NEW YORK--(BUSINESS WIRE)--Jan 15, 2026--
Accenture (NYSE: ACN) has been recognized as a Leader in the inaugural Gartner, Inc. “ Magic Quadrant for Digital Technology and Business Consulting Services ” report. This recognition is particularly significant as Accenture believes the report’s scope aligns closely with its end-to-end capabilities and pioneering Reinvention Services growth model.
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Accenture highlighted its deep expertise, ability to execute, and comprehensive vision in helping clients navigate complex digital transformations in its submission. Accenture’s distinct approach—uniting strategy, consulting, technology, operations, Song and Industry X services into a single, integrated Reinvention Services unit—is designed to deliver transformation at scale.
Accenture’s digital technology and business consulting work spans all industries, reinventing core and functional value chains through our consulting capabilities in business strategy, data and AI, talent, process, and experience. Much of this work is sponsored by top CXOs seeking to transform their organizations and become reinventors.
Accenture also possesses robust capabilities in Digital Technology and Cloud Enablement Consulting, powered by strategic investments in data and artificial intelligence (AI). Our significant commitment to Generative AI (Gen AI) and the development of proprietary AI-native assets, such as GrowthOS for accelerating revenue-generating opportunities and Spend Analyzer for productivity improvements, further showcase our leading-edge innovation and technology adoption.
“Today, our clients need even more from us. In every boardroom and every industry, they are not just facing a single challenge, they are facing everything at once—unprecedented pace of technological change, economic volatility, geopolitical complexity, and radical shifts in customer behavior. Companies today require a strategic partner capable of orchestrating complex transformations from vision to value,” said Manish Sharma, Chief Strategy and Services Officer at Accenture. “Our Reinvention Services, powered by unique capabilities in advanced AI, deep industry consulting expertise and leading ecosystem partnerships, empower our clients to solve their most pressing strategic challenges and innovate at speed. We believe this Gartner recognition underscores our commitment to delivering differentiated strategy and consulting services that create lasting, measurable impact.”
“This position as a Leader in the Gartner Magic Quadrant for Digital Technology and Business Consulting Services is a pivotal moment to us, in our view affirming the strategic imperative for integrated consulting that drives enterprise-wide reinvention,” said Muqsit Ashraf, Group Chief Executive-Strategy at Accenture. "We feel it reflects Accenture's unified, client-first approach led by the combined strength of our deep industry and functional experience and world-class AI-enabled assets and platforms. Add to this the leading services we deliver alongside a robust ecosystem of technology partners and Accenture is well positioned to help clients not just adapt but redefine their futures and unlock unprecedented value through continuous innovation."
Click here to access the Gartner Magic Quadrant report.
Gartner Disclaimer
Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose. Gartner and Magic Quadrant are registered trademarks and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally and are used herein with permission. All rights reserved. Gartner Magic Quadrant for Digital Technology and Business Consulting Services by: Sundar Viswanathan, Tom Sieber, Mark Whitehouse, Tsuyoshi Ebina, Luis Pinto, Matthew Brown, Alan Stanley, January 12, 2026
About Accenture
Accenture is a leading solutions and services company that helps the world’s leading enterprises reinvent by building their digital core and unleashing the power of AI to create value at speed across the enterprise, bringing together the talent of our approximately 784,000 people, our proprietary assets and platforms, and deep ecosystem relationships. Our strategy is to be the reinvention partner of choice for our clients and to be the most client-focused, AI-enabled, great place to work in the world. Through our Reinvention Services we bring together our capabilities across strategy, consulting, technology, operations, Song and Industry X with our deep industry expertise to create and deliver solutions and services for our clients. Our purpose is to deliver on the promise of technology and human ingenuity, and we measure our success by the 360° value we create for all our stakeholders. Visit us at accenture.com.
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NUUK, Greenland (AP) — Troops from several European countries, including France, Germany, the UK, Norway and Sweden, are arriving in Greenland in a show of support for Denmark as talks between representatives of Denmark, Greenland and the U.S. on Wednesday highlighted “fundamental disagreement” between the Trump administration and European allies on the future of the Arctic island.
Denmark announced it would increase its military presence in Greenland on Wednesday and several European partners started sending symbolic numbers of troops on that day, just as the Danish and Greenlandic foreign ministers were preparing to meet with White House representatives in Washington.
The troop movements were intended to portray unity among Europeans and send a signal to U.S. President Donald Trump that an American takeover of Greenland is not necessary as NATO together can safeguard the security of the Arctic region amid rising Russian and Chinese interest.
“The first French military elements are already en route” and “others will follow,” French President Emmanuel Macron announced Wednesday, as French authorities said about 15 soldiers from the mountain infantry unit were already in Nuuk for a military exercise.
Germany will deploy a reconnaissance team of 13 personnel to Greenland on Thursday, its Defense Ministry said.
On Thursday, Danish Defense Minister Troels Lund Poulsen said the intention was “to establish a more permanent military presence with a larger Danish contribution,” according to Danish broadcaster DR. He said soldiers from several NATO countries will be in Greenland on a rotation system.
Danish Foreign Minister Lars Løkke Rasmussen, flanked by his Greenlandic counterpart Vivian Motzfeldt, said Wednesday that a “fundamental disagreement” over Greenland remains with Trump after they held highly anticipated talks at the White House with Vice President JD Vance and Secretary of State Marco Rubio.
Rasmussen added that it remains “clear that the president has this wish of conquering over Greenland” but that dialogue with the U.S. would continue at a high level over the following weeks.
Inhabitants of Greenland and Denmark reacted with anxiety but also some relief that negotiations with the U.S. would go on and European support was becoming visible.
In Greenland’s capital, Nuuk, local residents told The Associated Press they were glad the first meeting between Greenlandic, Danish and American officials had taken place but suggested it left more questions than answers.
Several people said they viewed Denmark’s decision to send more troops, and promises of support from other NATO allies, as protection against possible U.S. military action. But European military officials have not suggested the goal is to deter a U.S. move against the island.
Maya Martinsen, 21, agreed and said it was “comforting to know that the Nordic countries are sending reinforcements” because Greenland is a part of Denmark and NATO.
The dispute, she said, is not about “national security” but rather about “the oils and minerals that we have that are untouched.”
On Wednesday, Poulsen had announced a stepped-up military presence in the Arctic “in close cooperation with our allies,” calling it a necessity in a security environment in which “no one can predict what will happen tomorrow.”
“This means that from today and in the coming time there will be an increased military presence in and around Greenland of aircraft, ships and soldiers, including from other NATO allies,” Poulsen said.
Asked whether the European troop movements were coordinated with NATO or what role the U.S.-led military alliance might play in the exercises, NATO referred all questions to the Danish authorities. However, NATO is currently studying ways to bolster security in the Arctic.
Rasmussen, the Danish foreign minister, announced the creation of a working group with the Americans to discuss ways to work through differences.
“The group, in our view, should focus on how to address the American security concerns, while at the same time respecting the red lines of the Kingdom of Denmark,” he said.
Commenting on the outcome of the Washington meeting on Thursday, Poulsen said the working group was “better than no working group” and “a step in the right direction.” He added nevertheless that the dialogue with the U.S. did not mean “the danger has passed.”
“We are really happy that action is being taken to make sure that this discussion is not just ended with that meeting alone,” Greenlandic MP Aki-Matilda Høegh-Dam said on Thursday during a news conference in Copenhagen.
She said Greenlandic people understood they were a “pivotal point” in a broader transformation of the international rules-based order and that they felt responsible not just for themselves but also for the whole world to get it right.
Høegh-Dam said the military operations should not happen “right next to our schools and right next to our kindergartens.”
Line McGee, a 38-year-old from Copenhagen, told AP that she was glad to see some diplomatic progress. “I don’t think the threat has gone away,” she said. “But I feel slightly better than I did yesterday.”
Speaking to FOX News Channel’s Special Report on Wednesday after the White House talks, Rasmussen rejected both a military takeover and the potential purchase of the island by the U.S. Asked whether he thinks the U.S. will invade, he replied: “No, at least I do not hope so, because, I mean, that would be the end of NATO.”
Rasmussen said Greenlanders were unlikely to vote for U.S. rule even if financial incentives were offered, “because I think there’s no way that U.S. will pay for a Scandinavian welfare system in Greenland, honestly speaking.”
“You haven’t introduced a Scandinavian welfare system in your own country,” he added.
Trump, in his Oval Office meeting with reporters, said: “We’ll see how it all works out. I think something will work out.”
Niemann reported from Copenhagen, Denmark, and Ciobanu from Warsaw, Poland.
Denmark's Foreign Minister Lars Løkke Rasmussen and Greenland's Foreign Minister Vivian Motzfeldt speak at a news conference at the Embassy of Denmark, Wednesday, Jan. 14, 2026, in Washington. (AP Photo/John McDonnell)
People walk on a street in Nuuk, Greenland, Wednesday, Jan. 14, 2026. (AP Photo/Evgeniy Maloletka)
From center to right, Greenland Foreign Minister Vivian Motzfeldt, Denmark's Ambassador Jesper Møller Sørensen, rear, and Danish Foreign Minister Lars Løkke Rasmussen, right, arrive on Capitol Hill to meet with senators from the Arctic Caucus, in Washington, Wednesday, Jan. 14, 2026. (AP Photo/J. Scott Applewhite)
An Airbus A400M transport aircraft of the German Air Force taxis over the grounds at Wunstorf Air Base in the Hanover region, Germany, Thursday, Jan. 15, 2026 as troops from NATO countries, including France and Germany, are arriving in Greenland to boost security. (Moritz Frankenberg/dpa via AP)
Fishermen load fishing lines into a boat in the harbor of Nuuk, Greenland, Wednesday, Jan. 14, 2026. (AP Photo/Evgeniy Maloletka)
Greenland Foreign Minister Vivian Motzfeldt, left, and Danish Foreign Minister Lars Løkke Rasmussen, arrive on Capitol Hill to meet with members of the Senate Arctic Caucus, in Washington, Wednesday, Jan. 14, 2026. (AP Photo/J. Scott Applewhite)
