A think-tank forum was held Thursday in the Malaysian capital Kuala Lumpur, with a broad consensus reached on the future of China-Malaysia cooperation in the areas of political, educational, trade and cultural exchanges.
The forum, titled "Envisioning the Future: 2025 Kuala Lumpur Dialogue," was attended by around 200 participants from government institutions, think tanks, universities and enterprises.
Speaking at the forum, the participants expressed their expectations that China and Malaysia will continue to deepen exchanges and inject intellectual support into cooperation between the two countries.
The one-day forum was co-organized by the Academy of Contemporary China and World Studies, a research institution under China International Communications Group, and Malaysia's Institute of Strategic Analysis and Policy Research, following Chinese President Xi Jinping' state visit to Malaysia on Tuesday and Wednesday.
Think-tank forum in Malaysia offers insights on China-Malaysia cooperation
China's movie industry is increasingly deriving its earnings from broader consumer economy.
Released during the 2025 summer season, the film "Nobody" became China's highest-grossing two-dimensional animated film -- and its success went beyond theaters.
Through licensing and brand partnerships, the movie has generated 2.5 billion yuan (about 358.3 million U.S. dollars) in retail sales to consumers, with more than 800 licensed products on the market.
Ranging from plush toys to food and home goods, the movie-related merchandise can be purchased from over 3,000 online and offline outlets.
Meanwhile, souvenir stores are crowded at Shanghai Disneyland's Zootopia themed land, with hats, plush toys, and collectibles seeing steady demand from visitors.
"China's film industry is no longer defined by box office revenue alone. It has become a new growth engine that links and energizes multiple cultural sectors. At the heart of every successful film is strong storytelling. High-quality productions create cultural value, which in turn enhances the commercial value of intellectual property and opens up new consumption opportunities. I believe China's film industry delivered an outstanding performance in the past year," said Chen Xiaoda, vice dean of Shanghai Vancouver Film School.
Film IP fuels expansion of consumer market
