BANGKOK, June 24, 2025 /PRNewswire/ -- In an era where consumers are becoming more health-conscious and proactive about their well-being, the nutraceutical industry has experienced significant growth. One of the driving forces behind this momentum is the global shift toward aging populations and a greater emphasis on preventive healthcare and aging gracefully. Consumers today are not only looking for ways to treat ailments but are increasingly turning to functional food, beverages, and dietary supplements to maintain long-term wellness and vitality.
In response to this surging demand, Vitafoods Europe, world's nutraceutical event with over 30 years of exhibition, recently concluded with great success in Barcelona, Spain. The event brought together top-tier brands, ingredient innovators, research institutions, and manufacturing partners from around the world, offering a comprehensive glimpse into the trends shaping the future of health and nutrition.
Now, all eyes turn to Asia.
Vitafoods Asia 2025 – Asia's Leading Nutraceutical Event
Vitafoods Asia 2025, scheduled to take place from 17-19 September 2025 on the entire LG Floor of Queen Sirikit National Convention Center (QSNCC) in Bangkok. The event is set to become the region's most anticipated gathering for the nutraceutical sector. More than just a trade show, it's a dynamic ecosystem that connects an entire nutraceutical supply chain by gathering over 650 suppliers, bringing innovative ingredients, finished products, contract manufacturing and related equipment and services to connect with 13,000 participants estimated to join in this year's edition.
Whether you are a startup founder, a health entrepreneur, or a retailer seeking the next big product line, Vitafoods Asia offers unparalleled access to cutting-edge solutions, global suppliers, and actionable insights to shape the future of your business.
Where Innovation Meets Opportunity
One of the biggest highlights of the show is the New Ingredients & New Products Zone, where visitors can explore newly launched functional ingredients, supplements, and health products curated from all over the world. The second is A to C (Academic to Commercial) Zone, where the top institutions and universities will display their significant research on local ingredients.
Beyond the exhibition floor, a robust lineup of talks and technical presentations await. These sessions are designed to provide participants with an in-depth understanding of the promising trends—from personalized nutrition, microbiome science to regulatory updates. Experts, thought leaders, and researchers will share their knowledge, offering visitors practical strategies to stay ahead of the curve.
Who Should Attend?
- Entrepreneurs exploring opportunities in the health industry
- Product developers and R&D specialists
- Retail buyers and category managers for supplement products
- Distributors and wholesalers looking to expand their portfolios
- General visitors looking to have their own health product business
Whether you're just starting your journey or looking to scale your existing business, Vitafoods Asia is the definitive event to turn your nutraceutical idea into reality.
Join Us at Vitafoods Asia 2025
Don't miss your chance to be part of Asia's most vibrant nutraceutical event. Discover new ingredients, gain strategic insight, and make valuable business connections—all under one roof.
Vitafoods Asia 2025
17–19 September 2025 | 10:00 – 18:00
LG Floor, Queen Sirikit National Convention Center (QSNCC), Bangkok, Thailand
Register now to attend: https://bit.ly/4mTR65E
About Informa Markets
Informa Markets creates platforms for industries and specialist markets to trade, innovate and grow. We provide marketplace participants around the globe with opportunities to engage, experience and do business through face-to-face exhibitions, targeted digital services and actionable data solutions. We connect buyers and sellers across more than a dozen global verticals, including Pharmaceuticals, Boating, Food, Fashion, and Infrastructure. As the world's leading market-making company, we bring a diverse range of specialist markets to life, unlocking opportunities and helping them to thrive 365 days of the year.
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
Vitafoods Asia 2025 Is Ready to Connect Nutraceutical World This September
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HO CHI MINH CITY, Vietnam, Jan. 12, 2026 /PRNewswire/ -- Digital travel platform Agoda reveals that Vietnam is becoming an increasingly popular year-end travel choice for families in the region and beyond. Based on searches made between September and November 2025 for stays during December 2025 and January 2026, Agoda recorded a 30% increase in family travel interest to Vietnam compared with the same period the previous year.
Agoda data shows that Vietnam is attracting more international families than ever this winter holiday season. South Koreans take the lead as the top market interested in traveling to Vietnam in December and January, with families from India, Singapore, Australia, and Malaysia rounding out the top five. Notably, Agoda reported that Indian families showcased the highest growth in travel interest to Vietnam during this period, with a 186% increase in searches. Malaysians also, are expressing strong growth in interest, with a 74% increase in searches, highlighting Vietnam's appeal as a family destination in Southeast Asia and beyond.
Families are choosing Vietnam for its storied culture and cuisine, diverse landscapes, and abundance of family-friendly resorts and attractions.
Phu Quoc Island leads as the most sought-after destination among international family travelers with a 47% increase in searches, popular for its sandy beaches, calm waters, and nature parks ideal for multi-generation vacations. Da Nang follows with 42% growth in travel interest, noted for its beaches, soft adventure activities, and access to Ba Na Hills theme park. Nha Trang comes in third place, remaining a favorite for its long coastline, family-oriented resorts, and island experiences. In fourth place, Ho Chi Minh City appeals with its vibrant food scene, entertainment complexes, and day trips to the Mekong Delta. In the north, Hanoi continues to draw families with its cultural landmarks, museums, and festive atmosphere, rounding out the top five most family-friendly year-end destinations in Vietnam.
Meanwhile, although Vietnamese families traditionally travel less internationally at the end of the year – typically preferring to wait for the Lunar New Year - China is becoming a noticeable exception. Among the top 20 outbound destinations preferred by Vietnamese families during the December-January period, searches for Shanghai increased 58%, while Beijing increased 59%. This shift is supported by the launch of new direct routes between Hanoi and selected Chinese cities earlier this year, making end-of-year overseas trips more accessible than ever.
Vu Ngoc Lam, Country Director at Agoda, said: "It is wonderful to see Vietnam increasingly chosen as an end-of-year holiday destination for families from across Asia and beyond. Agoda's data shows that travelers are recognizing Vietnam's family-friendly appeal, which further strengthen its position on the global travel map. As more families plan their festive-season or year-end getaways, we are delighted to support them through Agoda's simple, intuitive platform and our wide range of stays, flights, and activities."
With over 6 million properties, 130,000 flight routes, and 300,000 activities, all bookable in one seamless itinerary, Agoda helps families plan memorable year-end holidays, whether they choose a peaceful beach break, a cultural city escape, or an international exploration to mark the close of the year.
HO CHI MINH CITY, Vietnam, Jan. 12, 2026 /PRNewswire/ -- Digital travel platform Agoda reveals that Vietnam is becoming an increasingly popular year-end travel choice for families in the region and beyond. Based on searches made between September and November 2025 for stays during December 2025 and January 2026, Agoda recorded a 30% increase in family travel interest to Vietnam compared with the same period the previous year.
Agoda data shows that Vietnam is attracting more international families than ever this winter holiday season. South Koreans take the lead as the top market interested in traveling to Vietnam in December and January, with families from India, Singapore, Australia, and Malaysia rounding out the top five. Notably, Agoda reported that Indian families showcased the highest growth in travel interest to Vietnam during this period, with a 186% increase in searches. Malaysians also, are expressing strong growth in interest, with a 74% increase in searches, highlighting Vietnam's appeal as a family destination in Southeast Asia and beyond.
Families are choosing Vietnam for its storied culture and cuisine, diverse landscapes, and abundance of family-friendly resorts and attractions.
Phu Quoc Island leads as the most sought-after destination among international family travelers with a 47% increase in searches, popular for its sandy beaches, calm waters, and nature parks ideal for multi-generation vacations. Da Nang follows with 42% growth in travel interest, noted for its beaches, soft adventure activities, and access to Ba Na Hills theme park. Nha Trang comes in third place, remaining a favorite for its long coastline, family-oriented resorts, and island experiences. In fourth place, Ho Chi Minh City appeals with its vibrant food scene, entertainment complexes, and day trips to the Mekong Delta. In the north, Hanoi continues to draw families with its cultural landmarks, museums, and festive atmosphere, rounding out the top five most family-friendly year-end destinations in Vietnam.
Meanwhile, although Vietnamese families traditionally travel less internationally at the end of the year – typically preferring to wait for the Lunar New Year - China is becoming a noticeable exception. Among the top 20 outbound destinations preferred by Vietnamese families during the December-January period, searches for Shanghai increased 58%, while Beijing increased 59%. This shift is supported by the launch of new direct routes between Hanoi and selected Chinese cities earlier this year, making end-of-year overseas trips more accessible than ever.
Vu Ngoc Lam, Country Director at Agoda, said: "It is wonderful to see Vietnam increasingly chosen as an end-of-year holiday destination for families from across Asia and beyond. Agoda's data shows that travelers are recognizing Vietnam's family-friendly appeal, which further strengthen its position on the global travel map. As more families plan their festive-season or year-end getaways, we are delighted to support them through Agoda's simple, intuitive platform and our wide range of stays, flights, and activities."
With over 6 million properties, 130,000 flight routes, and 300,000 activities, all bookable in one seamless itinerary, Agoda helps families plan memorable year-end holidays, whether they choose a peaceful beach break, a cultural city escape, or an international exploration to mark the close of the year.
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
Agoda Data Shows Vietnam Rising as a Favorite End-of-Year Destination for Families Across Asia and Beyond
