Chinese auto giant BYD is planning to expand its charging infrastructure across Mexico, introducing ultra-fast chargers capable of delivering 400 kilometers of range in just five minutes.
Mexico is a vital market for BYD, China's largest electric vehicle (EV) manufacturer, yet the company faces barriers to wider EV adoption in the country, including the sparsity of charging stations, which makes long-distance travel between cities a problem for local drivers.
"It's the same sensation as when you are out of your house and you see that your phone has only 10 percent battery, and you know that you're going to lose it. I have that feeling when I'm out of the city," said Daniel Lemus, a driver in Mexico City.
Lemus bought his first EV -- a model by BYD -- a year ago, which qualified him to drive for a premium ride service in Mexico City. Yet, the charging infrastructure in his country remains a daily concern. Analysts have a term for this.
"'Range anxiety' is a psychological effect that has come about with the arrival of electric vehicles. It's the fear of running out of battery, and it's very common," said Filiberto Tamez, electric mobility analyst.
Tamez believes education and infrastructure are key to overcoming this obstacle to widespread EV adoption.
"This is a new technology and we have to learn to manage it. But today, charging points are available in airports, homes, banks, supermarkets. The infrastructure has grown a lot," he said.
BYD also hopes to expand its manufacturing operations within Mexico.
"Mexico is always the largest auto manufacturer in the whole American region. The industry and the supply chain is more mature, and labor -- the talent -- is more mature. I hope we are leading the way just like we are doing in China," said Li Ke, BYD executive vice president.
Chinese auto maker BYD to expand charging facilities across Mexico
