Cade Museum Co-Founder Phoebe Cade Miles Featured on Forbes’ “50 Over 50” List

GAINESVILLE, Fla.--(BUSINESS WIRE)--Aug 5, 2025--

Cade Museum co-founder and board chair Phoebe Cade Miles has been featured in Forbes’ new “50 Over 50” list of women who have not only made great accomplishments in their careers, but who are creating their greatest achievements after the age of 50.

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Forbes recently released the 2025 “ 50 Over 50 ” list in conjunction with Mika Brzezinski, the founder of Know Your Value and co-host of MSNBC’s Morning Joe. The list comprises 200 women in four different categories – lifestyle, impact, innovation and investment – and highlights entrepreneurs, innovators and artists who are changing the world, and doing so in the second half of their lives.

Recognized for inspiring and equipping future inventors and visionaries through the Cade Museum for Creativity and Invention and the annual Cade Prize for Inventivity competition for early-stage inventors, Miles amplifies her father’s passion for science, the arts, and pursuing big ideas. Best known as the lead inventor of Gatorade, Dr. Robert Cade was a curious Renaissance man who thought, and taught, outside the box. His daughter, Phoebe Cade Miles, aims to inspire and educate the way he did.

Miles is honored to be included in the list because to her, “it celebrates the wisdom that comes with growing older,” she said. Inscribed in the rotunda of the Cade Museum, lines from Tennyson’s Ulysses read:

“I am a part of all that I have met; Yet all experience is an arch wherethrough
Gleams that untraveled world, whose margin fades... forever when I move.”

For Miles, the poem illustrates that the next great adventure awaits. “Rather than lamenting the passing of youth, I find it more exciting to embrace the experiences that come with each passing year. It is these experiences that provide the broad and deep foundation for all future accomplishments. My advice for anyone nearing the half-century mark is that your most significant contributions are likely to be ahead of you, not behind you!”

For the full list visit: Forbes.com/50over50

About the Cade Museum

The Cade Museum for Creativity and Invention in Gainesville, Florida, is committed to transforming communities by inspiring and equipping future inventors, entrepreneurs, and visionaries. Named after Dr. James Robert Cade, the lead inventor of Gatorade, the project began in 2006 with a generous gift from Dr. Cade and his wife, Mary Cade. Led by their daughter, Phoebe Cade Miles and her husband, Richard Miles, the museum began educational programming and the Cade Prize in 2010. Since opening in 2018, more than 245,000 visitors have experienced the Cade’s unique hands-on programming. For more information visit cademuseum.org.

Phoebe Cade Miles in the Cade Museum's replica of her father's lab where he led the team that invented Gatorade at the University of Florida in 1965.

KOHALA, Hawai‘i--(BUSINESS WIRE)--Jan 15, 2026--

Kuleana Rum Works, the Hawai‘i-based distillery known for its additive-free, award-winning rums, today announced the release of “An Open Letter on Additive-Free Rum,” written by Founder & CEO Steve Jefferson, addressing why rum is now facing the same scrutiny and market shift that reshaped tequila a decade ago.

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Consumers across spirits are demanding more honesty about how products are made. Additive-free labeling has already transformed tequila and is reshaping whiskey and RTDs. Drinkers now expect producers to protect natural flavor instead of masking it, and bartenders increasingly use transparency as a measure of quality. The letter positions rum as the next category entering this accountability cycle, as more consumers begin to question undisclosed sweeteners, flavorings and added color.

Tequila provides the clearest precedent. Producers who embraced additive-free methods helped premiumize the category, while brands relying on undisclosed additives now face growing skepticism. According to the letter, rum is approaching the same turning point. Jefferson explains that Kuleana Rum Works was founded on additive-free principles: growing heirloom Hawaiian kō (sugarcane), fermenting and distilling fresh juice at lower proof to preserve natural character, adding nothing after distillation and holding all blending partners to the same standards. Every rum — whether distilled in Hawai‘i or sourced — is verified additive-free through independent lab testing and supplier documentation.

“Consumer expectations are changing fast across spirits,” said Steve Jefferson, Founder and CEO of Kuleana Rum Works. “People want honesty in what they drink, and they’re rewarding producers who protect natural flavor rather than covering it up. Additive-free isn’t a trend — it’s becoming the standard, and rum is now facing that shift head-on.”

Additional detail in the letter underscores how production choices such as fresh juice fermentation, low-proof distillation and a strict no-additives policy create transparency and flavor integrity that align with what the market is valuing.

About Kuleana Rum Works

Founded on the island of Hawai‘i in 2013, Kuleana Rum Works crafts award-winning, additive-free rums — led by its signature Hawaiian Rum Agricole® — from fresh kō (heirloom Hawaiian sugarcane) grown on its regenerative Kohala farm. Now available in 17 states and Japan, Kuleana Rum Works champions excellence, transparency and community stewardship. Visit kuleanarum.com to learn more.

https://kuleanarum.com/additive-free/