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Grassroots football tournament energizes consumption in Chongqing

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China

Grassroots football tournament energizes consumption in Chongqing

2025-12-07 17:13 Last Updated At:12-08 00:57

The Chongqing City Football League, a grassroots sports event, has drawn tens of thousands of spectators from all over the country since launching its season in mid-September, injecting fresh momentum into the local culture and tourism consumption market in the southwestern Chinese city.

Dubbed "Yu Chao," the amateur tournament features 41 teams from Chongqing's 38 districts and counties, as well as from the Chongqing Liangjiang New Area, Chongqing High-tech Industrial Development Zone and Chongqing Wansheng Economic and Technological Development Zone.

On Saturday afternoon, more than 40,000 football fans packed Chongqing's Datianwan Stadium, a key venue for the tournament, to see the Shapingba District team clinch a 3-1 victory over Jiulongpo District. The single match set a new attendance record since the start of the tournament.

"I'm excited and happy to see that our city can hold this kind of ball game," said Li Jianxiong, a football fan.

Beyond the matches, the league's popularity has given rise to festivities all around the stadium, with food stands, cultural exhibits and live music performances attracting crowds of football fans.

The local sports bureau reported that since the season kicked off, indirect consumption driven by the tournament exceeded 350 million yuan (around 49.5 million U.S. dollars) and foot traffic in the business districts surrounding each competition area has risen by an average of more than 50 percent.

"The key to the 'event plus consumption' model is to identify the intersection between sports events and the needs of the citizens. Following this, we will introduce the sports tourism routes centered around the Chongqing City Football League and collaborate with more businesses to launch exclusive promotions," said Du Xueyong, deputy director of Chongqing Municipal Sports Bureau.

Grassroots football tournament energizes consumption in Chongqing

Grassroots football tournament energizes consumption in Chongqing

Japan's economy shrank an annualized real 2.3 percent in the third quarter of 2025, revised government data showed on Monday, compared with an initially reported 1.8 percent drop.

The revised figure for gross domestic product (GDP) from the Cabinet Office marked the fastest contraction since the third quarter of 2023.

In the three months through September, real GDP, adjusted for inflation, contracted 0.6 percent on a quarter-on-quarter basis, compared with the preliminary reading of a 0.4 percent decline, data showed.

Private consumption, which accounts for more than half of the economy, inched up a revised 0.2 percent in July-September, compared with the initial estimate of 0.1 percent.

Among other key components, the capital expenditure, a barometer of private demand, fell 0.2 percent, lowered from the initial estimate of a 1.0 percent gain.

External demand, or exports minus imports, subtracted 0.2 percentage points from the GDP, unchanged from the preliminary reading.

Japan revises Q3 GDP contraction to 2.3 pct

Japan revises Q3 GDP contraction to 2.3 pct

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