BERLIN, Sept. 5, 2025 /PRNewswire/ -- Hisense, a leading brand in global consumer electronics and home appliances, announced at IFA 2025 that it will continue as an Official Sponsor of the FIFA World Cup™, reinforcing its long-standing collaboration with FIFA since 2018.
Since first partnering with FIFA in 2018, Hisense has achieved several key milestones: initial branding at the 2018 FIFA World Cup™, content cooperation via FIFA+ in 2022, technology integration in VAR operations at the FIFA Club World Cup 2025™, and now the upcoming FIFA World Cup 2026™ sponsorship. Each step strengthened Hisense's global presence and commitment to enhancing fan experiences.
Catherine Fang, VP of Hisense Group, highlighted that every unforgettable moment starts with the right experience, and that Hisense aims to help fans fully enjoy those moments. She explained that, guided by four key essentials — technology driven, users oriented, smart service, and cultural values — Hisense continuously pushes display boundaries, from HDR to Laser TV and latest RGB-MiniLED, delivering unprecedented picture quality. The user-oriented approach ensures immersive, personalized experiences, making fans feel part of every moment.
At IFA 2025, Hisense, as the origin of RGB-MiniLED, builds on its CES debut of the 116-inch RGB-MiniLED TV with upgrades delivering purer colors, higher contrast, and brightness surpassing QD-OLED, reaffirming leadership in next-gen displays. Building on this vision, FIFA's chief business officer, Romy Gai, echoed the sentiment, explaining that FIFA would partner with Hisense to welcome the best display technology in order to deliver an unprecedented World Cup for billions of fans around the world.
With the 2026 tournament set to be the first held across three nations with 48 teams, Hisense aims to transform billions of living rooms into front-row seats — ensuring fans everywhere can experience the tournament like never before and truly own the moment.
About Hisense
Hisense, founded in 1969, is a globally recognized leader in home appliances and consumer electronics with operations in over 160 countries, specializing in delivering high-quality multimedia products, home appliances, and intelligent IT solutions. According to Omdia, Hisense ranks No. 1 globally in the 100-inch and over TV segment (2023- H12025). As the official sponsor of the FIFA World Cup 2026™, Hisense is committed to global sports partnerships as a way to connect with audiences worldwide.
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
Hisense Announces Third FIFA World Cup™ Sponsorship and Showcases RGB-MiniLED Technology at IFA 2025
Hisense Announces Third FIFA World Cup™ Sponsorship and Showcases RGB-MiniLED Technology at IFA 2025
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NAIROBI, Kenya and NEWPORT BEACH, Calif., Jan. 16, 2026 /PRNewswire/ -- The Open University of Kenya (OUK) and MindHYVE.ai, Inc., a U.S.-based artificial intelligence company, have signed a Memorandum of Understanding (MoU) establishing a strategic collaboration focused on advancing AI-powered learning enablement and academic innovation.
The collaboration explores the integration of ArthurAI™, MindHYVE.ai's proprietary agentic artificial intelligence system, into selected areas of OUK's digital learning ecosystem. The initiative is designed to support personalized learning, faculty enablement, data-driven curriculum innovation and workforce-aligned upskilling, positioning OUK as a leader in next-generation digital education across Africa.
Under the MoU, the parties will jointly explore implementation of ArthurAI as a virtual academic enabler, supporting learners and educators through adaptive, real-time learning assistance. The collaboration also includes curriculum co-design, impact evaluation, localization aligned with Kenya's education policy and adherence to the Kenya Data Protection Act (2019).
"This collaboration reflects the Open University of Kenya's commitment to innovation, access and academic excellence," said Professor Elijah Omwenga, Vice-Chancellor of the Open University of Kenya. "By exploring responsible AI-powered learning systems, we aim to enhance student success, empower faculty and strengthen Kenya's position as a digital education leader."
"OUK represents a bold and forward-looking model for higher education in the digital age," said Bill Faruki, Founder and CEO at MindHYVE.ai™. "This collaboration allows us to responsibly explore how agentic AI can support learning, teaching and workforce readiness—while maintaining transparency, ethics and local relevance."
This collaboration reflects a shared vision to advance responsible AI in education, expand access to high-quality digital learning and support Kenya's broader goals for workforce development and innovation.
About The Open University of Kenya
The Open University of Kenya (OUK), established by Charter in August 2023, is Kenya's first fully online specialised public University. OUK is mandated to expand access to affordable, flexible, self-paced, inclusive and high-quality higher education through digital and open learning innovation. It offers Professional Development Courses, Undergraduate and Postgraduate Programmes designed to meet the needs of learners across Kenya and beyond.
Website: https://ouk.ac.ke/ ∕ Email: info@ouk.ac.ke ∕ Contact: +254 703 211 211
Media Contact:
Brendah Kabindio
Email: bkabindio@ouk.ac.ke
About MindHYVE.ai™
MindHYVE.ai™ is redefining the boundaries of intelligence by engineering autonomous systems and deploying domain-specific AGI agents across real-world sectors. Powered by the Ava-Fusion™ large reasoning model and architected for agent coordination, swarm intelligence, and adaptive autonomy, MindHYVE's technology stack is revolutionizing law, medicine, finance, education, and governance.
With operations in North America, Asia, and Africa, MindHYVE.ai™ is on a mission to democratize access to transformative intelligence and architect the infrastructure for post-scarcity economies. Backed by HYVE Labs, the company continues to shape the future of agentic systems on a global scale.
Website: www.mindhyve.ai | Email: hello@mindhyve.io | Contact: +1 (949) 200-8668
Media Contact:
Marc Ortiz
Email: marc.ortiz@mindhyve.io
NAIROBI, Kenya and NEWPORT BEACH, Calif., Jan. 16, 2026 /PRNewswire/ -- The Open University of Kenya (OUK) and MindHYVE.ai, Inc., a U.S.-based artificial intelligence company, have signed a Memorandum of Understanding (MoU) establishing a strategic collaboration focused on advancing AI-powered learning enablement and academic innovation.
The collaboration explores the integration of ArthurAI™, MindHYVE.ai's proprietary agentic artificial intelligence system, into selected areas of OUK's digital learning ecosystem. The initiative is designed to support personalized learning, faculty enablement, data-driven curriculum innovation and workforce-aligned upskilling, positioning OUK as a leader in next-generation digital education across Africa.
Under the MoU, the parties will jointly explore implementation of ArthurAI as a virtual academic enabler, supporting learners and educators through adaptive, real-time learning assistance. The collaboration also includes curriculum co-design, impact evaluation, localization aligned with Kenya's education policy and adherence to the Kenya Data Protection Act (2019).
"This collaboration reflects the Open University of Kenya's commitment to innovation, access and academic excellence," said Professor Elijah Omwenga, Vice-Chancellor of the Open University of Kenya. "By exploring responsible AI-powered learning systems, we aim to enhance student success, empower faculty and strengthen Kenya's position as a digital education leader."
"OUK represents a bold and forward-looking model for higher education in the digital age," said Bill Faruki, Founder and CEO at MindHYVE.ai™. "This collaboration allows us to responsibly explore how agentic AI can support learning, teaching and workforce readiness—while maintaining transparency, ethics and local relevance."
This collaboration reflects a shared vision to advance responsible AI in education, expand access to high-quality digital learning and support Kenya's broader goals for workforce development and innovation.
About The Open University of Kenya
The Open University of Kenya (OUK), established by Charter in August 2023, is Kenya's first fully online specialised public University. OUK is mandated to expand access to affordable, flexible, self-paced, inclusive and high-quality higher education through digital and open learning innovation. It offers Professional Development Courses, Undergraduate and Postgraduate Programmes designed to meet the needs of learners across Kenya and beyond.
Website: https://ouk.ac.ke/ ∕ Email: info@ouk.ac.ke ∕ Contact: +254 703 211 211
Media Contact:
Brendah Kabindio
Email: bkabindio@ouk.ac.ke
About MindHYVE.ai™
MindHYVE.ai™ is redefining the boundaries of intelligence by engineering autonomous systems and deploying domain-specific AGI agents across real-world sectors. Powered by the Ava-Fusion™ large reasoning model and architected for agent coordination, swarm intelligence, and adaptive autonomy, MindHYVE's technology stack is revolutionizing law, medicine, finance, education, and governance.
With operations in North America, Asia, and Africa, MindHYVE.ai™ is on a mission to democratize access to transformative intelligence and architect the infrastructure for post-scarcity economies. Backed by HYVE Labs, the company continues to shape the future of agentic systems on a global scale.
Website: www.mindhyve.ai | Email: hello@mindhyve.io | Contact: +1 (949) 200-8668
Media Contact:
Marc Ortiz
Email: marc.ortiz@mindhyve.io
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
MindHYVE.ai™ and The Open University of Kenya Announce Strategic Collaboration on AI-Powered Learning and Academic Innovation
