BREA, Calif., March 21, 2025 /PRNewswire/ -- ICECO, a leading innovator in portable refrigeration solutions, is marking its 6th anniversary with a week-long celebration from March 21st to March 27th, 2025. The event will feature unbeatable discounts on portable fridges, accessories, and exclusive bundles, alongside limited-edition products and exciting giveaways designed for outdoor enthusiasts.
Anniversary Sale Highlights:
- March 21–23: Early Access Deals
- APL Black Series Launch with Early Bird Prices (up to $540 off)
- APL20 Black: 15% OFF (Save $75)
- APL35 Black: 20% OFF (Save $140)
- Free cover with APL20 Black purchase (Limited to 50)
- Fridge and accessory combos (Save up to $540)
- 20% OFF All Fridges (Save up to $260)
- Fridge + Accessory Combos (Save up to $800)
Limited-Time Promotions:
- $10 Outdoor Gear Mystery Box:
Available daily at 8:00 PM PST, ICECO will release a limited-edition mystery box featuring outdoor gear valued between $59–$139. Only 5 boxes will be available each day. - Free 6th Anniversary Gift Box:
Orders over $500 will receive a special anniversary gift box filled with ICECO outdoor essentials, including an ice tray, carabiner, and a gift card worth up to $100 (while supplies last). - Top 3 Spenders Win Big:
The top three customers by total order value will win exclusive prizes, including: - 1st Prize: PB1000 Power Station (Value: $999)
- 2nd Prize: ICECO Outdoor Set (Value: $508)
- 3rd Prize: Magnetic Battery & Solar Panel (Value: $268)
Social Media Exclusives:
- Stackable Codes – Save Extra $30!
On top of our already amazing sale discounts, followers on Instagram and Facebook can save an additional $30 with exclusive stackable codes. - $15 Off – Follow @icecofreezer on Instagram and DM us "Happy 6th Anniversary."
- $15 Off – Join the ICECO Facebook Group and check the pinned post for your exclusive member code.
To explore all the incredible deals and start shopping, visit www.icecofreezer.com.
About ICECO
ICECO stands for innovation, quality, and unmatched customer support. With 100+ global technology patents and full in-house R&D and production capabilities, we're dedicated to crafting reliable portable fridges for every adventure. Trusted by outdoor enthusiasts worldwide, ICECO is your ultimate overland companion.
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** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
ICECO Celebrates 6th Anniversary with Massive Sale, Exciting Giveaways, and More!
Limited-edition designs of Bellroy's lightweight, everyday bags and pouches from the Cinch range.
MELBOURNE, Australia, Jan. 13, 2026 /PRNewswire/ -- Bellroy released new limited-edition products to their Cinch collection in celebration of the Year of the Horse, with colors, silhouettes and hidden messages representing calm and relaxation. The custom designs capture the symbolism of the new year with an injection of modernity, with crimson to represent lucky red, seafoam green as a nod to spring, and hidden messages of rest and readiness, unique to each style. These limited-edition products are available now at bellroy.com and at select retailers.
Products:
- Cinch Backpack – Year of the Horse Edition
- Cinch Mini Messenger – Year of the Horse Edition
- Cinch Pocket – Year of the Horse Edition
- Cinch Pouch – Year of the Horse Edition
- New Year Horse Charm
- New Year Owl Charm
Bellroy is also offering customers the New Year Horse Charm and New Year Owl Charm as gifts with the purchase of the Cinch Backpack – Year of the Horse Edition or Mini Messenger – Year of the Horse Edition (while stocks last). The horse charm, molded from clay and developed through 3D printing, features two snuggling horses sitting on a diamond-style knot that loosely resembles a traditional Chinese knot. Bellroy Designer Rowan Dinning says, "For Year of the Horse, we didn't want to signal a hustle culture, like the cliché, prancing pony. We focused more on being in connection with family and that sense of community when putting together the capsule."
This capsule is a modern take on a year that is often tied to speed, ambition and momentum. Bellroy reframes the story: rest and prepare, then move with purpose. "The idea was inspired by the phonetic similarity between 'Cinch' and the Chinese word '松弛' (sōngchí), which means relaxed, chilled or loosened. The design language of the Cinch family – playful structure, soft and lightweight materials – further reinforces this 'chilled' feeling," says Bellroy BD Project Manager Fiona Fang.
Cinch Backpack – Year of the Horse Edition
Cinch Mini Messenger – Year of the Horse Edition
Cinch Pocket – Year of the Horse Edition
Cinch Pouch – Year of the Horse Edition
New Year Horse Charm and New Year Owl Charm
- RRP US$35 each.
- Available as a free gift with eligible purchases.
Now available at bellroy.com and selected retailers.
Product images available here.
Apple-exclusive collection
In addition to the collection available on bellroy.com, Bellroy has collaborated with Chinese paper artist Chen Fenwan to create a Year of the Horse Collection made exclusively for Apple – comprising the Laptop Caddy, Travel Organizer and Cinch Messenger. Each limited-edition product includes an exclusive patterned lining designed by the artist.
Laptop Caddy 14" – Special Edition
Travel Organizer – Special Edition
Cinch Messenger – Special Edition
Now available at apple.com and in select stores.
Product images available here.
About Bellroy
Bellroy is an Australian certified B-Corp revolutionizing everyday carry since 2010. The design-obsessed brand creates wallets, bags, and tech accessories that solve real problems through sustainable materials and meticulous engineering. With products sold in 100+ countries, Bellroy demonstrates that business can be a force for good without compromising on quality or design.
Social Media:
Instagram: https://www.instagram.com/bellroy
TikTok: https://www.tiktok.com/@bellroy_official
Facebook: https://www.facebook.com/bellroy.official|
YouTube: https://www.youtube.com/@bellroy_official
LinkedIn: https://linkedin.com/company/bellroy
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
Bellroy Releases Year of the Horse Capsule Collection
