LOS ANGELES--(BUSINESS WIRE)--Dec 3, 2024--
Thumzup Media Corporation (“Thumzup” or the “Company”) (Nasdaq: TZUP), an emerging leader in social media branding and programmatic marketing solutions, announced its plans to redefine digital advertising by integrating its disruptive ad tech platform with Elon Musk’s X Corp. (formerly Twitter), a social media giant with over 535 million monthly active users. This expansion aligns with Thumzup's mission to maximize advertiser reach and turn everyday users into brand ambassadors.
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By integrating with X, Thumzup expands its potential reach to a massive and engaged audience, complementing its existing presence on Instagram. This would position Thumzup for continued growth in the booming digital advertising market which is expected to exceed $1 trillion by 2027. ii
Platform Features Include:
"Our planned integration with X Corp. marks a transformative milestone for Thumzup," said Robert Steele, CEO of Thumzup. "Since our inception, Thumzup has aimed to expand to other social media platforms. Having achieved milestones such as paying out over $250,000 to our users for an approximately 25,000 Instagram posts and recently listing our company on Nasdaq, we are now aggressively moving forward to broaden our reach. We expect this integration to occur by the end of January 2025. Once implemented, it should significantly amplify Thumzup’s impact, enabling advertisers to leverage trusted user voices to drive scalable and authentic engagement."
Additionally, X's broader base of posts due to its more open nature presents a unique opportunity for Thumzup to explore new advertising content not currently permitted on Instagram. This expansion will allow Thumzup to tap into a wider variety of content and advertising strategies, fostering innovation and reaching audiences in new and impactful ways.
About Thumzup®
Thumzup Media Corporation (Thumzup) is democratizing the multi-billion dollar social media branding and marketing industry. Its flagship product, the Thumzup platform, utilizes a robust programmatic advertiser dashboard coupled with a consumer-facing App to enable individuals to get paid cash for posting about participating advertisers on major social media outlets through the Thumzup App. The easy-to-use dashboard allows advertisers to programmatically customize their campaigns. Cash payments are made to App users/creators through PayPal and other digital payment systems.
Thumzup was featured on CBS Los Angeles and in KTLA.
Legal Disclaimer
This press release contains certain forward-looking statements within the meaning of the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. These include, without limitation, statements about its potential growth, impacts on the advertising industry, plans for potential uplisting, and planned expansion. These statements are identified by the use of the words "could," "believe," "anticipate," "intend," "estimate," "expect," "may," "continue," "predict," "potential," "project" and similar expressions that are intended to identify forward-looking statements. All forward-looking statements speak only as of the date of this press release. You should not place undue reliance on these forward-looking statements. Although we believe that our plans, objectives, expectations and intentions reflected in or suggested by the forward-looking statements are reasonable, we can give no assurance that these plans, objectives, expectations or intentions will be achieved. Forward-looking statements involve significant risks and uncertainties (some of which are beyond our control) and assumptions that could cause actual results to differ materially from historical experience and present expectations or projections. Actual results may differ materially from those in the forward-looking statements and the trading price for our common stock may fluctuate significantly. Forward-looking statements also are affected by the risk factors described in our filings with the U.S. Securities and Exchange Commission. Except as required by law, we undertake no obligation to update or revise publicly any forward-looking statements, whether as a result of new information, future events or otherwise, after the date on which the statements are made or to reflect the occurrence of unanticipated events.
ihttps://business.x.com/en/advertising (X Business 2024)
iihttps://www.bccresearch.com/pressroom/ift/pioneering-the-path-to-a-12-trillion-digital-ad-market-by-2027 (BCC Research 2024)
Thumzup to integrate with X (Graphic: Business Wire)
DALLAS (AP) — Sen. John Cornyn stood in the shadow of the U.S.-Mexico border wall for a campaign event, but the Texas Republican didn’t offer the kind of diatribe about illegal immigration that stokes his party’s core and fueled Donald Trump’s rise to the White House.
Instead, Cornyn, in his courtly Houston drawl, politely thanked Trump for billions in federal dollars to reimburse Texans for work on the wall, praising “the president of the United States, to whom I am very grateful.”
Cornyn's characteristic calm and measured comments betrayed the urgency of the moment for the four-term senator. He's facing the political fight of his long career against two Republicans who claim closer ties to Trump and his MAGA movement and tend more toward fiery rhetoric. Now, Cornyn could become the first Republican Texas senator to lose renomination in a race that may reflect what GOP primary voters are looking for in their elected officials — and what it takes to survive in Trump’s Republican Party.
Some say the 73-year-old former Texas Supreme Court justice represents a bygone era in the GOP. Still, Cornyn, supporters and the Senate’s Republican leadership are fighting aggressively for an edge in the March 3 primary. They have spent tens of millions of dollars, much of it against his opponents, Attorney Gen. Ken Paxton and Rep. Wesley Hunt — both self-styled Trump Republicans.
“We’ve got enough performance artists here in Washington,” Cornyn told The Associated Press, “people who think serving as a representative in the world’s most distinguished representative body — that what qualifies them — is they are loud, they are active on social media and they get a lot of attention.”
Paxton entered the race in April, having emerged from legal troubles that had shadowed his political rise, including beating a 2023 impeachment trial on corruption charges and reaching a deal to end a long-running securities fraud case.
The three-term attorney general has portrayed the investigations against him as persecution by the political establishment, much like Trump has. He contends Cornyn has “completely lost touch with Texas.”
Hunt is still working to raise his profile in Texas. The two-term House member often touts his early endorsement of Trump's 2024 comeback campaign.
Of Cornyn, Hunt recently said, “His moment has passed.”
Hunt's entry in the race last fall made it more likely that no candidate will win at least 50% of the primary vote, sending the top two finishers to a May runoff. The nominee would face the winner of the Democratic primary between Rep. Jasmine Crockett and state Rep. James Talarico.
Mike Fleming, an 80-year-old retired sales manager who attended a recent Hunt campaign event, said Cornyn is a good man but has spent “a lot of his time trying to run for head of the Senate.” Cornyn unsuccessfully ran for Senate majority leader after the 2024 elections.
“If he was the only guy, I would vote for him,” Fleming said.
Cornyn and aligned super PACs have heavily outspent Paxton and Hunt, investing more than $30 million since last summer on television advertising, much of it criticizing his rivals, according to the ad-tracking service AdImpact.
Senate Republican leaders, however, have worried that Paxton, as the nominee, would be costly to defend in the general election. Cornyn's situation is more about a shift in Republican campaign priorities and what candidates need to do to win a GOP primary.
“He plays the part of the distinguished statesman. And that’s what he’s always been,” said Wayne Hamilton, a former executive director of the Texas Republican Party. “But anymore, you have to be very loud about the opposition. And that’s just not him.”
Cornyn also fights a perception among some GOP voters that he’s a moderate.
“He hasn’t been consistent in his conservative representation in his voting,” said Robyn Richardson, 50, from suburban Dallas.
Some Texas conservatives remain angry about Cornyn's work as the GOP’s negotiator on gun restrictions in a 2022 law in the weeks after the shooting at Robb Elementary School in Uvalde, Texas, where 19 students and two teachers were killed. Democrats narrowly controlled Congress and hoped to enact major changes under President Joe Biden.
The measure didn't go as far as Democrats wanted, but the bipartisan bill was the widest-ranging gun measure passed by Congress in decades. Some Republicans wanted any bill blocked, and a week before its passage, some GOP activists booed Cornyn as he took the stage at a state convention.
Some point to Cornyn being dismissive of Trump during his 2016 campaign and before his 2024 campaign and to his dismissal of Trump's claims of widespread election fraud after he lost to Biden in 2020. Those claims by Trump were debunked.
Cornyn was even skeptical early on about the border wall he took credit for helping finance, calling Trump “naive” in proposing it before he sealed the 2016 Republican presidential nomination. Paxton has pointed to that comment, portraying Cornyn as “opposing the border wall.”
The episodes certainly weren't helpful for Cornyn, who has worked to show Texas Republicans where he and Trump agree.
Cornyn aired ads featuring him with Border Patrol agents along the wall, promoting his support to secure $11 billion for Texans' work on it. Another ad promoted Cornyn's 99% support for Trump's agenda, including his three U.S. Supreme Court nominees.
But the disagreements are small compared with the broader shift Cornyn has resisted.
Vinny Minchillo, a veteran Republican consultant in the Dallas area, referred to Cornyn as “an old George W. Bush Republican, which is now a bad thing” since Trump’s rise.
Cornyn was elected attorney general in 1998, winning when a new national conservative figure was rising out of Texas, the newly reelected Gov. George W. Bush, who was elected president two years later.
The Bush name, once a three-generation fixture in Texas politics, quietly disappeared when then-Texas Land Commissioner George P. Bush, grandson and nephew of two presidents, lost his challenge of Paxton for attorney general in 2022.
“I think there is certainly some level of John Cornyn fatigue,” Minchillo said. “He’s been on the ballot in Texas for a long, long time.”
As of last week, Trump had endorsed dozens of Republican lawmakers in Texas. But he is not expected to endorse ahead of the Senate primary, according to people familiar with the White House thinking but who were not authorized to speak publicly.
That would leave Cornyn among only three incumbent Republican senators seeking reelection who have not received Trump's public backing, with Maine's Susan Collins and Louisiana's Bill Cassidy.
Cornyn acknowledged he's “not somebody who cries out for attention at every opportunity.”
Instead, in the final weeks of the primary campaign, he's hoping voters consider which candidate would be the most effective at getting things done — because he believes they'll support him if they do.
“Sometimes people make the distinction between a workhorse and a show horse,” he said. “And I’m happy to be a workhorse.”
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Beaumont reported from Des Moines, Iowa. Hanna reported from Topeka, Kan. Maya Sweedler contributed from Washington.
Sen. John Cornyn, R-Texas, walks through the Capitol, Thursday, Jan. 15, 2026, in Washington. (AP Photo/Allison Robbert)
FILE - Sen. John Cornyn, R-Texas, introduces Brooke Rollins during a Senate Agriculture, Nutrition, and Forestry Committee hearing on her nomination for Secretary of Agriculture, Jan. 23, 2025, in Washington. (AP Photo/Jacquelyn Martin, File)