International media representatives attending the Global South Media Partnership Mechanism Inauguration Meeting and the 13th Global Video Media Forum (VMF) were transported back in time on Wednesday evening, with a grand welcome ceremony at the Yongning Gate, the majestic south gate of Xi'an's ancient city wall.
The event, titled "Dream of Chang'an - The Grand Tang Welcoming Ceremony," featured an immersive and interactive performance with performers in traditional Tang Dynasty (618-907) attire. The ceremony offered a vivid reenactment of the imperial welcome rituals that once greeted esteemed guests in the city, then known as Chang'an.
The ceremony left a profound impression on the global guests, many of whom were visiting Xi'an for the first time.
Aminath Namza, chairperson of Public Service Media (PSM) from the Republic of Maldives, said she had been captivated by the performance and the history of the city.
"The rich history of Xi'an makes a huge difference and the hospitality we've received so far is very heartfelt and very well received," she said.
"This is my first time in Xi’an. It's absolutely fascinating because it has so much history into it, which is I find something fascinating and very different," said Dina Nimer, head of Media Operations at Al Arabiya Media Network Company.
"The performance was amazing. It's actually a warm welcoming to the palace. We felt like the king, the emperor was here alone to welcome us and that was actually very impressive. We love the costume, the presence and the performance of everybody," Linda Bauma, advisor to the Minister of Communication of the Democratic Republic of Congo (DRC), said.
The scale and beauty of the city surprised Juan Carlos Isaza, managing director of the Latin American Information Alliance.
"It's beautiful, it's amazing. I didn't know that the city was this big. The performance that we just saw is incredible. The colors, the makeup, the dresses, I feel like I was thousand years ago in China. It was really beautiful," he said.
"It's fantastic, fantastic what we have seen so far, what you have showcased so far in terms of the history, in terms of the traditions and the cultures. It's wonderful," said Aahmed Nadeem, secretary-general of the Asia-Pacific Broadcasting Union.
This cultural display has set the stage for the Global South Media Partnership Mechanism Inauguration Meeting and the 13th Global VMF in the city of Xi’an, the historic starting point of the Silk Road.
The events aim to build consensus and strengthen media collaboration among Global South nations, echoing the spirit of cross-cultural exchange that once defined this ancient capital.
The Global South Media Partners Mechanism aims to deepen collaboration among media outlets in the Global South, encouraging practical cooperation, content sharing, professional training and joint productions, as well as fostering dialogue and research among participating media partners.
The VMF is an annual professional journalism forum launched by the CCTV Video News Agency (CCTV+) in 2011, focusing on the latest video content communication and innovation trends and providing a highly specialized and interactive platform for domestic and foreign media peers.
Global media leaders captivated by welcome ceremony in Xi'an
Global media leaders captivated by welcome ceremony in Xi'an
