The largest ever Japanese delegation will participate in FITUR 2026, aiming to promote partnerships and global expansion.
MADRID, Dec. 20, 2025 /PRNewswire/ -- Japan's growing presence in the international tourism market and its close relationship with Spain will be demonstrated at the international tourism fair 'FITUR 2026', held at IFEMA Madrid from 21 to 25 January. According to the Japan National Tourism Organisation (JNTO), the number of Spanish visitors to Japan reached approximately 182,300 in 2024, marking a 57.3% increase compared to 2023. A significant turning point was the launch of Iberia Airlines' direct Madrid-Tokyo service (three weekly flights) in October 2023.
Meanwhile, the Spanish Tourism Promotion Agency (Turespaña) announced that Spain welcomed over 410,000 Japanese tourists in 2024. This represents a 32.1% increase year-on-year, with total spending reaching €1.164 billion – a 48% rise compared to 2023. The Japanese market stands out for its exceptionally high daily travel expenditure, ranking among the top markets globally. According to Spain's National Statistics Institute (INE), the number of Japanese visitors increased by a further 8% in the second quarter of 2025.
Moreover, these awareness metrics reflect Spain's sustained rise in popularity within Japan. A YouGov survey indicates Spain ranked third in "consideration for visiting" and second in "travel intention" for 2025, showing significant growth compared to 2024. Furthermore, satisfaction among travellers who actually visited Spain rose from 58.5% to 68.3%.
Against this backdrop, FITUR 2026 saw the largest ever Japanese delegation participate. Alongside the official representatives from the Japan National Tourism Organisation and the Tokyo Metropolitan Government, attendees included the Tokyo Convention & Visitors Bureau (TCVB), the JTB Group's global DMC network, All Nippon Airways (ANA), Japan Experience, Himeji Tourism Convention Bureau, JR Tokai Hotels, JTB Global Marketing & Travel, Miki Tourist x HIS, Fujita Kanko (WHG Hotels), Sky Hop Bus Tokyo, DMC Japan by KNT, and numerous operators. Furthermore, FITUR 2026 is expected to see participation from numerous leading Spanish agents specialising in the Japanese market.
This business growth reflects the vitality of Japan's tourism market, which recorded a record high of 36.8 million international visitors in 2024, a 47.1% increase year-on-year. Consequently, FITUR 2026 will be a crucial platform for strengthening tourism collaboration between Spain and Japan and creating new opportunities for cooperation.
Media Contact:
Helena Valera
International Press
Tel.: 629 64 42 08
evalera@ifema.es
Alejandra Elorza
Chief Press
Tel.: 629 64 49 68
aelorza@ifema.es
A new edition of FITUR, the International Tourism Fair held at the IFEMA Madrid exhibition centre, which has established itself as one of the benchmarks for the tourism sector with the presence of 156 countries and an attendance of more than 250,000 people, including professionals and visitors.
Photo - https://mma.prnasia.com/media2/2849812/FITUR_JAPAN.jpg?p=medium600
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
FITUR 2026: Promoting Japan's Tourism Appeal to the International Market
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LOS ANGELES, Dec. 21, 2025 /PRNewswire/ -- TORRAS, the minimalist innovation brand known for blending expressive aesthetics with engineering precision, announces its first-ever global artist collaboration: TORRAS × GAWX — GUARDIAN of Your Creativity. This collection brings the concept of "guardianship" into everyday creation—turning a phone case into a vessel that records, captures, and protects each spark of inspiration.
Launching worldwide on December 20th, the series reflects TORRAS's commitment to empowering creativity through protection, design, and emotional connection.
Guardian of Creative Expression — Where Expressive Art Meets Minimalist Engineering Featuring Gawx
Gawx is a visual artist and filmmaker whose work blends bold pop-surreal illustration with high-end photography and cinematic storytelling.
Recognized for his distinctive creative voice, Gawx is a 2025 IMI Award Winner and RØDE Creator of the Year 2024. As a rising figure in contemporary visual culture, he brings a unique sense of emotion, authenticity, and imagination to the collaboration.
In GUARDIAN, Gawx transforms TORRAS's signature Ostand Q3 Air into a creative canvas. Each case becomes an extension of his artistic world— vibrant, emotional, and alive—wrapped within TORRAS's ultra-light, military-grade protection.
"Just like my dog guards me day and night — this case guards your phone, and your creativity." — Gawx Art
DUALITY — Two Lives, Two Dogs, One Guardian
The heart of the TORRAS × Gawx collaboration is DUALITY, a paired design concept inspired by the contrast between Day and Night—two creative lives unfolding in parallel, each shaped by different rhythms of inspiration.
Yet in both worlds, one value remains constant: Every creator deserves a Guardian.
DAY — Quiet Sparks, Gentle Inspiration
At sunrise, a calm, reflective boy walks with his loyal dog by his side. Together they embrace the quiet beauty of the morning.
He observes the world slowly awakening, capturing the subtle, fragile sparks of inspiration that often go unnoticed.
With its steady Ostand structure, TORRAS supports him like a silent guardian— helping him record the soft moments that shape his creativity.
NIGHT — Neon Motion, Bold Expression
Across the city under neon lights, a confident girl moves through the vibrant energy of the night.
Her energetic dog watches closely as she captures fast-moving fragments of light, emotion, and motion.
Her creativity thrives in chaos — and TORRAS protects her phone with unwavering strength, allowing her to seize every vivid moment without hesitation.
GUARDIAN — Protecting Your Creativity, Your Stories, Your Life
In two worlds, with two creators and their loyal companions, one truth remains: every spark of inspiration deserves to be guarded. The GUARDIAN collection turns TORRAS into the protector of your creativity—safeguarding your device, your ideas, and the moments you choose to capture. Featuring Gawx's original artwork across the case, packaging, collectible stickers, and the 360° magnetic Ostand—unfolding like a portal into each story—GUARDIAN seamlessly merges artistic expression with purposeful protection. This collaboration marks a new chapter where a phone case becomes more than defense; it becomes a companion that follows your rhythm, elevates your craft, and honors every creator, dreamer, and storyteller who finds meaning in life's fleeting moments. Record it. Capture it. Let TORRAS guard it.
Exclusive First-Launch Promotion
To celebrate the December release, TORRAS announces a limited early-bird offer:
Shop at: https://bit.ly/3L14XJn
- Theme: Guardian of Your Creativity
- Collection: TORRAS × GAWX Limited Edition
- Launch Date: December 20th
- Retail Price: $79.99
- Launch Offer: 10% OFF on any purchase during the first five days following launch!
- Promotion period: December 20th – December 25th
Holiday & Winter Colorways Join the Lineup
Completing the seasonal lineup, TORRAS introduces additional winter designs for the Q3 Air series:
Christmas Edition — Christmas Tree Green
A festive refresh featuring decorative sticker elements — stars, bells, and snowmen — turning your phone into a playful tree of creativity.
Winter Colors:
- Aurora Purple — calm yet powerful, inspired by winter twilight skies.
- Neon Sunset — pink and orange horizons captured in motion, full of freedom and warmth.
- Each colorway continues TORRAS's philosophy: to help people discover beauty in motion and create more with less.
About TORRAS
Founded in 2012, TORRAS is a global technology and lifestyle brand dedicated to minimalist innovation. Guided by the philosophy "Born to Create," TORRAS designs user-centered products that transform everyday moments into acts of creativity — blending protection, performance, and art into a seamless experience.
LOS ANGELES, Dec. 21, 2025 /PRNewswire/ -- TORRAS, the minimalist innovation brand known for blending expressive aesthetics with engineering precision, announces its first-ever global artist collaboration: TORRAS × GAWX — GUARDIAN of Your Creativity. This collection brings the concept of "guardianship" into everyday creation—turning a phone case into a vessel that records, captures, and protects each spark of inspiration.
Launching worldwide on December 20th, the series reflects TORRAS's commitment to empowering creativity through protection, design, and emotional connection.
Guardian of Creative Expression — Where Expressive Art Meets Minimalist Engineering Featuring Gawx
Gawx is a visual artist and filmmaker whose work blends bold pop-surreal illustration with high-end photography and cinematic storytelling.
Recognized for his distinctive creative voice, Gawx is a 2025 IMI Award Winner and RØDE Creator of the Year 2024. As a rising figure in contemporary visual culture, he brings a unique sense of emotion, authenticity, and imagination to the collaboration.
In GUARDIAN, Gawx transforms TORRAS's signature Ostand Q3 Air into a creative canvas. Each case becomes an extension of his artistic world— vibrant, emotional, and alive—wrapped within TORRAS's ultra-light, military-grade protection.
"Just like my dog guards me day and night — this case guards your phone, and your creativity." — Gawx Art
DUALITY — Two Lives, Two Dogs, One Guardian
The heart of the TORRAS × Gawx collaboration is DUALITY, a paired design concept inspired by the contrast between Day and Night—two creative lives unfolding in parallel, each shaped by different rhythms of inspiration.
Yet in both worlds, one value remains constant: Every creator deserves a Guardian.
DAY — Quiet Sparks, Gentle Inspiration
At sunrise, a calm, reflective boy walks with his loyal dog by his side. Together they embrace the quiet beauty of the morning.
He observes the world slowly awakening, capturing the subtle, fragile sparks of inspiration that often go unnoticed.
With its steady Ostand structure, TORRAS supports him like a silent guardian— helping him record the soft moments that shape his creativity.
NIGHT — Neon Motion, Bold Expression
Across the city under neon lights, a confident girl moves through the vibrant energy of the night.
Her energetic dog watches closely as she captures fast-moving fragments of light, emotion, and motion.
Her creativity thrives in chaos — and TORRAS protects her phone with unwavering strength, allowing her to seize every vivid moment without hesitation.
GUARDIAN — Protecting Your Creativity, Your Stories, Your Life
In two worlds, with two creators and their loyal companions, one truth remains: every spark of inspiration deserves to be guarded. The GUARDIAN collection turns TORRAS into the protector of your creativity—safeguarding your device, your ideas, and the moments you choose to capture. Featuring Gawx's original artwork across the case, packaging, collectible stickers, and the 360° magnetic Ostand—unfolding like a portal into each story—GUARDIAN seamlessly merges artistic expression with purposeful protection. This collaboration marks a new chapter where a phone case becomes more than defense; it becomes a companion that follows your rhythm, elevates your craft, and honors every creator, dreamer, and storyteller who finds meaning in life's fleeting moments. Record it. Capture it. Let TORRAS guard it.
Exclusive First-Launch Promotion
To celebrate the December release, TORRAS announces a limited early-bird offer:
Shop at: https://bit.ly/3L14XJn
- Theme: Guardian of Your Creativity
- Collection: TORRAS × GAWX Limited Edition
- Launch Date: December 20th
- Retail Price: $79.99
- Launch Offer: 10% OFF on any purchase during the first five days following launch!
- Promotion period: December 20th – December 25th
Holiday & Winter Colorways Join the Lineup
Completing the seasonal lineup, TORRAS introduces additional winter designs for the Q3 Air series:
Christmas Edition — Christmas Tree Green
A festive refresh featuring decorative sticker elements — stars, bells, and snowmen — turning your phone into a playful tree of creativity.
Winter Colors:
- Aurora Purple — calm yet powerful, inspired by winter twilight skies.
- Neon Sunset — pink and orange horizons captured in motion, full of freedom and warmth.
- Each colorway continues TORRAS's philosophy: to help people discover beauty in motion and create more with less.
About TORRAS
Founded in 2012, TORRAS is a global technology and lifestyle brand dedicated to minimalist innovation. Guided by the philosophy "Born to Create," TORRAS designs user-centered products that transform everyday moments into acts of creativity — blending protection, performance, and art into a seamless experience.
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
TORRAS Teams up With Artist GAWX to Launch "Guardian of Your Creativity" Collection Worldwide
TORRAS Teams up With Artist GAWX to Launch "Guardian of Your Creativity" Collection Worldwide
