. The construction team of China Railway 23rd Bureau Group Co., Ltd. adopted a "lean and efficient" management model, flexibly adjusted the construction plans, deepened cooperation with local enterprises, and relied on technological innovation to overcome a series of technical difficulties. They strictly adhered to safety standards throughout the process to ensure the smooth progress of the project.

During the construction period, the project management actively fulfilled its social responsibilities, providing employment for approximately 1,000 local workers. This not only has helped local people increase their income but also enabled them to acquire professional skills through technical training, which allows them to participate in and witness the development and changes of their hometowns.

This project is the largest railway project newly built and successfully put into operation in Georgia. As an important part of the "Trans-Caspian International Transport Corridor", the official operation of the project is of great significance for enhancing the overall transportation capacity of Georgian railways, promoting logistics transportation between China and Europe, and driving regional economic development. The average travel efficiency from Tbilisi, the capital of Georgia, to the western Black Sea port thus will increase by 37%, and the annual freight capacity will double. This will not only promote the industrial upgrading of Georgia and the development of the regions along the line but also strengthen the trade connection and cooperation with neighboring countries.

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

Georgian Railway Modernization Project Officially Put into Operation, Adding a New Highlight to the Belt And Road Initiative