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Redefining sustainable luxury in Australia's cultural capital with a landmark debut
MELBOURNE, Australia, June 19, 2025 /PRNewswire/ -- 1 Hotels, the mission-driven luxury lifestyle brand founded by hospitality visionary Barry Sternlicht, proudly announces the official opening of 1 Hotel Melbourne. This nature-inspired property marks the brand's long-anticipated debut in Australia, redefining the future of luxury hospitality in the heart of one of the world's most forward-thinking cities.
Developed in partnership with Melbourne-based Riverlee, the hotel is set along 220 meters of uninterrupted Yarra River frontage in the revitalized North Wharf precinct. The building is a celebration of Melbourne's storied past and a blueprint for a more sustainable future, brought to life through biophilic design principles and a commitment to living in harmony with nature. The architectural centerpiece of the project is the restored Goods Shed No. 5, Melbourne's last remaining heritage goods shed from the city's shipping heyday. The hotel is also designed to foster connection, creativity, and community, buzzing from day to night with chef-led dining, wellness experiences, and a dynamic lineup of Happenings—from sound baths and DJ sets to zero-waste cocktail workshops.
"The opening of 1 Hotel Melbourne marks a powerful moment for our brand as we expand in the Asia Pacific region," says Barry Sternlicht, 1 Hotels Founder and Chairman of Starwood Hotels. "As we grow our global footprint, we're focused on markets that reflect our values—places where nature, culture, and innovation converge in meaningful ways. Melbourne is a city that not only understands the importance of sustainability, it celebrates it."
"At 1 Hotels, we've always believed that true luxury is rooted in purpose, impact, and authentic experiences," said Raul Leal, CEO of Starwood Hotels. "1 Hotel Melbourne brings sustainability and style into harmony, with a focus on wellness, local connection, and day-to-night programming that creates a tangible sense of place. From the moment you arrive, you feel like you're part of the city."
"Through our partnership with 1 Hotels, we have reimagined this heritage waterfront site into a sustainable luxury destination that honors Melbourne's maritime past while setting new benchmarks for environmental stewardship," says David Lee, Development Director at Riverlee. "This project perfectly embodies Riverlee's commitment to creating visionary developments that respect our city's past while building for its future."
Design Shaped by Nature and History
1 Hotel Melbourne's design narrative is anchored in the brand's nature-first ethos and commitment to biophilic design—an approach that taps into the untamed landscapes of Victoria, from the rugged cliffs of the Great Ocean Road to the lush canopies of the Dandenong Ranges. Here, nature isn't an escape from the city—it's a dialogue with it, creating an urban sanctuary that blurs the boundary between built and natural environments, with a deep and immersive sense of place.
At the heart of the design is the site itself: the historic Seafarers wharf, in continuous use since 1855. Its centerpiece is the heritage-listed Goods Shed No. 5. Originally built in 1895, the shed was once a vital part of Melbourne's maritime economy, processing massive amounts of cargo before falling into disuse in the 1970s. More than 2,000 original elements have been salvaged, catalogued, and reincorporated, including bluestone pavers, steel trusses, timber doors, and window frames. The adjacent Malcolm Moore crane, a 1942 industrial relic and the last of its kind in Victoria, has been restored and repositioned as a sculptural tribute to the area's shipping past.
From the moment guests enter 1 Hotel Melbourne's soaring lobby—anchored by a dramatic rock wall constructed from split-faced granite, an industrial by-product that echoes Victoria's coastal geology—they are immersed in a story of regeneration and renewal. Reclaimed timber is a defining feature, with more than 4,500 square meters (the equivalent of 18 tennis courts) used in the hotel. The reception desk is made with repurposed elm trees from Melbourne's Metro Tunnel works. In the lounge, decommissioned railway bridges were transformed into a sweeping staircase. And in the signature restaurant, From Here by Mike, the original support beams from the Goods Shed have been repurposed as dramatic portals. Throughout the property, more than 7,000 plants bring Victoria's biodiversity indoors, reinforcing the hotel's biophilic approach.
The hotel features 277 tranquil guest rooms, including 36 suites. Floor-to-ceiling windows frame skyline or Yarra River views. Guest rooms feature walls made from discarded railway sleepers across Victoria and New South Wales. Guest room door numbers are displayed on reclaimed timber panels crafted from original subaquatic piers salvaged during the site's wharf restoration, featuring distinctive marine worm markings and accented with preserved moss above and below. Smart thermostats, energy-saving switches, and low-VOC materials reinforce the hotel's light-touch approach.
In addition to the rooms and suites, 1 Hotel Melbourne offers 114 hotel-branded homes. Residents in these luxury, waterfront homes will enjoy exclusive services such as chef-catered private dinners and in-residence spa treatments. The crowning jewel is the 18th floor penthouse designed by Riverlee founder Clement Lee OAM, in collaboration with Fender Katsalidis. Residents have access to a private outdoor terrace, lounge, library, and dining space with sweeping views of the river and the skyline.
The debut of 1 Hotel Melbourne also marks the launch of Regeneration: The Art of Renewal, a site-specific art program curated for the property by One Design Office in collaboration with DarkLab, a subsidiary of the Museum of Old and New Art (MONA). Works have been commissioned from Vanessa Barragão, Jamie North, and Indigenous Australian artists Naminapu Maymuru-White and Yhonnie Scarce. The collection brings together Indigenous and contemporary perspectives on resilience, culture, and environmental healing through reclaimed and natural materials. From suspended glass eel forms to towering plant-infused concrete sculptures, it's a sensory journey.
Dining and Celebrations, Reimagined
1 Hotel Melbourne's food and beverage experiences are guided by the same philosophy that defines the property itself. Every detail—from the sourcing of ingredients to the design of the spaces—has been carefully considered to nourish guests and respect the planet.
From Here by Mike, the signature restaurant, marks the first hotel collaboration for renowned Australian chef Mike McEnearney, the force behind the acclaimed Sydney restaurant Kitchen by Mike and the author of two celebrated cookbooks. Known for his produce-driven cooking, low-waste approach, and menus that champion hyper-local sourcing, McEnearney has built a reputation for food that connects people and place. From Here by Mike's dishes are designed for sharing and range from Freshly Shucked Oysters with Pickled Daikon & Finger Lime Vinaigrette to Twice Baked Goat's Cheese Soufflé with Rosemary Cream. The beverage program includes a 40% local wine list with biodynamic selections and cocktails built around repurposed ingredients. The space itself is moody and textural—designed to reflect the raw beauty of the natural world.
Additional venues at 1 Hotel Melbourne expand on the brand's approach to conscious hospitality. Crane Bar & Lounge serves up botanical cocktails made with locally distilled spirits and a soundtrack of live DJ sets. Neighbours Café is a light, plant-filled space for barista-made coffee, nutrient-dense meals, smoothies, and power-packed energy shots. And then there's Upstairs, a cocktail bar hidden away on the first floor that trades in word-of-mouth magic. It's the kind of speakeasy-style place you hear about from a friend, where artfully crafted cocktails, elevated bites, and spontaneous conversations create a night to remember.
1 Hotel Melbourne is also set to become a go-to destination for gatherings that are both beautiful and low-impact, with over 1,000 square meters of flexible event space. The riverside Seafarers Event Space accommodates up to 900 guests and features expansive river views and cutting-edge AV capabilities. Additional meeting suites—including a boardroom and lounge—can be used individually or combined for larger functions. Spaces have been designed using biophilic principles and daylighting strategies, with reclaimed materials and lush greenery. The thoughtful programming includes locally sourced catering menus and zero-waste event planning in collaboration with the in-house sustainability team. The Certified Sustainable Gatherings program ensures each event aligns with 1 Hotels' sustainable mission.
Immersive by Nature
1 Hotel Melbourne's signature programming invites guests to connect deeply—with the city, with nature, and with themselves. The curated calendar of Happenings touches nearly every facet of the guest experience, from wellness and fitness to food, art, and culture. Days are filled with moments of movement and mindfulness—sunrise river runs, guided breathwork, tarot card readings, and experiences like a DIY salt-blending workshop. In the evening, the energy shifts with full moon sound healing sessions, seasonal tastings, wine and cheese pairings, and cocktail events that spotlight local makers and ingredients.
The calendar evolves with the seasons, from Wellness Month in August to Melbourne Fashion Week in October. Much of the programming is co-created with local talent—from chefs and herbalists to musicians and artists—ensuring a constantly evolving lineup that feels authentically Melbourne. It's all part of the brand's vision to make 1 Hotel Melbourne a true gathering place that's as welcoming to locals as it is to travelers.
Wellness is woven into every element of the 1 Hotel Melbourne experience. At the heart of the offering is Bamford Wellness Spa, created in partnership with Carole Bamford, a pioneer in organic, sustainable, and holistic living. The spa offers a range of all-natural treatments, as well as a stunning wellness area with an indoor pool, sauna, steam room, and a Jacuzzi-style spa.
Guests also have access to The Field House Gym, a state-of-the-art fitness center outfitted with cutting-edge equipment, personal trainers, and a variety of movement and mindfulness experiences including yoga and meditation. The gym features locally sourced timber, Troldtekt acoustic panels made from certified wood, and Danish cement—materials selected for durability, performance, and low environmental impact.
Sustainability that Goes Beyond the Surface
At 1 Hotel Melbourne, sustainability is the foundation that guides every aspect of the property—not just within operational systems, but with the guest experience. While the hotel is on track to achieve LEED Silver certification with efficient systems like a 50kW solar array and 50kl rainwater harvesting, what makes this property unique is how sustainability becomes experiential.
Guided by nature, guests are immersed in greenery, texture, and tone that celebrate Melbourne and create an urban sanctuary where the city feels like an island retreat. Thoughtful details like shower timers and operable windows in 85% of the rooms make mindful living effortless, without compromise.
The sustainable ethos continues outside. The adjacent Seafarers Rest Park offers 3,500 square meters of native-planted green space. Created in accordance with the Yarra River Protection Principles, the park enhances biodiversity and public access to the waterfront while honoring the site's maritime history. It's part of a broader vision to make the North Wharf precinct a more livable, walkable, and inclusive destination. 1 Hotel Melbourne also invites guests to explore the city mindfully: The property is just steps from iconic arts, culture, and sporting venues and has direct access to Melbourne's free tram line. For guests who want to explore by car, the Audi Electric Vehicle Experience takes them around in a complimentary fully electric Audi Q6 e-tron.
A New Kind of Stay
1 Hotel Melbourne is built on the idea that where you stay should reflect how you want to live: with style and purpose. It's not just about checking in, it's about tuning in to the city, to nature, and to what truly matters.
For more information, visit www.1hotels.com/melbourne or follow @1hotel.melbourne.
ABOUT 1 HOTELS
As a mission-driven luxury lifestyle hotel brand inspired by nature, 1 Hotels cultivates the best of sustainable design and architecture, together with extraordinary comfort and an unrivaled level of service. With properties among some of the first to receive the prestigious MICHELIN Key distinction, 1 Hotels is inspired by a simple idea: those who travel the world should also care about it. It is, after all, 1 world. 1 Hotels launched in 2015 with the opening of exclusive properties in Miami's South Beach and Manhattan's Central Park, followed by Brooklyn, located on the East River in February 2017; West Hollywood on Sunset Boulevard in June 2019; Sanya (China) in 2020; Toronto in 2021; San Francisco and Nashville in 2022; in 2023, the Hanalei Bay (Kauai) flagship property and Mayfair (London), the brand's first European property; and Seattle and Melbourne (Australia) in 2025. The brand is expanding with properties under development in Cabo San Lucas (Mexico), Paris, Elounda Hills (Crete), Austin (Texas), Copenhagen, Riyadh (Saudi Arabia), and San Miguel de Allende (Mexico). Additional information can be found at 1hotels.com.
ABOUT STARWOOD HOTELS
Starwood Hotels, an affiliate of global private investment firm Starwood Capital Group, is a sustainable hotel brand management company that operates 1 Hotels, a nature-inspired lifestyle brand that launched in 2015 with properties in South Beach (Miami) and Manhattan and now includes Brooklyn Bridge (New York City), West Hollywood (Los Angeles), Sanya (China), Toronto, San Francisco, Nashville, the Hanalei Bay (Kauai) flagship property, the brand's first European property in Mayfair (London), Seattle, and Melbourne (Australia), with projects in development in Cabo San Lucas (Mexico), Paris, Elounda Hills (Crete), Austin (Texas), Copenhagen, Riyadh (Saudi Arabia), and San Miguel de Allende (Mexico); Baccarat Hotels & Resorts, a luxury brand that made its debut in March 2015 with the opening of its flagship property in New York, with projects under development in Rome, Florence, Dubai, Riyadh (Saudi Arabia), Brickell (Miami), and Maldives; and Treehouse Hotels, which premiered in London in 2019 and now includes Manchester (UK) and Silicon Valley (California), with projects under development in Brickell (Miami), Adelaide (Australia), and Riyadh (Saudi Arabia). Leveraging its marketing, design, operational and technological expertise, Starwood Hotels is the force behind some of the most groundbreaking and dynamic hotel brands in the world. Additional information can be found at starwoodhotels.com.
ABOUT RIVERLEE
Riverlee is a Melbourne based, privately owned property group specializing in development and asset ownership and management across the commercial, residential, and retail sectors. Established in 1993, Riverlee is known for delivering visionary projects that lead the industry, both creatively and commercially, while always honoring the region's heritage, environment, and community.
Redefining sustainable luxury in Australia's cultural capital with a landmark debut
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1 Hotel Melbourne is Now Open
1 Hotel Melbourne is Now Open
1 Hotel Melbourne is Now Open
1 Hotel Melbourne is Now Open
1 Hotel Melbourne is Now Open
1 Hotel Melbourne is Now Open
1 Hotel Melbourne is Now Open
1 Hotel Melbourne is Now Open
MELBOURNE, Australia, June 19, 2025 /PRNewswire/ -- 1 Hotels, the mission-driven luxury lifestyle brand founded by hospitality visionary Barry Sternlicht, proudly announces the official opening of 1 Hotel Melbourne. This nature-inspired property marks the brand's long-anticipated debut in Australia, redefining the future of luxury hospitality in the heart of one of the world's most forward-thinking cities.
Developed in partnership with Melbourne-based Riverlee, the hotel is set along 220 meters of uninterrupted Yarra River frontage in the revitalized North Wharf precinct. The building is a celebration of Melbourne's storied past and a blueprint for a more sustainable future, brought to life through biophilic design principles and a commitment to living in harmony with nature. The architectural centerpiece of the project is the restored Goods Shed No. 5, Melbourne's last remaining heritage goods shed from the city's shipping heyday. The hotel is also designed to foster connection, creativity, and community, buzzing from day to night with chef-led dining, wellness experiences, and a dynamic lineup of Happenings—from sound baths and DJ sets to zero-waste cocktail workshops.
"The opening of 1 Hotel Melbourne marks a powerful moment for our brand as we expand in the Asia Pacific region," says Barry Sternlicht, 1 Hotels Founder and Chairman of Starwood Hotels. "As we grow our global footprint, we're focused on markets that reflect our values—places where nature, culture, and innovation converge in meaningful ways. Melbourne is a city that not only understands the importance of sustainability, it celebrates it."
"At 1 Hotels, we've always believed that true luxury is rooted in purpose, impact, and authentic experiences," said Raul Leal, CEO of Starwood Hotels. "1 Hotel Melbourne brings sustainability and style into harmony, with a focus on wellness, local connection, and day-to-night programming that creates a tangible sense of place. From the moment you arrive, you feel like you're part of the city."
"Through our partnership with 1 Hotels, we have reimagined this heritage waterfront site into a sustainable luxury destination that honors Melbourne's maritime past while setting new benchmarks for environmental stewardship," says David Lee, Development Director at Riverlee. "This project perfectly embodies Riverlee's commitment to creating visionary developments that respect our city's past while building for its future."
Design Shaped by Nature and History
1 Hotel Melbourne's design narrative is anchored in the brand's nature-first ethos and commitment to biophilic design—an approach that taps into the untamed landscapes of Victoria, from the rugged cliffs of the Great Ocean Road to the lush canopies of the Dandenong Ranges. Here, nature isn't an escape from the city—it's a dialogue with it, creating an urban sanctuary that blurs the boundary between built and natural environments, with a deep and immersive sense of place.
At the heart of the design is the site itself: the historic Seafarers wharf, in continuous use since 1855. Its centerpiece is the heritage-listed Goods Shed No. 5. Originally built in 1895, the shed was once a vital part of Melbourne's maritime economy, processing massive amounts of cargo before falling into disuse in the 1970s. More than 2,000 original elements have been salvaged, catalogued, and reincorporated, including bluestone pavers, steel trusses, timber doors, and window frames. The adjacent Malcolm Moore crane, a 1942 industrial relic and the last of its kind in Victoria, has been restored and repositioned as a sculptural tribute to the area's shipping past.
From the moment guests enter 1 Hotel Melbourne's soaring lobby—anchored by a dramatic rock wall constructed from split-faced granite, an industrial by-product that echoes Victoria's coastal geology—they are immersed in a story of regeneration and renewal. Reclaimed timber is a defining feature, with more than 4,500 square meters (the equivalent of 18 tennis courts) used in the hotel. The reception desk is made with repurposed elm trees from Melbourne's Metro Tunnel works. In the lounge, decommissioned railway bridges were transformed into a sweeping staircase. And in the signature restaurant, From Here by Mike, the original support beams from the Goods Shed have been repurposed as dramatic portals. Throughout the property, more than 7,000 plants bring Victoria's biodiversity indoors, reinforcing the hotel's biophilic approach.
The hotel features 277 tranquil guest rooms, including 36 suites. Floor-to-ceiling windows frame skyline or Yarra River views. Guest rooms feature walls made from discarded railway sleepers across Victoria and New South Wales. Guest room door numbers are displayed on reclaimed timber panels crafted from original subaquatic piers salvaged during the site's wharf restoration, featuring distinctive marine worm markings and accented with preserved moss above and below. Smart thermostats, energy-saving switches, and low-VOC materials reinforce the hotel's light-touch approach.
In addition to the rooms and suites, 1 Hotel Melbourne offers 114 hotel-branded homes. Residents in these luxury, waterfront homes will enjoy exclusive services such as chef-catered private dinners and in-residence spa treatments. The crowning jewel is the 18th floor penthouse designed by Riverlee founder Clement Lee OAM, in collaboration with Fender Katsalidis. Residents have access to a private outdoor terrace, lounge, library, and dining space with sweeping views of the river and the skyline.
The debut of 1 Hotel Melbourne also marks the launch of Regeneration: The Art of Renewal, a site-specific art program curated for the property by One Design Office in collaboration with DarkLab, a subsidiary of the Museum of Old and New Art (MONA). Works have been commissioned from Vanessa Barragão, Jamie North, and Indigenous Australian artists Naminapu Maymuru-White and Yhonnie Scarce. The collection brings together Indigenous and contemporary perspectives on resilience, culture, and environmental healing through reclaimed and natural materials. From suspended glass eel forms to towering plant-infused concrete sculptures, it's a sensory journey.
Dining and Celebrations, Reimagined
1 Hotel Melbourne's food and beverage experiences are guided by the same philosophy that defines the property itself. Every detail—from the sourcing of ingredients to the design of the spaces—has been carefully considered to nourish guests and respect the planet.
From Here by Mike, the signature restaurant, marks the first hotel collaboration for renowned Australian chef Mike McEnearney, the force behind the acclaimed Sydney restaurant Kitchen by Mike and the author of two celebrated cookbooks. Known for his produce-driven cooking, low-waste approach, and menus that champion hyper-local sourcing, McEnearney has built a reputation for food that connects people and place. From Here by Mike's dishes are designed for sharing and range from Freshly Shucked Oysters with Pickled Daikon & Finger Lime Vinaigrette to Twice Baked Goat's Cheese Soufflé with Rosemary Cream. The beverage program includes a 40% local wine list with biodynamic selections and cocktails built around repurposed ingredients. The space itself is moody and textural—designed to reflect the raw beauty of the natural world.
Additional venues at 1 Hotel Melbourne expand on the brand's approach to conscious hospitality. Crane Bar & Lounge serves up botanical cocktails made with locally distilled spirits and a soundtrack of live DJ sets. Neighbours Café is a light, plant-filled space for barista-made coffee, nutrient-dense meals, smoothies, and power-packed energy shots. And then there's Upstairs, a cocktail bar hidden away on the first floor that trades in word-of-mouth magic. It's the kind of speakeasy-style place you hear about from a friend, where artfully crafted cocktails, elevated bites, and spontaneous conversations create a night to remember.
1 Hotel Melbourne is also set to become a go-to destination for gatherings that are both beautiful and low-impact, with over 1,000 square meters of flexible event space. The riverside Seafarers Event Space accommodates up to 900 guests and features expansive river views and cutting-edge AV capabilities. Additional meeting suites—including a boardroom and lounge—can be used individually or combined for larger functions. Spaces have been designed using biophilic principles and daylighting strategies, with reclaimed materials and lush greenery. The thoughtful programming includes locally sourced catering menus and zero-waste event planning in collaboration with the in-house sustainability team. The Certified Sustainable Gatherings program ensures each event aligns with 1 Hotels' sustainable mission.
Immersive by Nature
1 Hotel Melbourne's signature programming invites guests to connect deeply—with the city, with nature, and with themselves. The curated calendar of Happenings touches nearly every facet of the guest experience, from wellness and fitness to food, art, and culture. Days are filled with moments of movement and mindfulness—sunrise river runs, guided breathwork, tarot card readings, and experiences like a DIY salt-blending workshop. In the evening, the energy shifts with full moon sound healing sessions, seasonal tastings, wine and cheese pairings, and cocktail events that spotlight local makers and ingredients.
The calendar evolves with the seasons, from Wellness Month in August to Melbourne Fashion Week in October. Much of the programming is co-created with local talent—from chefs and herbalists to musicians and artists—ensuring a constantly evolving lineup that feels authentically Melbourne. It's all part of the brand's vision to make 1 Hotel Melbourne a true gathering place that's as welcoming to locals as it is to travelers.
Wellness is woven into every element of the 1 Hotel Melbourne experience. At the heart of the offering is Bamford Wellness Spa, created in partnership with Carole Bamford, a pioneer in organic, sustainable, and holistic living. The spa offers a range of all-natural treatments, as well as a stunning wellness area with an indoor pool, sauna, steam room, and a Jacuzzi-style spa.
Guests also have access to The Field House Gym, a state-of-the-art fitness center outfitted with cutting-edge equipment, personal trainers, and a variety of movement and mindfulness experiences including yoga and meditation. The gym features locally sourced timber, Troldtekt acoustic panels made from certified wood, and Danish cement—materials selected for durability, performance, and low environmental impact.
Sustainability that Goes Beyond the Surface
At 1 Hotel Melbourne, sustainability is the foundation that guides every aspect of the property—not just within operational systems, but with the guest experience. While the hotel is on track to achieve LEED Silver certification with efficient systems like a 50kW solar array and 50kl rainwater harvesting, what makes this property unique is how sustainability becomes experiential.
Guided by nature, guests are immersed in greenery, texture, and tone that celebrate Melbourne and create an urban sanctuary where the city feels like an island retreat. Thoughtful details like shower timers and operable windows in 85% of the rooms make mindful living effortless, without compromise.
The sustainable ethos continues outside. The adjacent Seafarers Rest Park offers 3,500 square meters of native-planted green space. Created in accordance with the Yarra River Protection Principles, the park enhances biodiversity and public access to the waterfront while honoring the site's maritime history. It's part of a broader vision to make the North Wharf precinct a more livable, walkable, and inclusive destination. 1 Hotel Melbourne also invites guests to explore the city mindfully: The property is just steps from iconic arts, culture, and sporting venues and has direct access to Melbourne's free tram line. For guests who want to explore by car, the Audi Electric Vehicle Experience takes them around in a complimentary fully electric Audi Q6 e-tron.
A New Kind of Stay
1 Hotel Melbourne is built on the idea that where you stay should reflect how you want to live: with style and purpose. It's not just about checking in, it's about tuning in to the city, to nature, and to what truly matters.
For more information, visit www.1hotels.com/melbourne or follow @1hotel.melbourne.
ABOUT 1 HOTELS
As a mission-driven luxury lifestyle hotel brand inspired by nature, 1 Hotels cultivates the best of sustainable design and architecture, together with extraordinary comfort and an unrivaled level of service. With properties among some of the first to receive the prestigious MICHELIN Key distinction, 1 Hotels is inspired by a simple idea: those who travel the world should also care about it. It is, after all, 1 world. 1 Hotels launched in 2015 with the opening of exclusive properties in Miami's South Beach and Manhattan's Central Park, followed by Brooklyn, located on the East River in February 2017; West Hollywood on Sunset Boulevard in June 2019; Sanya (China) in 2020; Toronto in 2021; San Francisco and Nashville in 2022; in 2023, the Hanalei Bay (Kauai) flagship property and Mayfair (London), the brand's first European property; and Seattle and Melbourne (Australia) in 2025. The brand is expanding with properties under development in Cabo San Lucas (Mexico), Paris, Elounda Hills (Crete), Austin (Texas), Copenhagen, Riyadh (Saudi Arabia), and San Miguel de Allende (Mexico). Additional information can be found at 1hotels.com.
ABOUT STARWOOD HOTELS
Starwood Hotels, an affiliate of global private investment firm Starwood Capital Group, is a sustainable hotel brand management company that operates 1 Hotels, a nature-inspired lifestyle brand that launched in 2015 with properties in South Beach (Miami) and Manhattan and now includes Brooklyn Bridge (New York City), West Hollywood (Los Angeles), Sanya (China), Toronto, San Francisco, Nashville, the Hanalei Bay (Kauai) flagship property, the brand's first European property in Mayfair (London), Seattle, and Melbourne (Australia), with projects in development in Cabo San Lucas (Mexico), Paris, Elounda Hills (Crete), Austin (Texas), Copenhagen, Riyadh (Saudi Arabia), and San Miguel de Allende (Mexico); Baccarat Hotels & Resorts, a luxury brand that made its debut in March 2015 with the opening of its flagship property in New York, with projects under development in Rome, Florence, Dubai, Riyadh (Saudi Arabia), Brickell (Miami), and Maldives; and Treehouse Hotels, which premiered in London in 2019 and now includes Manchester (UK) and Silicon Valley (California), with projects under development in Brickell (Miami), Adelaide (Australia), and Riyadh (Saudi Arabia). Leveraging its marketing, design, operational and technological expertise, Starwood Hotels is the force behind some of the most groundbreaking and dynamic hotel brands in the world. Additional information can be found at starwoodhotels.com.
ABOUT RIVERLEE
Riverlee is a Melbourne based, privately owned property group specializing in development and asset ownership and management across the commercial, residential, and retail sectors. Established in 1993, Riverlee is known for delivering visionary projects that lead the industry, both creatively and commercially, while always honoring the region's heritage, environment, and community.
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
1 Hotel Melbourne is Now Open
1 Hotel Melbourne is Now Open
1 Hotel Melbourne is Now Open
1 Hotel Melbourne is Now Open
1 Hotel Melbourne is Now Open
1 Hotel Melbourne is Now Open
1 Hotel Melbourne is Now Open
1 Hotel Melbourne is Now Open
- CATL opens Middle East's first NING SERVICE Experience Center in Riyadh —currently the largest new energy aftermarket facility outside China.
- The facility offers comprehensive full-lifecycle after-sales support, cultivates local technical talent and accelerates the deployment of advanced electrification and energy storage solutions.
- It also functions as a regional ecosystem hub linking diverse stakeholders and resources to drive industrial synergy and sustainable growth.
RIYADH, Saudi Arabia, Jan. 11, 2026 /PRNewswire/ -- On January 10, 2026, CATL opened the Middle East's first and currently the largest new energy aftermarket facility outside China—the NING SERVICE Experience Center in Riyadh—strengthening its after-sales presence in the Middle East and supporting the region's shift toward cleaner energy systems.
The opening comes as Saudi Arabia and the wider Middle East advance ambitious electrification and decarbonization goals under Vision 2030 and similar national initiatives. Taking Saudi Arabia as an example, The Kingdom has set a goal to transition 30% of all vehicles in Riyadh to electric by 2030, as part of a larger strategy to reduce emissions in the capital city by 50%. Sustainability policies are also driving the shift to electric equipment, such as promoting the use of electric forklifts, while encouraging the use of green energy on farms under the Saudi Green Initiative. However, progress is tempered by persistent challenges, including longstanding oil dependency, surging electricity demand, extreme climatic conditions, and limited charging and service infrastructure.
Strategically designed to overcome these obstacles, the Riyadh facility offers comprehensive full-lifecycle after-sales support, cultivates local technical talent and accelerates the deployment of advanced electrification and energy storage solutions.
Covering more than 7,000 square meters, the Riyadh center combines exhibition areas, diagnostics and maintenance zones, refurbishment facilities, training spaces, and a customer lounge. It is designed to serve not only as a localized service hub for the region and a showcase of CATL's system-level capabilities across electric mobility, energy storage, and intelligent electrification, but also as a platform that links diverse resources, fostering industrial synergy across the ecosystem.
A full-lifecycle approach to new energy services
Relying on CATL's deep R&D and extreme manufacturing capabilities, NING SERVICE Experience Center provides customers with full-lifecycle services that encompass battery diagnostics, repair, maintenance, rework, training, recycling, aftermarket logistics and warehousing. Its services span over seven major product categories—from passenger and commercial vehicles to energy storage systems—along with diverse repair scenarios, setting a new benchmark for new energy service delivery in the region.
Leveraging CATL's advanced diagnostics and repair expertise, along with established service processes, the center's comprehensive after-sales services
helps enterprise customers reduce downtime, lower maintenance costs, and extend asset life, providing greater certainty around long-term performance and residual value while reducing long-term ownership costs and delivering more cost-effective and reliable services for end users.
Advancing localized operations and capability building
The Riyadh center serves as a key platform for CATL's localized operations in the Middle East, supporting talent development and long-term local value creation. Through dedicated training facilities, CATL builds after-sales and technical expertise in the new energy sector, contributing to skilled employment and knowledge transfer across the Middle East. Globally, NING SERVICE operates 10 training centers, totalling 2,300 square meters, and has certified more than 9,700 new energy after-sales professionals through partnerships with vocational institutions.
Beyond talent development, CATL is deepening its localization strategy by reinforcing local infrastructure and building ecosystem partnerships. CATL is in discussion with top-tier local industry players—including fuel network operators to rapidly provide green electricity to gas stations and major infrastructure companies to electrify their truck fleets, as well as energy companies to deploy solar-plus-storage solutions.
These initiatives not only bolster CATL's local service capabilities and market confidence, but also by enabling key partners, jointly drive the scaled adoption of comprehensive new energy solutions across the Middle East.
"As a leading energy company in Saudi Arabia, we see tremendous opportunities in energy transformation. For instance, we plan to deploy solar-plus-storage solutions at our gas stations and electrify forklifts to reduce reliance on oil. We look forward to collaborating with top players like CATL to drive this transition forward," said Ahmed Ibrahim,Assistant General Manager For Procurement of Al Drees, a leading provider of petroleum and logistics services in Saudi Arabia.
"The launch of CATL's Riyadh aftermarket flagship underscores our shared commitment to driving the global energy transition. This milestone not only reflects the growing demand for sustainable solutions in Saudi Arabia but also embodies our collective vision for a cleaner, electrified future. As the investor behind the experience centre, we are confident that this partnership will accelerate electrification and strengthen the region's role in advancing the energy transition." said Lin Chaofan, CEO of F4S.
Part of a global network
The Saudi Arabia opening builds on CATL's global service footprint, which includes more than 1,200 professional service stations across 76 countries and 73 spare-parts warehouses worldwide. CATL ranks No. 1 globally in spare parts inventory stocked with 100% genuine parts, with a total warehouse area of more than 370,000 square meters. To date, NING SERVICE has supported more than six million electric vehicles, providing professional after-sales services for passenger vehicles, commercial vehicles, and energy storage customers.
A long-term commitment to the Middle East
Bruce Li, President of Quality System, Aftermarket Business, Battery Management System Department at CATL, said the Riyadh center reflects a strategic, long-term view of the region.
"Our decision to establish this center in Riyadh is not only a commercial choice, but a long-term commitment," Li said. "As the first NING SERVICE Experience Center in the Middle East, it is more than a service facility. It is a new energy aftermarket ecosystem hub that brings together advanced technology, professional training, and industry collaboration—effectively connecting diverse stakeholders and resources to foster deeper synergy and sustainable growth across the region. Starting from here, CATL will continue to expand its after-sales service network across the Middle East, align closely with Saudi Arabia's Vision 2030, and support the region's energy transition through a reliable, end-to-end service system."
As the Middle East accelerates its shift toward electrification and energy storage adoption, CATL's expanded NING SERVICE presence is poised to deliver the technical reliability and sustained partnerships essential for this transformation.
RIYADH, Saudi Arabia, Jan. 11, 2026 /PRNewswire/ -- On January 10, 2026, CATL opened the Middle East's first and currently the largest new energy aftermarket facility outside China—the NING SERVICE Experience Center in Riyadh—strengthening its after-sales presence in the Middle East and supporting the region's shift toward cleaner energy systems.
The opening comes as Saudi Arabia and the wider Middle East advance ambitious electrification and decarbonization goals under Vision 2030 and similar national initiatives. Taking Saudi Arabia as an example, The Kingdom has set a goal to transition 30% of all vehicles in Riyadh to electric by 2030, as part of a larger strategy to reduce emissions in the capital city by 50%. Sustainability policies are also driving the shift to electric equipment, such as promoting the use of electric forklifts, while encouraging the use of green energy on farms under the Saudi Green Initiative. However, progress is tempered by persistent challenges, including longstanding oil dependency, surging electricity demand, extreme climatic conditions, and limited charging and service infrastructure.
Strategically designed to overcome these obstacles, the Riyadh facility offers comprehensive full-lifecycle after-sales support, cultivates local technical talent and accelerates the deployment of advanced electrification and energy storage solutions.
Covering more than 7,000 square meters, the Riyadh center combines exhibition areas, diagnostics and maintenance zones, refurbishment facilities, training spaces, and a customer lounge. It is designed to serve not only as a localized service hub for the region and a showcase of CATL's system-level capabilities across electric mobility, energy storage, and intelligent electrification, but also as a platform that links diverse resources, fostering industrial synergy across the ecosystem.
A full-lifecycle approach to new energy services
Relying on CATL's deep R&D and extreme manufacturing capabilities, NING SERVICE Experience Center provides customers with full-lifecycle services that encompass battery diagnostics, repair, maintenance, rework, training, recycling, aftermarket logistics and warehousing. Its services span over seven major product categories—from passenger and commercial vehicles to energy storage systems—along with diverse repair scenarios, setting a new benchmark for new energy service delivery in the region.
Leveraging CATL's advanced diagnostics and repair expertise, along with established service processes, the center's comprehensive after-sales services
helps enterprise customers reduce downtime, lower maintenance costs, and extend asset life, providing greater certainty around long-term performance and residual value while reducing long-term ownership costs and delivering more cost-effective and reliable services for end users.
Advancing localized operations and capability building
The Riyadh center serves as a key platform for CATL's localized operations in the Middle East, supporting talent development and long-term local value creation. Through dedicated training facilities, CATL builds after-sales and technical expertise in the new energy sector, contributing to skilled employment and knowledge transfer across the Middle East. Globally, NING SERVICE operates 10 training centers, totalling 2,300 square meters, and has certified more than 9,700 new energy after-sales professionals through partnerships with vocational institutions.
Beyond talent development, CATL is deepening its localization strategy by reinforcing local infrastructure and building ecosystem partnerships. CATL is in discussion with top-tier local industry players—including fuel network operators to rapidly provide green electricity to gas stations and major infrastructure companies to electrify their truck fleets, as well as energy companies to deploy solar-plus-storage solutions.
These initiatives not only bolster CATL's local service capabilities and market confidence, but also by enabling key partners, jointly drive the scaled adoption of comprehensive new energy solutions across the Middle East.
"As a leading energy company in Saudi Arabia, we see tremendous opportunities in energy transformation. For instance, we plan to deploy solar-plus-storage solutions at our gas stations and electrify forklifts to reduce reliance on oil. We look forward to collaborating with top players like CATL to drive this transition forward," said Ahmed Ibrahim,Assistant General Manager For Procurement of Al Drees, a leading provider of petroleum and logistics services in Saudi Arabia.
"The launch of CATL's Riyadh aftermarket flagship underscores our shared commitment to driving the global energy transition. This milestone not only reflects the growing demand for sustainable solutions in Saudi Arabia but also embodies our collective vision for a cleaner, electrified future. As the investor behind the experience centre, we are confident that this partnership will accelerate electrification and strengthen the region's role in advancing the energy transition." said Lin Chaofan, CEO of F4S.
Part of a global network
The Saudi Arabia opening builds on CATL's global service footprint, which includes more than 1,200 professional service stations across 76 countries and 73 spare-parts warehouses worldwide. CATL ranks No. 1 globally in spare parts inventory stocked with 100% genuine parts, with a total warehouse area of more than 370,000 square meters. To date, NING SERVICE has supported more than six million electric vehicles, providing professional after-sales services for passenger vehicles, commercial vehicles, and energy storage customers.
A long-term commitment to the Middle East
Bruce Li, President of Quality System, Aftermarket Business, Battery Management System Department at CATL, said the Riyadh center reflects a strategic, long-term view of the region.
"Our decision to establish this center in Riyadh is not only a commercial choice, but a long-term commitment," Li said. "As the first NING SERVICE Experience Center in the Middle East, it is more than a service facility. It is a new energy aftermarket ecosystem hub that brings together advanced technology, professional training, and industry collaboration—effectively connecting diverse stakeholders and resources to foster deeper synergy and sustainable growth across the region. Starting from here, CATL will continue to expand its after-sales service network across the Middle East, align closely with Saudi Arabia's Vision 2030, and support the region's energy transition through a reliable, end-to-end service system."
As the Middle East accelerates its shift toward electrification and energy storage adoption, CATL's expanded NING SERVICE presence is poised to deliver the technical reliability and sustained partnerships essential for this transformation.
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
CATL Opens Middle East's Largest New Energy Aftermarket Facility in Riyadh
CATL Opens Middle East's Largest New Energy Aftermarket Facility in Riyadh
CATL Opens Middle East's Largest New Energy Aftermarket Facility in Riyadh