Top 3 Global Wireless Audio Brand [1] Unveils Next-Gen Travel-Ready Earbuds
MANILA, Philippines, May 27, 2025 /PRNewswire/ -- Soundcore, the premium audio brand under Anker Innovations and ranked third globally in wireless headphone shipments, today launched its groundbreaking product, the Liberty 5 in the Philippines. Positioned as its "Best Voice Noise Canceling Earbuds," this new model combines state-of-the-art Adaptive ANC 3.0 and Dolby audio, offering an immersive listening experience. The slogan "Liberty On, Noise Off" encapsulates its goal of providing a quiet journey for modern travelers.
From Startup to Global Dominance in 8 Years
Since its establishment in 2017, Soundcore has disrupted a market long dominated by decades-old legacy brands. In just eight years, it has ascended to the top 3 globally.
"Soundcore's top 3 global position is a testament to Anker Innovations' mission: Ignite possibilities through ultimate innovation," said Leon Wu, General Manager of Southeast Asia at Anker Innovations." True leadership means putting users first. Through strategic collaboration across our ecosystem—from Anker Innovations' charging breakthroughs to eufy's smart home intelligence—we create technology solutions that adapt to life, not the other way around."
After the Liberty 4 series received a positive response from Southeast Asian consumers, soundcore launched the Liberty 5, a newly upgraded product that offers optimized audio clarity for commutes and travels.
Enhanced Noise Reduction: Twice the Human Voice Cancellation Power
The Liberty 5's Adaptive ANC 3.0 algorithm combines a unique acoustic chamber design and advanced processing to deliver twice the voice suppression power of previous models[2]. By targeting the 300Hz–3kHz vocal frequency range, where speech energy is most concentrated, the system selectively reduces voice frequencies while scanning the environment 180 times per minute for real-time adjustments[3]. This ensures a quiet journey on trains and subways. During phone calls, all six microphones are activated to capture clear voice input while filtering out background noise.
Cinematic Sound for Every Adventure
The Liberty 5 delivers a theater-like audio experience, powered by Dolby Audio technology. Users can customize their listening environments through the Soundcore app, choosing from three pre-tuned modes: Music, Movie, and Podcast, to optimize sound profiles according to the content type.
The earbuds are equipped with a new 9.2mm wool-paper composite driver that minimizes distortion, achieving three times the clarity in mid and high frequencies compared to conventional true wireless systems[4]. Supported by LDAC high-resolution audio (with triple the bitrate of standard codecs) and Hi-Res Wireless Certification, it preserves studio-quality details across all music genres.
Dual bass tube technology enhances low-end resonance by optimizing airflow, producing richer and more natural bass that seamlessly blends with the soundstage.
Designed for Effortless Travel
The Liberty 5's travel-oriented design features a slimmer, IP55-rated body, ensuring durability in humid climates. With just a ten-minute charge in the case, the earbuds can provide up to five hours of playtime, ensuring they are always ready to go. A quick 10-minute charge provides up to 5 hours of playtime, ensuring you're always ready on the go. The earbuds offer 12 hours of playtime with ANC off and 8 hours with ANC on, while the fully charged case and earbuds deliver a total of 48 hours (ANC off) or 32 hours (ANC on) of battery life.
The Liberty 5 supports Bluetooth 5.4 for stable 15-meter connectivity and Google Fast Pair, enabling instant device pairing via a half-screen pop-up notification[5]. Its SnapCharge case also offers the convenience of wireless charging.
Pricing and Availability
The new Liberty 5 comes in five colors: Black, White, Blue, Apricot, and Champagne Gold. It will be available starting today on soundcore.com, Shopee, Lazada, and from select retailers for PHP 5,995.
About Soundcore
Soundcore, an Anker Innovations brand, creates audio products that help spark emotions through music. This includes premium noise-cancelling TWS earbuds and headphones, smart wearable audio devices, and Bluetooth speakers. For more information, please visit soundcore.com.
About Anker Innovations
Anker Innovations is a global leader in charging and home energy storage technology and a developer of unique, consumer electronic products that support premium audio, mobile entertainment and the emerging smart home space. This innovation is being led by its key brands: Anker, Anker SOLIX, AnkerWork, eufy, Nebula, and Soundcore. More information on Anker Innovations and its various brands can be found at anker.com.
| [1] Source: Euromonitor International (Shanghai) Co., Ltd., 2024 global shipment volume of wireless headphones among audio brands (defined as brands with ≥75% revenue from audio equipment); wireless headphones include devices using Bluetooth or other wireless technologies. Research completed in March 2025. All references to "global top 3" in this article are based on these findings. |
| [2],[3],[4],[5] Data based on internal lab testing. Results may vary under different conditions. |
[1] Source: Euromonitor International (Shanghai) Co., Ltd., 2024 global shipment volume of wireless headphones among audio brands (defined as brands with ≥75% revenue from audio equipment); wireless headphones include devices using Bluetooth or other wireless technologies. Research completed in March 2025. All references to "global top 3" in this article are based on these findings.
[2],[3],[4],[5] Data based on internal lab testing. Results may vary under different conditions.
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
Soundcore Liberty 5: Revolutionizing Voice-Canceling with Adaptive ANC 3.0 and Dolby Audio
GONZALES, Texas, March 17, 2026 /PRNewswire/ -- As the U.S. cattle herd falls to a 75-year low and beef prices climb to record highs, Texas ranchers are under growing pressure to protect every acre of usable pasture. Yet invasive brush continues to spread, and conventional control methods often prove too costly, too imprecise or too limited by terrain. Agricultural drones are changing that equation, offering a more practical way to deliver herbicide treatments in dense brush and hard-to-reach areas without damaging the soil or grass underneath.
When the Brush Takes Over
That challenge is creating growing demand for brush control specialists like Curtis Schramm, owner of Texas Agridrone Services. He operates in Gonzales County, a Texas cattle region where livestock accounts for 93 percent of agricultural sales and crop rows make up just 10 percent of farmland. There, brush encroachment is visible and relentless. According to Texas A&M research, a single adult mesquite tree can consume up to 20 gallons of water per day during peak growing season, while prickly pear density can increase 25 to 30 percent each year during prolonged drought. In a region that depends almost entirely on rainfall, that kind of pressure steadily shrinks the amount of usable pasture available to ranchers.
The traditional answers work only when the economics align. In Schramm's experience, a 29-acre brushy pasture is too small for a half-million-dollar ground rig to bother with. A helicopter can cover hundreds of acres an hour but won't spray precisely over a dense thicket. And shredding with a tractor makes things worse: it stresses the plants, accelerates regrowth, and leaves fields full of stumps that prevent other equipment from entering afterward.
"A lot of my work is a fix to poor management practices from decades, even lifetimes of ranchers and landowners mismanaging property," says Schramm, "Letting native brush and other invasive species come in and take over."
A Different Kind of Precision
Brush work comes with a different set of demands than open-field spraying. Schramm's jobs involve dense, irregularly shaped thickets, damaged terrain, and pastures laced with electrical lines. Although agricultural spray drones are built to handle a range of priorities, he knows that penetration and precision matter most for his work. "What good would a wide swath do me if it didn't have the force to push the chemical all the way down through the canopy?" he says.
He chose the XAG P150, starting operations in August 2025. The quad-rotor design generates a strong, concentrated downdraft, and paired with the RevoSpray System, it reaches a maximum flow rate of 7.9 gallons per minute (30 liters per minute), pushing herbicide uniformly through canopy layers to the understory below. When Schramm hovers over a dense mesquite stand, landowners expect the spray to drift down gently, like rain under a tree. What they see instead surprises them every time. "When the drone goes over, the plants swirl, the ground's blowing up in the dust, and the chemical reaches every bit of the plant, not just the soil. They're always impressed."
The drone's 4D imaging radar detects obstacles between 5 and 328 feet along the flight path (1.5 to 100 meters), enabling safe operation across the uneven, obstacle-heavy terrain Schramm navigates daily. Real-time 3D terrain mapping enables autonomous flight without a preloaded map, adjusting continuously to each new field's contours. "The way it quickly adjusts... it makes me laugh every time," he says. "That's incredible to me, because I'm thinking about all that math that has to compute to know what the speed, height, and all those variables to make a decision in a millisecond."
The P150's foldable design also lets Schramm load, launch, and manage a full day's operation alone. For a small-business owner in his first years of operation, working solo means lower overhead and more profit. It's also a practical necessity: his jobs are often on properties where larger equipment simply can't reach.
The results have been clear. His first job, a shredder-damaged pasture of mixed mesquite, prickly pear, and huisache, looked one month later like a war zone. "It killed everything but the grass," Schramm says, recalling the landowner calling him out to come see it.
In his first season, August through December 2025, he completed 682 acres of brushwork without losing a single client. For each of those ranchers, recovered pasture means more grass, more cattle weight, and more income — a chain of returns that begins with getting the brush out.
Land, Cattle, and Family
Schramm didn't arrive here through a straight line. He spent decades connected to the land, first through his family's poultry operation for Tyson Foods from 1977 to 2015, and before that through his grandfather, a county conservation resource manager for 31 years who taught young Curtis to identify grasses, understand invasive plants, and know when and how to treat them. "All those techniques I grew up learning turned out to be something I needed when I was in my late 40s and early 50s," he laughs. "Here I am doing this."
For Schramm, the work has always been about more than brush. "If you're in a drought, you need to feed your cattle as cheaply as possible," he says. "The quicker you can put weight on, the more money you can make." He's brought his refill cycle down to under 32 seconds: batteries swapped, tank refilled, drone back in the air in under a minute, because every minute on the ground is a minute not serving that chain. "The idea is to feed your land to feed your cattle to feed your family."
"It's my life now," he says. "When I wake up at 4 in the morning to go somewhere and do something with the drone, I'm super excited. It's been something that's filled my life, and for my family, very well."
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For Texas Ranchers Fighting Invasive Brush, XAG Drones Are Changing the Odds
For Texas Ranchers Fighting Invasive Brush, XAG Drones Are Changing the Odds