Hollyland Unveils Lyra 4K UHD Webcam with Pro-Level Audio-Visual Integration and Consumer Affordability

SHENZHEN, China, Nov. 11, 2025 /PRNewswire/ -- Professional audio-visual solutions provider Hollyland has unveiled its latest innovation, the Lyra 4K UHD Webcam, a professional all-new imaging solution that redefines what a webcam at a consumer-accessible price point can deliver. Featuring a large 1/1.5'' CMOS sensor, the Lyra bridges the gap between consumer convenience and professional audio-visual performance. Designed for creators, streamers, educators, and remote professionals alike, it introduces mirrorless-level quality and effortless usability to everyday content creation.

For years, the consumer webcam market has struggled with the same set of limitations: small image sensors, poor low-light performance, and compressed sound quality. The Lyra directly addresses these shortcomings through three major technological breakthroughs, setting a new benchmark for high-performance webcams at an accessible price point.

At the heart of the Lyra lies a 1/1.5'' large-format CMOS sensor, boasting a light-sensitive area significantly larger than that of competing models in the same price range. Paired with an F1.8 aperture and 4K30 UHD output, the camera captures vivid color and exceptional clarity even in dimly lit environments. It also supports 1080p at 60 frames per second, ensuring smooth, lifelike visuals.

Sound quality receives an equally transformative upgrade. The Lyra features a built-in Hollyland LARK A1 wireless microphone receiver, allowing direct pairing with a LARK A1 transmitter for high-fidelity, cable-free audio. Its built-in omnidirectional microphone system records at 48 kHz/24-bit, maintaining broadcast-level clarity while eliminating background noise through smart AI noise reduction. This fusion of imaging and acoustics forms the Lyra's signature advantage—"4K Vision with Ultra-Voice," bringing synchronized, crystal-clear performance to both sight and sound.

Beyond its powerful core specifications, the Lyra enhances creative efficiency through AI-powered features. The built-in AI tuning system automatically adjusts brightness, contrast, and exposure based on the environment, while Hollyland's proprietary green-screen algorithm reduces post-production and setup costs. AI tracking and automatic framing ensure the subject remains centered, even during movement, while an optional beauty mode subtly refines appearance for a more polished presentation. When privacy is essential, a physical rotating lens cover instantly disables the camera, adding an extra layer of security during breaks or off-air moments.

The Lyra is not just a tool for online meetings, but also a versatile, multi-scene content creation device designed for round-the-clock use. In combining professional imaging and smart automation, it lowers the threshold for pro-grade content creation. It captures crisp 4K30 video clips during live streams or video calls. With HollyStudio software, users can easily fine-tune settings, bringing advanced production and post-production within reach for more creators.

Remote workers benefit from Lyra's clear portrait rendering and automatic adjustments that elevate the professionalism of virtual meetings. Content creators and streamers can rely on accurate subject tracking and a wireless audio system for smoother, more engaging broadcasts. Online educators gain stable, long-duration performance that keeps instructional recordings consistent in quality. Meanwhile, gamers and video producers enjoy the webcam's ultra-low-latency video and intelligent noise suppression that sustain immersion and interactivity.

Offered at an accessible price point, the Lyra sets a new benchmark where consumer affordability meets professional-grade performance. Aligned with Hollyland's vision of empowering people to connect, collaborate, and co-create, the webcam bridges the gap between everyday devices and studio-level tools, bringing premium imaging and audio quality within reach and enabling more seamless, synergistic teamwork across diverse environments.

The Lyra 4K UHD Webcam will be available globally starting Nov. 11 through the Hollyland Store, Amazon, and authorized retailers, priced from $149.

For more information, please visit https://www.hollyland.com/product/lyra.

SHENZHEN, China, Nov. 11, 2025 /PRNewswire/ -- Professional audio-visual solutions provider Hollyland has unveiled its latest innovation, the Lyra 4K UHD Webcam, a professional all-new imaging solution that redefines what a webcam at a consumer-accessible price point can deliver. Featuring a large 1/1.5'' CMOS sensor, the Lyra bridges the gap between consumer convenience and professional audio-visual performance. Designed for creators, streamers, educators, and remote professionals alike, it introduces mirrorless-level quality and effortless usability to everyday content creation.

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For years, the consumer webcam market has struggled with the same set of limitations: small image sensors, poor low-light performance, and compressed sound quality. The Lyra directly addresses these shortcomings through three major technological breakthroughs, setting a new benchmark for high-performance webcams at an accessible price point.

At the heart of the Lyra lies a 1/1.5'' large-format CMOS sensor, boasting a light-sensitive area significantly larger than that of competing models in the same price range. Paired with an F1.8 aperture and 4K30 UHD output, the camera captures vivid color and exceptional clarity even in dimly lit environments. It also supports 1080p at 60 frames per second, ensuring smooth, lifelike visuals.

Sound quality receives an equally transformative upgrade. The Lyra features a built-in Hollyland LARK A1 wireless microphone receiver, allowing direct pairing with a LARK A1 transmitter for high-fidelity, cable-free audio. Its built-in omnidirectional microphone system records at 48 kHz/24-bit, maintaining broadcast-level clarity while eliminating background noise through smart AI noise reduction. This fusion of imaging and acoustics forms the Lyra's signature advantage—"4K Vision with Ultra-Voice," bringing synchronized, crystal-clear performance to both sight and sound.

Beyond its powerful core specifications, the Lyra enhances creative efficiency through AI-powered features. The built-in AI tuning system automatically adjusts brightness, contrast, and exposure based on the environment, while Hollyland's proprietary green-screen algorithm reduces post-production and setup costs. AI tracking and automatic framing ensure the subject remains centered, even during movement, while an optional beauty mode subtly refines appearance for a more polished presentation. When privacy is essential, a physical rotating lens cover instantly disables the camera, adding an extra layer of security during breaks or off-air moments.

The Lyra is not just a tool for online meetings, but also a versatile, multi-scene content creation device designed for round-the-clock use. In combining professional imaging and smart automation, it lowers the threshold for pro-grade content creation. It captures crisp 4K30 video clips during live streams or video calls. With HollyStudio software, users can easily fine-tune settings, bringing advanced production and post-production within reach for more creators.

Remote workers benefit from Lyra's clear portrait rendering and automatic adjustments that elevate the professionalism of virtual meetings. Content creators and streamers can rely on accurate subject tracking and a wireless audio system for smoother, more engaging broadcasts. Online educators gain stable, long-duration performance that keeps instructional recordings consistent in quality. Meanwhile, gamers and video producers enjoy the webcam's ultra-low-latency video and intelligent noise suppression that sustain immersion and interactivity.

Offered at an accessible price point, the Lyra sets a new benchmark where consumer affordability meets professional-grade performance. Aligned with Hollyland's vision of empowering people to connect, collaborate, and co-create, the webcam bridges the gap between everyday devices and studio-level tools, bringing premium imaging and audio quality within reach and enabling more seamless, synergistic teamwork across diverse environments.

The Lyra 4K UHD Webcam will be available globally starting Nov. 11 through the Hollyland Store, Amazon, and authorized retailers, priced from $149.

For more information, please visit https://www.hollyland.com/product/lyra.

** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **

Hollyland Unveils Lyra 4K UHD Webcam with Pro-Level Audio-Visual Integration and Consumer Affordability

PANAMA CITY, April 3, 2026 /PRNewswire/ -- In response to growing demand for stable yields and efficient liquidity amidst market fluctuations, HTX is elevating its Earn product lineup by launching the new VIP Flexible product, tailored for high-net-worth individuals. To celebrate this launch, the platform offers up to 9% APY on USDT for the new users of the product. The latest upgrade also features limited-time yield boosts for LIT and TRUMP Flexible, providing a tiered, high-liquidity strategy to help global users navigate market volatility.

For more information: https://www.htx.com/support/105029158924744

Redefining Premium Yield Products: VIP Flexible USDT with Up to 9% APY

In today's global financial markets, identifying stable, high-yield liquidity tools has become a core priority for investors. HTX Earn's new VIP Flexible product sets a new industry benchmark.  Exclusively available to Prime 5 and above users, the inaugural USDT offering provides up to 9% APY, a rate that significantly outpaces the yields typically found in standard flexible products.

Returns are closely tied to users' Prime levels. The higher the level, the greater both the yield and the subscription quota. Compared to the sub-1% yields typically seen in competing flexible products, HTX ensures that its most active users receive a premium, high-liquidity passive income tool that maximizes every dollar of idle capital, through custom plans and exclusive subsidies.

From a product experience perspective, VIP Flexible offers the perfect synergy of high yield and total liquidity. Unlike traditional models, returns are calculated using an hourly compounding mechanism, ensuring that every dollar works harder for users around the clock. With no lock-up periods, both subscriptions and redemptions remain fully flexible. To further simplify wealth management, the "Auto-Subscribe" feature acts as a built-in optimizer for idle capital. When enabled, the system prioritizes allocations into VIP Flexible. Once individual caps are reached, any remaining funds are seamlessly transferred into standard Flexible products.

High-Yield Opportunities: LIT and TRUMP Promotions with Up to 12% APY

In addition to the custom offerings, HTX Earn has rolled out limited-time yield boosts for LIT and TRUMP, available to all users. Effective March 24 at 07:00 (UTC), the LIT Flexible product has undergone a major rate hike, with its APY increased to 12%. Simultaneously, spanning from March 17 at 09:00 (UTC) to April 17 at 16:00 (UTC), TRUMP yields have demonstrated a fourfold increase to  8%.

These promotions are designed with broad accessibility in mind, covering subscription ranges from 0 to 100 million LIT and from 0.1 up to nearly 200 million TRUMP, accommodating a wide spectrum of user portfolios. Participation is seamless. Users can subscribe and immediately benefit from boosted yields without complex requirements. Like other Flexible products, redemptions are available at any time, with interest accruing from the next hour and distributed on a compounding basis. For users holding LIT or TRUMP and seeking short-term yield opportunities, these campaigns offer compelling upside with liquidity.

Both promotions are now live on the HTX app and website. Users can simply navigate to the Earn section to activate their yield strategies with a single click.

HTX Earn: Building a User-Centric, Tiered Yield Ecosystem

From the VIP Flexible product to promotional yield campaigns, HTX is accelerating the development of a multi-layered, differentiated yield ecosystem. On one hand, VIP Flexible strengthens services for high-net-worth users, enhancing capital retention and long-term engagement; on the other, promotional campaigns for assets like LIT and TRUMP stimulate broader participation and improve overall capital efficiency across the platform.

This dual approach, combining premium customization with inclusive incentives, ensures that users across different risk profiles and capital scales can access suitable yield solutions. At its core, HTX Earn remains firmly user-centric: wherever user demand emerges, yield opportunities follow. Looking ahead, HTX will remain dedicated to product innovation and user experience optimization, offering a wider array of earning solutions that balance high-yield advantages with superior liquidity.

As crypto markets continue to evolve, choosing a platform that offers stability, high returns, and high liquidity is becoming essential. Through continuous product innovation and experience optimization, HTX is positioning itself as a professional gateway to sustainable, high-quality yield, helping users navigate volatility while unlocking long-term wealth growth.

About HTX

Founded in 2013, HTX (formerly Huobi) has evolved from a virtual asset exchange into a comprehensive ecosystem of blockchain businesses that span digital asset trading, financial derivatives, research, investments, incubation, and other businesses.

As a world-leading gateway to Web3, HTX harbors global capabilities that enable it to provide users with safe and reliable services. Adhering to the growth strategy of "Global Expansion, Thriving Ecosystem, Wealth Effect, Security & Compliance," HTX is dedicated to providing quality services and values to virtual asset enthusiasts worldwide.

To learn more about HTX, please visithttps://www.htx.com/ or HTX Square , and follow HTX on X, Telegram, and Discord.

PANAMA CITY, April 3, 2026 /PRNewswire/ -- In response to growing demand for stable yields and efficient liquidity amidst market fluctuations, HTX is elevating its Earn product lineup by launching the new VIP Flexible product, tailored for high-net-worth individuals. To celebrate this launch, the platform offers up to 9% APY on USDT for the new users of the product. The latest upgrade also features limited-time yield boosts for LIT and TRUMP Flexible, providing a tiered, high-liquidity strategy to help global users navigate market volatility.

For more information: https://www.htx.com/support/105029158924744

Redefining Premium Yield Products: VIP Flexible USDT with Up to 9% APY

In today's global financial markets, identifying stable, high-yield liquidity tools has become a core priority for investors. HTX Earn's new VIP Flexible product sets a new industry benchmark.  Exclusively available to Prime 5 and above users, the inaugural USDT offering provides up to 9% APY, a rate that significantly outpaces the yields typically found in standard flexible products.

Returns are closely tied to users' Prime levels. The higher the level, the greater both the yield and the subscription quota. Compared to the sub-1% yields typically seen in competing flexible products, HTX ensures that its most active users receive a premium, high-liquidity passive income tool that maximizes every dollar of idle capital, through custom plans and exclusive subsidies.

From a product experience perspective, VIP Flexible offers the perfect synergy of high yield and total liquidity. Unlike traditional models, returns are calculated using an hourly compounding mechanism, ensuring that every dollar works harder for users around the clock. With no lock-up periods, both subscriptions and redemptions remain fully flexible. To further simplify wealth management, the "Auto-Subscribe" feature acts as a built-in optimizer for idle capital. When enabled, the system prioritizes allocations into VIP Flexible. Once individual caps are reached, any remaining funds are seamlessly transferred into standard Flexible products.

High-Yield Opportunities: LIT and TRUMP Promotions with Up to 12% APY

In addition to the custom offerings, HTX Earn has rolled out limited-time yield boosts for LIT and TRUMP, available to all users. Effective March 24 at 07:00 (UTC), the LIT Flexible product has undergone a major rate hike, with its APY increased to 12%. Simultaneously, spanning from March 17 at 09:00 (UTC) to April 17 at 16:00 (UTC), TRUMP yields have demonstrated a fourfold increase to  8%.

These promotions are designed with broad accessibility in mind, covering subscription ranges from 0 to 100 million LIT and from 0.1 up to nearly 200 million TRUMP, accommodating a wide spectrum of user portfolios. Participation is seamless. Users can subscribe and immediately benefit from boosted yields without complex requirements. Like other Flexible products, redemptions are available at any time, with interest accruing from the next hour and distributed on a compounding basis. For users holding LIT or TRUMP and seeking short-term yield opportunities, these campaigns offer compelling upside with liquidity.

Both promotions are now live on the HTX app and website. Users can simply navigate to the Earn section to activate their yield strategies with a single click.

HTX Earn: Building a User-Centric, Tiered Yield Ecosystem

From the VIP Flexible product to promotional yield campaigns, HTX is accelerating the development of a multi-layered, differentiated yield ecosystem. On one hand, VIP Flexible strengthens services for high-net-worth users, enhancing capital retention and long-term engagement; on the other, promotional campaigns for assets like LIT and TRUMP stimulate broader participation and improve overall capital efficiency across the platform.

This dual approach, combining premium customization with inclusive incentives, ensures that users across different risk profiles and capital scales can access suitable yield solutions. At its core, HTX Earn remains firmly user-centric: wherever user demand emerges, yield opportunities follow. Looking ahead, HTX will remain dedicated to product innovation and user experience optimization, offering a wider array of earning solutions that balance high-yield advantages with superior liquidity.

As crypto markets continue to evolve, choosing a platform that offers stability, high returns, and high liquidity is becoming essential. Through continuous product innovation and experience optimization, HTX is positioning itself as a professional gateway to sustainable, high-quality yield, helping users navigate volatility while unlocking long-term wealth growth.

About HTX

Founded in 2013, HTX (formerly Huobi) has evolved from a virtual asset exchange into a comprehensive ecosystem of blockchain businesses that span digital asset trading, financial derivatives, research, investments, incubation, and other businesses.

As a world-leading gateway to Web3, HTX harbors global capabilities that enable it to provide users with safe and reliable services. Adhering to the growth strategy of "Global Expansion, Thriving Ecosystem, Wealth Effect, Security & Compliance," HTX is dedicated to providing quality services and values to virtual asset enthusiasts worldwide.

To learn more about HTX, please visithttps://www.htx.com/ or HTX Square , and follow HTX on X, Telegram, and Discord.

** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **

Spring Yield Boost: HTX Earn Launches VIP Flexible, Offering Up to 9% APY on USDT and Limited-Time APY Increase for LIT and TRUMP