USHOPAL Expands Global Luxury Beauty Portfolio with the Acquisition of French Skincare Icon PAYOT

SHANGHAI, March 4, 2025 /PRNewswire/ -- USHOPAL Group continues to solidify its position as the first China-based luxury beauty group to emerge on the global stage, with an acquisition strategy that focuses on strong presence across both international and Chinese markets. As a leader in high-end beauty investments, USHOPAL has successfully built a portfolio of prestigious brands worldwide, including the acquisition of British luxury skincare brand Argentum Apothecary in 2022 and a strategic investment in the French niche fragrance house Juliette Has a Gun. The latest addition to its portfolio, the full acquisition of PAYOT, further underscores USHOPAL's ambition to create a new-generation luxury beauty group with an unparalleled global footprint.

PAYOT is a heritage French skincare brand with over 100 years of expertise, trusted by professionals and consumers alike. The brand has a strong global presence, with products available in over 70 countries and an extensive network of 5,000+ spa and professional beauty partners. PAYOT's facial treatments are performed 7 million times annually across 30+ countries, making it one of the most recognized names in professional skincare.

Founded in 1920 by Dr. Nadia Payot, PAYOT is renowned for blending scientific innovation with sensorial skincare rituals. Dr. Payot, one of the first female doctors of her time, revolutionized skincare by integrating dermatological expertise with holistic beauty treatments, including the now-iconic "Facial Ballet" massage technique, inspired by the movements of ballerina Anna Pavlova. Over the decades, PAYOT has remained at the forefront of professional skincare, offering results-driven treatments across high-end spas, luxury retailers, and professional beauty institutes.

PAYOT's product range spans facial care, body treatments, and anti-aging solutions, with signature lines such as MY PAYOT, N°2, and Pâte Grise, which have built a loyal global following for their advanced formulations and sensory appeal.

Through this acquisition, USHOPAL will bring new momentum to PAYOT, leveraging its expertise in global omni-channel, brand-building, and consumer engagement to drive growth across international markets. The group will preserve PAYOT's rich heritage and professional skincare expertise while enhancing its presence through innovative retail strategies, next-generation consumer experiences, and expanded global distribution.

This acquisition marks another milestone in USHOPAL's journey to redefine the luxury beauty landscape. As a group committed to curating and scaling high-end brands for the modern consumer, USHOPAL will continue to drive PAYOT's global and China expansion, ensuring that its legacy and innovation reach an even broader audience.

About USHOPAL Group

Founded in 2017, USHOPAL has rapidly evolved into the leading luxury beauty group originating from China, with a balanced strategy focused on both international and China market growth. The group operates an exclusive portfolio of nearly 20 premium beauty brands, including Chantecaille, SUQQU, and Juliette Has a Gun, spanning skincare, cosmetics, and fragrance categories. USHOPAL's expertise lies in building long-term brand equity, innovative consumer engagement, and online-offline luxury experiences.

About PAYOT

Founded in 1920 in Paris by Dr. Nadia Payot, PAYOT is one of France's most influential professional skincare brands, known for its "Beauty in Motion" philosophy that combines skincare efficacy with holistic well-being. With a presence in over 70 countries and a strong professional spa heritage, PAYOT continues to offer high-performance skincare rooted in science and sensorial experience, trusted by consumers and skincare professionals worldwide.

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

USHOPAL Expands Global Luxury Beauty Portfolio with the Acquisition of French Skincare Icon PAYOT

LAS VEGAS, Jan. 17, 2026 /PRNewswire/ -- At CES 2026, Flowtica was not the loudest presence on the show floor. Over the course of the week, however, the Singapore-based AI company became one of the most closely watched, drawing sustained attention from media, investors, and industry observers.

That attention has now translated into availability. Following its appearance as a CES 2026 Innovation Award Honoree, Flowtica has officially opened sales of Flowtica Scribe, its AI recording pen that quietly stood out in a field dominated by phone-dependent and screen-heavy solutions.

Flowtica Scribe did not make its first public appearance at CES. The product launched on Kickstarter several months earlier, where it attracted thousands of users and established early validation. CES marked a different stage for the company. The focus shifted away from introduction and toward closer examination, with many observers asking whether the idea could hold up beyond early enthusiasm.

Throughout the exhibition, Flowtica's booth at Eureka Park became a steady meeting point for investors and journalists. Conversations rarely centered on specifications or feature lists. Instead, discussions focused on a more fundamental question: whether AI recording tools are beginning to converge on forms that genuinely fit into professional life.

Flowtica's answer was visible in its choice of form. By embedding AI into a pen, an object already accepted in boardrooms, consultations, investor meetings, and sales conversations, the company avoided many of the social and practical frictions that continue to limit phone-based recorders. The result was a device that felt less like a new category of gadget and more like a natural extension of existing behavior.

This restraint is deliberate. Flowtica Scribe is designed to remain unobtrusive, with no screen and no demand for user attention during conversations. Recording, organization, and interpretation take place quietly in the background, allowing users to remain focused on the discussion itself. Among on-site observers, this approach positioned Flowtica as one of the more pragmatic entrants in an increasingly crowded AI recording market.

Hardware, however, represents only part of Flowtica's differentiation. The company places equal emphasis on what happens after recording ends. Its AI functions as a continuously evolving insight system that can operate autonomously while remaining responsive to clear user guidance when needed. Over time, it adapts to individual working rhythms and priorities, shifting the emphasis from capturing everything to identifying what truly matters.

Rather than simply storing conversations, Flowtica helps determine which moments should be retained, revisited, and translated into next actions. Key insights are designed to integrate naturally with existing productivity tools, including calendars and task systems, allowing them to fit into established workflows rather than compete with them.

As interest in Flowtica Scribe built during CES, one question surfaced repeatedly. When would the product be available beyond the show floor?

With sales now officially open through Flowtica's website, the company moves from exhibition attention to real-world deployment. For Flowtica, this moment appears less like a conclusion and more like a transition, from being observed to being used.

As the AI recording market continues to mature, competition is shifting away from novelty and early adoption toward durability. The defining question is no longer whether a system can record conversations, but whether it can remain useful over time.

Flowtica enters this next phase with an approach that is measured and quietly confident, placing its bet not on spectacle, but on long-term relevance.

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

The AI Recording Pen That Turned Heads at CES Is Finally for Sale