Pipedrive Accelerates Its Next Chapter with Three New C-Level Leaders

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Pipedrive Accelerates Its Next Chapter with Three New C-Level Leaders

2025-10-27 19:00 Last Updated At：19:10

NEW YORK--(BUSINESS WIRE)--Oct 27, 2025--

Pipedrive, the easy and effective sales CRM for small companies, today announced three senior appointments to its executive team, marking a key step in the company’s next phase of growth. Joe Futty joins as Chief Product and Technology Officer, Steven Quach as Chief Marketing Officer, and Jonny Carroll as Chief Data and Analytics Officer. Together, they bring decades of experience from leading global consumer and technology brands, including Booking.com, Expedia Group, Microsoft, and Auctane.

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“Pipedrive is entering an important phase in its evolution, and I believe it’s the most exciting chapter yet,” said Paulo Cunha, CEO of Pipedrive. “We are reshaping the company to deliver on our vision of an intelligent, AI-native CRM that truly empowers sales professionals. Joe, Steven, and Jonny bring outstanding experience leading global teams and driving transformation, and their leadership, creativity, and passion will play a key role in shaping Pipedrive’s next stage of growth. With this team in place, I’m confident we’re ready to accelerate innovation and create lasting value for our customers in this new era of Pipedrive 3.0.”

Joe Futty, Chief Product and Technology Officer, brings over 20 years of leadership in product strategy, user experience, and technology innovation across global organizations. Most recently, he served as VP of Product & UX at Booking.com, where he led horizontal platform products, including the Genius loyalty program, and led the company’s multi-year Connected Trip vision. Futty also drove the product integration of generative AI across Booking.com, including the AI Trip Planner and AI-powered customer service developed with OpenAI. Having worked with machine learning and AI already two decades ago at Microsoft, Futty has a proven track record of building high-performing product teams and driving growth through innovation. His expertise in marketplace dynamics, B2B and B2C product strategy, mobile-first design, and AI transformation strengthens Pipedrive’s innovation capabilities as it advances its CRM for sales professionals.

Steven Quach, Chief Marketing Officer, brings two decades of experience leading growth, performance, and brand marketing for some of the world’s most recognized consumer and B2B brands. Before joining Pipedrive, Quach led Growth Marketing and Media at Auctane and, previously at SeatGeek, where he drove customer acquisition, digital strategy, and marketing innovation. Quach has also held senior marketing roles at Pizza Hut and Expedia Group, where he spent nearly a decade leading global performance marketing teams and media for Hotels.com. Known for combining data-driven thinking with creative storytelling, Quach is passionate about building strong teams and meaningful brands and helping businesses grow in ways that truly connect with their customers.

Jonny Carroll, Pipedrive’s new Chief Data and Analytics Officer, brings nearly 20 years of experience turning complex data into scalable products and insights that drive growth, innovation, and customer value. Before joining Pipedrive, Carroll spent many years at Expedia Group, holding a range of leadership roles across Expedia, Hotels.com and global Group-wide VP positions spanning technology, data, analytics and product management. He led teams of over 250 people, built data and analytics cultures from the ground up, and re-platformed enterprise data and AI stacks. His leadership has shaped hundreds of millions of dollars in technology investments and driven significant business impact.

About Pipedrive

Founded in 2010, Pipedrive is the easy and effective sales CRM that drives small business growth. Today, Pipedrive is used by revenue teams at more than 100,000 companies worldwide. Pipedrive is headquartered in New York and has offices across Europe and the US. The company is backed by majority holder Vista Equity Partners, and Bessemer Venture Partners, Insight Partners, Atomico and DTCP. Learn more at www.pipedrive.com.

Fighting rages on Thai-Cambodian border despite Trump's ceasefire claim

SURIN, Thailand (AP) — Fighting continued to rage Saturday morning along the border of Thailand and Cambodia, even after U.S. President Donald Trump, acting as a mediator, declared that he had won agreement from both countries for a ceasefire.

Thai officials have said they did not agree to a ceasefire, and Cambodia has not commented on Trump’s claim. Its defense ministry instead said Thai jets carried out airstrikes Saturday morning. Cambodian media reported Trump’s claim without elaborating.

The latest large-scale fighting was set off by a skirmish on Dec. 7 that wounded two Thai soldiers and derailed a ceasefire promoted by Trump that ended five days of earlier combat in July over longstanding territorial disputes.

The July ceasefire was brokered by Malaysia and pushed through by pressure from Trump, who threatened to withhold trade privileges unless Thailand and Cambodia agreed. It was formalized in more detail in October at a regional meeting in Malaysia that Trump attended.

About two dozen people have officially been reported killed in this past week’s fighting, while hundreds of thousands have been displaced on both sides of the border.

The Thai military acknowledges 11 of its troops have been killed, while estimating there have been 165 fatalities among Cambodian soldiers. Cambodia has not announced military casualties, but has said at least 11 civilians have been killed and 76 wounded.

Trump on Friday, after speaking to Thai Prime Minister Anutin Charnvirakul and Cambodian Prime Minister Hun Manet, had announced an agreement to restart the ceasefire.

“They have agreed to CEASE all shooting effective this evening, and go back to the original Peace Accord made with me, and them, with the help of the Great Prime Minister of Malaysia, Anwar Ibrahim,” Trump said in his Truth Social post.

Trump’s claim came after midnight in Bangkok. Thai Prime Minister Anutin had after his call with Trump said he had explained Thailand’s reasons for fighting and said peace would depend on Cambodia ceasing its attacks first. The Thai foreign ministry later explicitly disputed Trump’s claim that a ceasefire had been reached. Anutin's busy day on Friday including dissolving Parliament so new elections could be held early next year.

Cambodian Prime Minister Hun Manet, in comments posted early Saturday morning, also made no mention of a ceasefire.

He said he held phone conversations on Friday night with Trump, and a night earlier with Malaysia’s Prime Minister Anwar Ibrahim, and thanked both “for their continuous efforts to achieve a long-lasting peace between Cambodia and Thailand.”

“Cambodia is ready to cooperate in any way that is needed,' Hun Manet wrote.

Thailand has been carrying out airstrikes on what it says are strictly military targets, while Cambodia has been firing thousands of medium-range BM-21 rockets that have caused havoc but relatively few casualties.

BM-21 rocket launchers can fire up to 40 rockets at a time with a range of 30-40 kilometers (19-25 miles). These rockets cannot be precisely targeted and have landed largely in areas from where most people have already been evacuated.

However, the Thai army announced Saturday that BM-21 rockets had hit a civilian area in Sisaket province, seriously injuring two civilians who had heard warning sirens and had been running toward a bunker for safety.

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Peck reported from Bangkok. Sopheng Cheang in Serei Saophoan, Cambodia, and Matthew Lee in Washington contributed to this report.