Beyond Meat's shares briefly sizzled Wednesday before heading back down again.
The plant-based meat company's shares more than doubled early Wednesday before closing at $3.58 per share, which was down 1%. Still, it was a surprising comeback for a stock that was trading at an all-time low of 50 cents per share late last week.
Investors cheered Beyond Meat's announcement Tuesday that it's increasing the availability of some of its products at U.S. Walmart stores. Beyond Meat said that its chicken pieces, Korean BBQ-style steak and burger six-packs will now be easier to find in more than 2,000 Walmart stores.
Beyond Meat also launched a direct-to-consumer website this week, which will try to build buzz by offering limited releases of new products.
But perhaps the biggest driver of interest in Beyond Meat is Roundhill Investments, which added Beyond Meat to its Meme Stock ETF, or exchange-traded fund, on Monday. The fund consists solely of meme stocks, which are stocks that gain popularity and trading volume based on social media hype rather than a company's financial performance.
Investors have been sporadically turning to meme stocks throughout 2025 in an effort to find bargains amid a very pricey stock market. The stocks are often the target of “short sellers,” or investors betting against the stock.
Beyond Meat was the darling of the plant-based meat industry when it went public on the Nasdaq stock exchange in 2019.
But in recent years the El Segundo, California-based company has been struggling with weak demand for its burgers, sausages, tenders and other products. Beyond Meat's net revenue was down 15% in the first six months of this year.
Beyond Meat's stock price cratered last week after the company announced the expiration of lock-up restrictions on some of its 326 million shares of new stock as part of a plan to help it reduce its debt load and extend the time until its debt matures. The lock-up had prevented shareholders from selling the stock but now they were free to do so.
FILE - Packages of Beyond Meat's Beyond Burgers and Beyond Sausage, are shown in this photo, in New York, April 29, 2021. (AP Photo/Richard Drew, File)
PASADENA, Calif. (AP) — Top-ranked Indiana is headed to its first Rose Bowl in 58 years to face Oklahoma or Alabama.
The Big Ten champion Hoosiers (13-0) made a storybook transformation into a college football powerhouse over the past two seasons, and now they'll play in the most fabled venue in the sport on New Year's Day.
Indiana formally received its invitation Sunday to the 112th edition of the Granddaddy of Them All, which doubles as a College Football Playoff quarterfinal. Coach Curt Cignetti's Hoosiers will learn the identity of their blue-blood opponent after the Sooners (10-2) host the Crimson Tide (10-3) on Dec. 19 in a rematch of Oklahoma's 23-21 victory over Alabama on Nov. 15.
The announcement capped a monumental weekend for Indiana, which won its first Big Ten title since 1967 by beating defending national champion Ohio State 13-10 on Saturday night. The Hoosiers then ascended to the No. 1 spot in the AP Top 25 for the first time.
Indiana is headed to the Rose Bowl for only the second time. The Hoosiers' last Big Ten champions went on Jan. 1, 1968, losing to No. 1 Southern California in Pasadena.
The current Hoosiers, led by Heisman Trophy candidate quarterback Fernando Mendoza, are reaching unprecedented heights under the miracle-working Cignetti. His teams have produced the first two double-digit win seasons in school history in his first two years on campus.
Oklahoma earned the right to host its first-round matchup with a solid bounce-back season under coach Brent Venables. After losing to sixth-seeded Ole Miss at home on Oct. 25, the Sooners won their final four games, beating three ranked teams — including the Crimson Tide, who gave up 17 points off three turnovers and lost in Norman despite outgaining the Sooners 406-212.
Alabama got the No. 9 CFP seed despite its three losses, including its 28-7 setback to Georgia in the SEC title game on Saturday.
AP college football: https://apnews.com/college-football
Alabama head coach Kalen Deboer speaks to an official during the first half of a Southeastern Conference championship NCAA college football game between Georgia and Alabama, Saturday, Dec. 6, 2025, in Atlanta. (AP Photo/Mike Stewart)
Oklahoma head coach Brent Venables celebrates with linebacker Kip Lewis (10) after defeating LSU during an NCAA college football game Saturday, Nov. 29, 2025, in Norman, Okla. (AP Photo/Alonzo Adams)