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Agoda Data Shows 67% Rise in International Travel Interest to India During Diwali 2025

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Agoda Data Shows 67% Rise in International Travel Interest to India During Diwali 2025
Business

Business

Agoda Data Shows 67% Rise in International Travel Interest to India During Diwali 2025

2025-10-13 09:05 Last Updated At:09:25

SINGAPORE, Oct. 13, 2025 /PRNewswire/ -- Digital travel platform Agoda's latest travel insights revealed a steady rise in interest for India as a destination during the upcoming Diwali week, with searches growing 24% among international travelers and domestic travelers combined.

Domestic travel interest continues to play a central role during this holiday period, with searches within India increasing by 18%. Notably, international travel interest is expanding at an even faster pace, with inbound searches by overseas travelers growing by 67% year-on-year during the holiday period.

Among the top ten international markets expressing travel interest to India during this period, South Korea stood out with searches rising more than 45 times compared to last year. Travel interest from Southeast Asia was also strong, with searches from Thailand growing nearly twofold, and interest from Malaysia rising 25%. Beyond the APAC region, travel interest from the United Arab Emirates recorded an 87% increase, while searches from the United States rose by 28%, underlining the diverse spread of interest across both regional and long-haul markets.

Beyond its vibrant displays of lamps and fireworks, for many travelers, Diwali is an opportunity to engage with India's rich heritage, taste festive cuisine, and participate in family-centered festivities that create a sense of warmth and togetherness. The festival's combination of visual spectacle, cultural immersion, and shared celebration makes it a compelling reason for both domestic and international travelers to visit India each year.

During Diwali, travelers are seeking destinations that blend cultural heritage with festive vibrancy. Goa topped the rank as the most searched destination for the festive period. Among the top five destinations, Udaipur and Jaipur recorded a 49% and 46% rise in searches, respectively, reflecting their reputation as centers of cultural richness. Meanwhile, searches for New Delhi doubled and Mumbai searches rose by 18%, reaffirming their positions as key metropolitan hubs for both domestic and international visitors looking to experience Diwali celebrations.

Commenting on these trends, Gaurav Malik, Country Director for the Indian Subcontinent and Indian Ocean Islands at Agoda said, "It's wonderful to see so many international visitors eager to experience the unique cultural festivals that India has to offer. Diwali, with its traditions of light, community, and celebration, provides an unmatched opportunity for travelers to immerse themselves in India's rich cultural fabric. What's particularly exciting is the emergence of newer source markets such as South Korea, alongside consistent demand from regions like the Middle East and Southeast Asia. These insights reflect how cultural travel resonates across borders, and how India is increasingly being recognized as a vibrant, welcoming destination for diverse global audiences."

Agoda offers travelers a wide range of accommodations, flights, and packages at competitive prices. With exclusive deals and flexible booking options, Agoda makes it easier for travelers to plan and enjoy their festive journeys, ensuring that every trip, no matter where, becomes possible.

SINGAPORE, Oct. 13, 2025 /PRNewswire/ -- Digital travel platform Agoda's latest travel insights revealed a steady rise in interest for India as a destination during the upcoming Diwali week, with searches growing 24% among international travelers and domestic travelers combined.

Domestic travel interest continues to play a central role during this holiday period, with searches within India increasing by 18%. Notably, international travel interest is expanding at an even faster pace, with inbound searches by overseas travelers growing by 67% year-on-year during the holiday period.

Among the top ten international markets expressing travel interest to India during this period, South Korea stood out with searches rising more than 45 times compared to last year. Travel interest from Southeast Asia was also strong, with searches from Thailand growing nearly twofold, and interest from Malaysia rising 25%. Beyond the APAC region, travel interest from the United Arab Emirates recorded an 87% increase, while searches from the United States rose by 28%, underlining the diverse spread of interest across both regional and long-haul markets.

Beyond its vibrant displays of lamps and fireworks, for many travelers, Diwali is an opportunity to engage with India's rich heritage, taste festive cuisine, and participate in family-centered festivities that create a sense of warmth and togetherness. The festival's combination of visual spectacle, cultural immersion, and shared celebration makes it a compelling reason for both domestic and international travelers to visit India each year.

During Diwali, travelers are seeking destinations that blend cultural heritage with festive vibrancy. Goa topped the rank as the most searched destination for the festive period. Among the top five destinations, Udaipur and Jaipur recorded a 49% and 46% rise in searches, respectively, reflecting their reputation as centers of cultural richness. Meanwhile, searches for New Delhi doubled and Mumbai searches rose by 18%, reaffirming their positions as key metropolitan hubs for both domestic and international visitors looking to experience Diwali celebrations.

Commenting on these trends, Gaurav Malik, Country Director for the Indian Subcontinent and Indian Ocean Islands at Agoda said, "It's wonderful to see so many international visitors eager to experience the unique cultural festivals that India has to offer. Diwali, with its traditions of light, community, and celebration, provides an unmatched opportunity for travelers to immerse themselves in India's rich cultural fabric. What's particularly exciting is the emergence of newer source markets such as South Korea, alongside consistent demand from regions like the Middle East and Southeast Asia. These insights reflect how cultural travel resonates across borders, and how India is increasingly being recognized as a vibrant, welcoming destination for diverse global audiences."

Agoda offers travelers a wide range of accommodations, flights, and packages at competitive prices. With exclusive deals and flexible booking options, Agoda makes it easier for travelers to plan and enjoy their festive journeys, ensuring that every trip, no matter where, becomes possible.

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

Agoda Data Shows 67% Rise in International Travel Interest to India During Diwali 2025

Agoda Data Shows 67% Rise in International Travel Interest to India During Diwali 2025

JOHANNESBURG, Dec. 8, 2025 /PRNewswire/ -- The G20 South Africa 2025 was held in Johannesburg on November 22–23, marking the first time G20 took place in Africa. The JETOUR T2 debuted as the official vehicle for the summit.

The JETOUR T2 launched in late October in Cape Town, South Africa. As a popular model in the JETOUR T-series, the T2 has achieved a cumulative global sales of 402,000 units within 26 months, ranking first in the "Light Off-road SUV" segment across 11 countries and regions, including the UAE, Peru, and Egypt. The brand's performance in global markets was equally impressive—leading overall sales in Angola, Myanmar, and Ethiopia,etc.. During the launch event, Mr. Tumuga Clayson Monyela, Deputy Director General of the Department of International Relations and Cooperation, and JETOUR representatives jointly illuminated the Protea, South Africa's national flower, and announced that the JETOUR T2 would serve as the official vehicle for G20 South Africa 2025, providing premium transportation service for the distinguished guests.

Mr. Ke Chuandeng, President of JETOUR International, stated, "Being chosen as the official vehicle for G20 South Africa 2025 recognizes JETOUR's product strength and brand value internationally. We will use this platform to showcase the brand's technical and manufacturing capabilities."

As the flagship JETOUR SUV in South Africa, the T2 was selected for its reliable performance, advanced technology, and driving comfort. It features panoramic cameras, parking sensors, and tire pressure monitoring for all-round safety, while its spacious, quiet cabin and ergonomic seats ensure a premium travel experience.

JETOUR has earned multiple recognitions in the international official vehicle sector. Its models have previously been selected as police vehicles in Angola and the UAE, and as official cars for events such as the Tour of Oman cycling race and the 2025 Dubai Marathon. These milestones underscore the brand's strong foundation and expertise in its global expansion.

During the G20 summit, the JETOUR T2 fulfilled its duties with distinction. Its excellent performance was highly praised by international delegates and formally acknowledged in a letter from the South African Department of International Relations and Cooperation. With the proven capabilities demonstrated at the summit, along with its strong sales record in global markets, the T2 is well-positioned to replicate this success in South Africa.

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

JETOUR T2 Served as Official Vehicle for G20 South Africa 2025

JETOUR T2 Served as Official Vehicle for G20 South Africa 2025

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