KUALA LUMPUR, Malaysia, Sept. 24, 2025 /PRNewswire/ -- The Malaysia Sarong Music Run (MSMR) 2025 brought together music and athletics in a vibrant celebration, turning Kuala Lumpur's city center into a hub of energy and culture. JETOUR partnered with the event as its official automotive partner.
The event attracted over 10,000 runners and 30,000 concert-goers to Kuala Lumpur's iconic landmark—KLCC square, nestled beneath the majestic Petronas Twin Towers—where they immersed in the vibrant energy of movement and music. At the heart of the experience, JETOUR showcased its DASHING and VT9 models through immersive displays and interactive engagements, bringing to life the brand's "Travel+" philosophy and its commitment to fostering a dynamic and exploratory lifestyle.
Since launching its first model in April 2025, JETOUR has rapidly become one of the best-selling Chinese SUV brands. As the exclusive automotive partner of MSMR, JETOUR combines driving with music and sports, creating an immersive experience that redefines the car as a lifestyle.
On September 18-19, during the race kit collection period, participants had the opportunity to view static displays of the JETOUR DASHING and VT9 models up close. On the day of event, September 20, JETOUR expanded its brand presence to multiple key locations across Kuala Lumpur. The activation at Pavilion Kuala Lumpur attracted substantial crowds, where live radio interactions and unlimited commemorative photo printing engaged hundreds of attendees. At the race finish line, JETOUR welcomed runners with a mobile display vehicle and surprise gift giveaways.
"JETOUR is not only an automotive brand, but also a promoter of a youthful, adventurous, and socially engaging lifestyle," said Ke Chuandeng, President of JETOUR International. "Through our partnership, we aim to build genuine emotional connections with the younger generation in Malaysia."
The Malaysia Sarong Music Run breaks boundaries through music and sports, uniting the passion of young people, while JETOUR embraces its "Travel+" philosophy to accompany users in exploring a freer and more diverse way of life. It is worth mentioning that the Malaysian Ministry of Tourism has designated 2026 as "Visit Malaysia 2026," aiming to promote diverse cultural travel experiences. This collaboration between JETOUR and MSMR serves as a vivid expression of the fusion between the spirit of "Travel+" and multiculturalism, showcasing the unique power of cross-border partnerships.
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
2025 Malaysia Sarong Music Run Kicks Off with JETOUR as the Exclusive Automotive Partner
SHANGHAI, Jan. 16, 2026 /PRNewswire/ -- USI announces that its wholly-owned subsidiary, Universal Optoeletronics Co., Ltd., completed the acquisition of a controlling stake in EugenLight Technologies.
USI is actively expanding its presence in the optical communications field by collaborating with upstream and downstream partners in the industry chain to establish comprehensive capabilities from design to mass-production. The company aims to secure a position at the core of the global optical interconnect ecosystem, leveraging synergies with its parent company ASE Holdings to jointly build a leading advantage in the optoelectronic packaging and testing sector, which will enable USI to capture new opportunities in rack-level system integration for data centers.
EugenLight Technologies, founded in October 2016, is a high-tech enterprise specializing in the research, development, manufacturing, and sales of high-data rate optoelectronic components and optical engines. Drawing upon its leading technological capabilities and product reliability, the company has become a strategic partner to several top-tier optical transceiver vendors, with its flagship products in the core supply chain of global optical communication industry.
EugenLight is among the pioneers in developing silicon photonics integration technology. In recent years, the demand for high-density, low-power optical interconnects in AI data centers has accelerated the evolution of silicon photonics interconnect technology, driving strong demand from major new customers. The company's optoelectronic integration technology is also applicable in emerging areas such as space optical communications, LiDAR, and photonic computing, implicating significant potential for business expansion.
Upon closing of the transaction, EugenLight's management team will remain in place, ensuring continuity and to strengthen its relationships with existing clients, suppliers, and partners, while tapping into new markets and expanding client base. This transaction will broaden USI's optical communications product offerings and enhance its capabilities matrix to better serve top-tier clients. Harnessing USI's industry chain and client resources, EugenLight is poised to accelerate its growth.
Dr. Simon Xu, chairman of EugenLight, said, "Since the creation of EugenLight almost a decade ago, we have stayed committed to developing optoelectronic integration technologies and products. Today, as the tide of generative AI presents magnificent opportunities for optical interconnects, we are determined to become part of USI, aiming to be empowered by USI's global platform, expanding global manufacturing capacity and client base, strengthening the supply chain, and thereby accelerating the success of EugenLight. Our focus persists in advanced optical interconnect technologies and products including NPO and CPO. We anticipate our integration into USI's global service and quality systems, in pursuit of becoming the most trusted technology partner for global clients."
Jeffrey Chen, Chairman of USI, stated, "USI's innovative businesses in the data center sector cover three major areas: computing/accelerator boards, optical interconnects, and high-voltage direct current (HVDC) power supply. By continuously driving industry resource integration, USI has established itself as a leader through technological evolution. EugenLight Technologies' integration into USI marks a significant milestone in the development of USI's optical interconnect business. With strong technical expertise and an excellent reputation among clients, EugenLight will play a key role for USI's growth in this field. USI will fully support EugenLight in scaling up and becoming a global brand in optical interconnect and optoelectronic applications."
Looking ahead, USI will capitalize on its advantages as a listed company and continue investing in and consolidating the optical interconnect industry, aiming to be established as a key member and trusted partner within the global optical interconnect ecosystem.
About USI (601231.SH)
USI, Universal Scientific Industrial (Shanghai) Co., Ltd., is a global leader in electronic design and manufacturing as well as a leader in the field of SiP (System-in-Package) technology. USI has 30 production and service locations across four continents of Asia, Europe, Americas, and Africa, and offers customer diversified electronic products with D(MS)2 product services: Design, Manufacturing, Miniaturization, Industrial software and hardware Solutions, and material procurement, logistics and maintenance Services. USI is a subsidiary of ASE Technology Holding Co., Ltd. (TWSE: 3711, NYSE: ASX). To learn more, please visit www.usiglobal.com or engage with us on LinkedIn and YouTube.
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
USI Subsidiary Universal Optoelectronics Acquires Controlling Stake in Eugenlight Technologies, Advancing Optical Interconnect Industry Integration
