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AtHome expands with great determination into the European and American markets, launching the Minix food waste compost dryer

Business

AtHome expands with great determination into the European and American markets, launching the Minix food waste compost dryer
Business

Business

AtHome expands with great determination into the European and American markets, launching the Minix food waste compost dryer

2025-02-25 22:00 Last Updated At:22:15

  • Successfully signed an export contract with European home appliance distributor Mares… Initial shipment of thousand units, with plans to increase volume.
  • Targets Europe's high food waste disposal costs… Minix food waste compost dryer, a compact electric composter, chosen as a strategic solution.
  • Participating in the Chicago Housewares Show (HIS)… Aims to elevate the status of Korean home appliances in the U.S., the heart of the industry.
  • SEOUL, South Korea, Feb. 25, 2025 /PRNewswire/ -- AtHome (CEO Yang Jeong-ho) is gaining momentum both domestically and internationally with its home appliance brand Minix, which aims to maximize space efficiency. Minix's flagship product, the food waste compost dryer, has sold 150,000 units in South Korea within just 17 months since its launch in September 2023. In light of this success, AtHome has designated the Minix food waste compost dryer as a strategic product for global expansion and has begun securing overseas distribution channels.

    On February 5, AtHome officially signed an export contract with Mares, a European home appliance distributor with over 40 years of experience and headquartered in Italy. AtHome will supply an initial batch of thousand of Minix food waste compost dryer units, making the product available to European consumers.

    AtHome had previously explored entry into the European market by showcasing the Minix food waste compost dryer at the IFA 2024 exhibition in Berlin last September. At the time, the product's excellent performance, affordable pricing, and sleek, compact design attracted interest from multiple local distributors. Additionally, Europe's high food waste disposal costs were a key factor that contributed to securing this export deal.

    AtHome is also set to participate in The Inspired Home Show 2025, North America's largest and most prestigious housewares exhibition with a 125-year history. The event will take place from March 2–4 in Chicago, where the company will operate a promotional booth showcasing Minix food waste compost dryer, along with its dishwashers and mini dryers. Given that approximately 40% of food in the U.S. goes to waste, the company anticipates significant consumer interest in its food waste compost dryer, which offers an efficient solution to the country's ongoing food waste problem.

    "AtHome's recent Series A investment of KRW 18 billion (approximately USD 13.5 million) from major Korean venture capital firms—including Korea Investment Partners, Shinhan Venture Investment, and Hana Ventures—has played a crucial role in accelerating Minix's global expansion, including its export contract with Mares and participation in international exhibitions," said CEO Yang Jeong-ho. "We will continue to grow Minix as a leading K-appliance brand that is loved worldwide."

SEOUL, South Korea, Feb. 25, 2025 /PRNewswire/ -- AtHome (CEO Yang Jeong-ho) is gaining momentum both domestically and internationally with its home appliance brand Minix, which aims to maximize space efficiency. Minix's flagship product, the food waste compost dryer, has sold 150,000 units in South Korea within just 17 months since its launch in September 2023. In light of this success, AtHome has designated the Minix food waste compost dryer as a strategic product for global expansion and has begun securing overseas distribution channels.

On February 5, AtHome officially signed an export contract with Mares, a European home appliance distributor with over 40 years of experience and headquartered in Italy. AtHome will supply an initial batch of thousand of Minix food waste compost dryer units, making the product available to European consumers.

AtHome had previously explored entry into the European market by showcasing the Minix food waste compost dryer at the IFA 2024 exhibition in Berlin last September. At the time, the product's excellent performance, affordable pricing, and sleek, compact design attracted interest from multiple local distributors. Additionally, Europe's high food waste disposal costs were a key factor that contributed to securing this export deal.

AtHome is also set to participate in The Inspired Home Show 2025, North America's largest and most prestigious housewares exhibition with a 125-year history. The event will take place from March 2–4 in Chicago, where the company will operate a promotional booth showcasing Minix food waste compost dryer, along with its dishwashers and mini dryers. Given that approximately 40% of food in the U.S. goes to waste, the company anticipates significant consumer interest in its food waste compost dryer, which offers an efficient solution to the country's ongoing food waste problem.

"AtHome's recent Series A investment of KRW 18 billion (approximately USD 13.5 million) from major Korean venture capital firms—including Korea Investment Partners, Shinhan Venture Investment, and Hana Ventures—has played a crucial role in accelerating Minix's global expansion, including its export contract with Mares and participation in international exhibitions," said CEO Yang Jeong-ho. "We will continue to grow Minix as a leading K-appliance brand that is loved worldwide."

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

AtHome expands with great determination into the European and American markets, launching the Minix food waste compost dryer

AtHome expands with great determination into the European and American markets, launching the Minix food waste compost dryer

Home energy storage provider showcases a new rapid shutdown safety feature shaped by installer and homeowner feedback

SAN DIEGO, Feb. 18, 2026 /PRNewswire/ -- FranklinWH Energy Storage Inc., a leading provider of whole-home energy management and storage solutions, will use Intersolar and Energy Storage North America to spotlight expanded U.S. manufacturing, workforce growth, and ongoing improvements across its residential energy storage platform.

The company is on track to double manufacturing output at its Santa Clara, California, facility in 2026. The factory uses AI-enabled production tools to streamline assembly, improve product availability, and reduce delivery times for installers. To support that growth, FranklinWH is expanding its manufacturing workforce, strengthening distribution capacity nationwide, and broadening sales coverage as part of its long-term commitment to the U.S. market.

"FranklinWH is not slowing down, in fact we're doubling manufacturing of our energy storage systems at our California factory, expanding distribution centers nationwide for faster delivery to installers, and continuing to grow our team," said FranklinWH CEO and Co-founder Gary Lam. "Our focus is long-term. We are investing in people, production, and partner support to meet rising demand for home energy resilience."

FranklinWH says product development continues to be driven by installer and homeowner feedback. The company reports ongoing system-level improvements to its aPower 2 and aPower S batteries, even as those products remain well established in the field.

"At FranklinWH, installer feedback is built into our design process from the start," Lam said. "Even as aPower S and aPower 2 are widely deployed, we continue to refine the system based on real-world use. Our goal is to make installation smoother, system performance stronger and long-term ownership simpler."

One example of that field-driven approach is the FranklinWH RSD Duo (RSD Duo), a new safety enhancement being shown at Intersolar. Standard RSDs have a single circuit, while the RSD Duo has two parallel circuits for added reliability and safety. If one circuit malfunctions, the RSD Duo continues to operate as a rooftop shutdown device. The solution provides a streamlined, code-compliant method for exceeding rooftop solar safety requirements. It integrates with FranklinWH Systems, helps reduce installation time and supports compliance with national electrical code requirements without adding unnecessary complexity.

"The RSD Duo came directly from conversations with installers and homeowners who work with these systems every day," Lam said. "Contractors told us they needed hardware that helps them move faster without sacrificing safety. Homeowners told us they want systems that perform reliably when the grid is stressed. This is one example of how we turn feedback into practical improvements."

FranklinWH is also increasing participation in utility demand and grid services programs in key regions across the United States. In many areas, utilities now offer substantial incentives for qualified home energy storage systems, along with performance-based payments when stored energy supports the grid during peak demand periods.

FranklinWH will offer live demonstrations and product discussions at Booth 2904 throughout Intersolar.

For more information, visit www.franklinwh.com.

About FranklinWH

FranklinWH Energy Storage is the manufacturer of the FranklinWH System, a next-generation home energy management and storage solution. Headquartered in the San Francisco Bay Area, FranklinWH's team brings decades of experience across energy system design, manufacturing, sales, and installation. The company is AVL-listed with multiple financial institutions and continues to empower homeowners to achieve true energy freedom. Learn more at franklinwh.com.

 

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

FranklinWH Signals U.S. Growth and Field-Focused Innovation at Intersolar

FranklinWH Signals U.S. Growth and Field-Focused Innovation at Intersolar

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