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Organigram Global Launches happly, a New U.S. Hemp-Derived THC Brand Offering Targeted Formulations for Three Mood States; Socialize, Relax, and Sleep

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Organigram Global Launches happly, a New U.S. Hemp-Derived THC Brand Offering Targeted Formulations for Three Mood States; Socialize, Relax, and Sleep
News

News

Organigram Global Launches happly, a New U.S. Hemp-Derived THC Brand Offering Targeted Formulations for Three Mood States; Socialize, Relax, and Sleep

2025-10-09 17:59 Last Updated At:18:11

TORONTO--(BUSINESS WIRE)--Oct 9, 2025--

Organigram Global Inc. (NASDAQ: OGI) (TSX: OGI), (the “Company” or “Organigram”), Canada’s #1 cannabis company by market share, is pleased to announce the launch of happly, its third U.S. hemp-derived delta-9 brand, created specifically for the growing segment of consumers seeking ‘mindful recreation’ with THC products. The launch of happly follows the Company’s entry into the growing U.S. hemp-derived THC market with its lineup of Collective Project sparkling juices and Fetch sodas earlier this year.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20251009031325/en/

The hemp-derived THC category in the U.S. continues to experience growth driven by consumer access, convenience, discretion and wellness appeal. In addition, the U.S. continues to demonstrate forward-thinking leadership in the acceptance and advancement of hemp-derived cannabinoids.

Backed by extensive qualitative and quantitative consumer research, happly is thoughtfully designed from a brand and product perspective for individuals seeking moderation, control and predictability in their cannabis experiences. These consumers prioritize products with lower THC doses formulated specifically to address mood states including sleep, relaxation and socializing. According to Organigram’s robust U.S. market segmentation study, the mindful recreation segment represents approximately 21% of cannabinoid consumers, highlighting the strong demand for low-dose, functional products—driven in large part by a younger adult demographic with 63% of this group being under the age of 34.

Introducing happly – “The Right Amount”

happly is more than just a new brand, it is about redefining how hemp-derived THC can be part of everyday life,” said Megan McCrae, SVP, Corporate Strategy & International Growth at Organigram. “It was designed by listening closely to consumers and creating a range of products they’ve been asking for with a focus on moderation, control, predictability and specific benefits. Most importantly, happly reflects a shift toward intentional hemp-derived THC use—designed for everyday moments where consumers are seeking balance and being present rather than excess. Our targeted formulas make that possible, delivering the right effects and a consistent experience.”

At launch, happly will debut with a lineup of three vegan, hemp-derived gummies, each thoughtfully crafted to address a specific consumer mood state: socializing, relaxation, or sleep. Each gummy is infused with a precise blend of cannabinoids and carefully selected functional ingredients. For those seeking an energy boost during social moments, caffeine is incorporated; for relaxation, L-theanine; and for a restful sleep experience, chamomile extract is included. These formulations are designed to deliver targeted effects tailored to various occasions and preferences.

First U.S. Use of FAST™ Nanoemulsion Technology

Setting happly apart from other products on the market, each gummy leverages proprietary FAST™ nanoemulsion technology. This innovative approach enables a more consistent and predictable onset and offset of effects, resembling the predictable effects of consuming alcohol. Notably, happly is Organigram’s first U.S. brand to incorporate this technology, underscoring the Company’s commitment to innovation, quality and consumer satisfaction.

“We are incredibly excited to introduce our proprietary FAST™ nanoemulsion technology to the U.S. market through happly,” said Borna Zlamalik, SVP of Innovation and International R&D at Organigram. “This milestone not only marks a significant step in commercializing advanced delivery systems for hemp-derived THC but also showcases the continued success of our Product Development Collaboration (PDC) with BAT in driving meaningful innovation. At Organigram, we remain steadfast in our commitment to placing innovation and consumer-centric products at the heart of our strategy, ensuring we deliver differentiated experiences and real value for our customers.”

By harmoniously combining specific cannabinoids, functional ingredients, and advanced delivery technology, happly enables consumers to receive “The Right Amount” for their desired experience—whether that’s promoting rest, encouraging relaxation, or enhancing social interactions.

happly Product Portfolio

happly’s inaugural innovative product lineup includes:

All 20-count products are thoughtfully packaged in slim, beautifully designed reusable tins. These tins are crafted to offer consumers a discreet, portable, and functional option, making them suitable for a variety of occasions throughout the day. The design enables consumers to conveniently carry their gummies on the go, while also emphasizing both practicality and style.

Launch & Availability

happly will initially launch via direct-to-consumer sales at www.gethapply.com, with shipping available to consumers in 23 states. DE, GA, IL, IN, KS, ME, MN, MO, NE, NV, NH, NJ, NM, NC, OH, OK, PA, SC, SD, TN, TX, WI, WY. Expansion into the retail channel is expected later this year.

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1 FAST™ nanoemulsion, developed at the PDC is a patent-pending delivery system clinically validated to deliver up to ~50% faster onset and nearly double the cannabinoid delivery at peak effect compared to traditional edibles.

About Organigram

Organigram is a NASDAQ Global Select Market and TSX listed company whose wholly owned subsidiary, Organigram Inc., is a licensed cultivator of cannabis and manufacturer of cannabis-derived goods in Canada. Through its acquisition of Collective Project Limited, Organigram participates in the U.S. and Canadian cannabinoid beverage markets.

Organigram is focused on producing high-quality cannabis for adult consumers, as well as developing international business partnerships to extend the Company's global footprint. Organigram has also developed and acquired a portfolio of cannabis brands, including Edison, Big Bag O’ Buds, SHRED, SHRED’ems, Monjour, Tremblant Cannabis, Collective Project, Trailblazer, BOXHOT and DEBUNK. Organigram operates cultivation and processing facilities in Moncton, New Brunswick and Lac-Supérieur, Quebec, with a dedicated edibles manufacturing facility in Winnipeg, Manitoba. The Company also operates extract processing facilities in Southwestern Ontario; one in Aylmer and the other in London. The facility in Aylmer houses best-in-class CO2 and Hydrocarbon extraction capabilities, and is optimized for formulation refinement, post-processing of minor cannabinoids, and pre-roll production. The facility in London is being optimized for labelling, packaging, and national fulfillment.

Forward-Looking Information

This news release contains forward-looking information. Often, but not always, forward-looking information can be identified by the use of words such as “plans”, “expects”, “estimates”, “intends”, “anticipates”, “believes” or variations of such words and phrases or state that certain actions, events, or results “may”, “could”, “would”, “might” or “will” be taken, occur or be achieved. Forward-looking information involves known and unknown risks, uncertainties and other factors that may cause actual results, events, performance or achievements of Organigram to differ materially from current expectations or future results, performance or achievements expressed or implied by the forward-looking information contained in this news release. Risks, uncertainties and other factors involved with forward-looking information could cause actual events, results, performance, prospects and opportunities to differ materially from those expressed or implied by such forward-looking information include consumer demand and preferences and factors and risks disclosed in the Company’s most recent annual information form, management’s discussion and analysis and other Company documents filed from time to time on SEDAR+ (see www.sedarplus.ca ) and filed or furnished to the Securities and Exchange Commission on EDGAR (see www.sec.gov ). Examples of forward-looking statements in this news release include, among others, growth expectations related to hemp-derived THC the size and growth of identified market segments, consumer acceptance and changing regulatory conditions. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date of this news release. Although the Company believes that the assumptions and factors used in preparing the forward-looking information in this news release are reasonable, undue reliance should not be placed on such information, and no assurance can be given that such events will occur in the disclosed time frames or at all. The forward-looking information included in this news release is made as of the date of this news release and the Company disclaims any intention or obligation, except to the extent required by law, to update or revise any forward-looking information, whether as a result of new information, future events or otherwise.

Organigram Global Launches happly, a New U.S. Hemp-Derived THC Brand Offering Targeted Formulations for Three Mood States; Socialize, Relax, and Sleep

Organigram Global Launches happly, a New U.S. Hemp-Derived THC Brand Offering Targeted Formulations for Three Mood States; Socialize, Relax, and Sleep

Organigram Global Launches happly, a New U.S. Hemp-Derived THC Brand Offering Targeted Formulations for Three Mood States; Socialize, Relax, and Sleep

Organigram Global Launches happly, a New U.S. Hemp-Derived THC Brand Offering Targeted Formulations for Three Mood States; Socialize, Relax, and Sleep

U.S. airlines began canceling hundreds of flights Thursday due to the Federal Aviation Administration’s order to reduce traffic at the country’s busiest airports starting Friday because of the government shutdown.

More than 760 planned Friday flights were cut from airline schedules, according to FlightAware, a website that tracks flight disruptions. That number, already four times higher than Thursday's daily total, was likely to keep climbing.

The 40 airports selected by the FAA span more than two dozen states and include hubs such as Atlanta, Dallas, Denver, Los Angeles and Charlotte, North Carolina, according to a list distributed to the airlines. In some metropolitan areas, including New York, Houston, Chicago and Washington, multiple airports will be impacted.

The FAA said in its official order published Thursday evening that the reductions will start at 4% on Friday and ramp up to 10% by Nov. 14. They are to be in effect between 6 a.m. to 10 p.m. local time and impact all commercial airlines.

The decision to reduce service at “high-volume” markets is meant to maintain travel safety as air traffic controllers exhibit signs of strain during the shutdown. It also comes as the Trump administration is ramping up pressure on Democrats in Congress to end the shutdown.

“With continued delays and unpredictable staffing shortages, which are driving fatigue, risk is further increasing, and the FAA is concerned with the system’s ability to maintain the current volume of operations,” the order reads.

Hours before the reductions went into place, airlines were scrambling to figure out where to cut. American Airlines said it reduced its schedule at the listed airports by 4% from Friday through Monday, about 220 cancellations each day, and would increase from there to the 10% target. The carrier said its international schedule was expected to remain untouched.

Passengers with plans for the weekend and beyond waited nervously to see if their flights would take off as scheduled. Some travelers began changing or canceling itineraries preemptively.

The restrictions also apply to a subset of smaller carriers that operate scheduled charter flights. International flights do not have to be reduced, according to the FAA.

Some airlines planned to focus on slashing routes to and from small and medium-size cities.

“This is going to have a noticeable impact across the U.S. air transportation system,” industry analyst Henry Harteveldt said.

The flight reductions just weeks before the busy holiday season prompted some travelers to change their plans or look at other options.

Fallon Carter canceled her Friday flight from New York to Tampa, Florida, where she planned to spend the weekend at the beach. She was worried about making it back to Long Island to be a bridesmaid at her best friend's wedding.

“I don’t know if I get there, will I get home?” Carter said.

The FAA is imposing the reductions to relieve pressure on air traffic controllers who are working without pay during the shutdown, which began Oct. 1, and have been increasingly taking sick days. Most controllers work mandatory overtime six days a week, leaving little time for side jobs to help cover bills unless they call out.

In recent weeks the FAA has delayed flights when airports or its other facilities are short on controllers.

Airlines said they would try to minimize impact on customers, some of whom will see weekend travel plans disrupted with little notice.

United, Delta and American were among carriers that said they would offer refunds to passengers who opt not to fly, even if they purchased nonrefundable tickets.

The head of Frontier Airlines recommended that travelers buy backup tickets with another airline to avoid being stranded.

The cuts also could disrupt package deliveries because two airports with major distribution centers are on the list — FedEx operates at the airport in Memphis, Tennessee, and UPS in Louisville, Kentucky, the site of this week’s deadly cargo plane crash.

The cuts could affect as many as 1,800 flights, or upward of 268,000 passengers, per day, according to an estimate from Cirium.

Airlines are used to dealing with canceling thousands of flights on short notice during severe weather, but the difference now is that these cuts during the shutdown will last indefinitely until safety data improves.

The shutdown is putting unnecessary strain on the system and damaging confidence in the U.S. air travel experience, said U.S. Travel Association President and CEO Geoff Freeman.

Kelly Matthews, who lives in Flat Rock, Michigan, and flies every week, said she canceled most of her upcoming trips and understands why federal airport employees have stopped showing up.

“You can’t expect people to go in to work when they’re not getting a paycheck for the continuation of over a month now,” she said. “I mean it’s not a matter of them not wanting to do the job — but you can’t afford to pay for gas, your day care and everything else.”

The past weekend brought some of the worst staffing issues since the start of the shutdown.

From Friday to Sunday evening, at least 39 air traffic control facilities reported potential staffing limits, according to an AP analysis of operations plans shared through the Air Traffic Control System Command Center system. The figure, which is likely an undercount, was well above the average for weekends before the shutdown.

Associated Press journalists Wyatte Grantham-Philips in New York, Safiyah Riddle in Montgomery, Alabama, and Christopher L. Keller in Albuquerque, New Mexico, contributed.

Planes are seen in front of an air traffic control tower at Newark International Airport in Newark, N.J., Thursday, Nov. 6, 2025. (AP Photo/Seth Wenig)

Planes are seen in front of an air traffic control tower at Newark International Airport in Newark, N.J., Thursday, Nov. 6, 2025. (AP Photo/Seth Wenig)

Planes taxi in front of an air traffic control tower at Newark International Airport in Newark, N.J., Thursday, Nov. 6, 2025. (AP Photo/Seth Wenig)

Planes taxi in front of an air traffic control tower at Newark International Airport in Newark, N.J., Thursday, Nov. 6, 2025. (AP Photo/Seth Wenig)

A plane lands at Newark International Airport in Newark, N.J., Thursday, Nov. 6, 2025. (AP Photo/Seth Wenig)

A plane lands at Newark International Airport in Newark, N.J., Thursday, Nov. 6, 2025. (AP Photo/Seth Wenig)

Transportation Secretary Sean Duffy speaks alongside Vice President JD Vance about the impact of the government shutdown on the aviation industry, outside of the West Wing of the White House, Thursday, Oct. 30, 2025, in Washington. (AP Photo/Jacquelyn Martin)

Transportation Secretary Sean Duffy speaks alongside Vice President JD Vance about the impact of the government shutdown on the aviation industry, outside of the West Wing of the White House, Thursday, Oct. 30, 2025, in Washington. (AP Photo/Jacquelyn Martin)

An United Airlines flight arrives at O'Hare International Airport in Chicago, Monday, Nov. 3, 2025. (AP Photo/Nam Y. Huh)

An United Airlines flight arrives at O'Hare International Airport in Chicago, Monday, Nov. 3, 2025. (AP Photo/Nam Y. Huh)

A traveler moves in view of a control tower at Philadelphia International Airport in Philadelphia, Wednesday, Nov. 5, 2025. (AP Photo/Matt Rourke)

A traveler moves in view of a control tower at Philadelphia International Airport in Philadelphia, Wednesday, Nov. 5, 2025. (AP Photo/Matt Rourke)

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