Global top brands in consumer electronics awarded at CES 2026

The 20th Global Top Brands Award Ceremony and International Consumer Electronics Industry Leaders' Summit were held on Wednesday during the 2026 Consumer Electronics Show (CES) in the U.S. city of Las Vegas, Nevada, with several leading Chinese companies in the sector receiving widespread recognition.

The award ceremony brought together leading global manufacturers, traders, and industry elites in the consumer electronics sector to celebrate the crowning achievements of the world’s top brands.

Nevada Lieutenant Governor Stavros Anthony, who attended the ceremony, said that Nevada welcomes leading global consumer electronics companies, including Chinese companies, to participate in the CES and to engage extensively in the U.S. market.

"We are going to be a government, a state government that's going to support these companies. We want to be in a position where licensing requirements are negligible, regulations are smaller. We want these companies to prosper here in Nevada," he said.

At the ceremony, awards for the "Top 10 Leading Chinese Consumer Electronics Brands" and "Top 50 Global Consumer Electronics Brands" were presented, among other categories. Representative Chinese television manufacturers such as TCL and Hisense showcased their innovative products to global consumers at the exhibition.

"In recent years, China has strongly encouraged enterprises to make breakthroughs in cutting-edge technologies. Technological leadership in upstream technologies will translate to superior end products, and we are now gradually leading the world in this area. These gradual changes are also enabling Chinese brands to move from value-for-money brands to high-end brands," said Zhang Shaoyong, industrial senior vice president of TCL.

With the wider application of AI in various scenarios in the consumer electronics sector, Chinese companies have achieved a diversified group advantage in various fields such as robotics, smart TVs, and smart homes, and have been continuously recognized by international consumer electronics industry experts.

"Especially when it comes to Chinese, a lot of products shown this year, especially in robotics, it's really fun to see those. This year. It's been really encouraging to see just how much stronger the position is for the Chinese products," said Grant Morgan, senior editor for TWICE, a U.S. magazine focusing on the consumer electronics sector.

CES 2026 opened on Tuesday, attracting thousands of exhibitors from more than 155 countries and regions, according to the U.S. Consumer Technology Association (CTA), the organizer of CES.

More than 400 conference sessions are scheduled during the four-day event, gathering over 1,300 speakers from across the global technology industry.

Global top brands in consumer electronics awarded at CES 2026

China's embodied intelligence and robotics sectors are experiencing rapid growth as Chinese tech firms have won greater capital support and raised more funds in 2025 than a year earlier.

In the first five months of 2025, startups specializing in embodied intelligence secured more than 23 billion yuan (3.2 billion U.S. dollars), already exceeding the total investment recorded for the full year of 2024.

Embodied AI integrates artificial intelligence (AI) into physical bodies, such as robots, enabling them to perceive, learn, and dynamically interact with their environment as humans do. Relying on computation and logical reasoning, embodied AI can continuously learn, adapt, and complete tasks through perception, action, and environmental feedback, thus improving autonomy and practical application in real world.

For humanoid robots nowadays, although people want them to do tasks independently like humans, many still require an operator or pre-programmed instructions to function properly. Fully autonomous intelligence remains elusive.

Wang Xiaogang, chairman of ACE Robotics, emphasized the importance of intelligence in robot development in a recent interview with China Global Television Network (CGTN).

"Of course the hardware and the control are important to make the robots stable. But meanwhile, it's very important to have special intelligence. They can solve all kinds of problems independently. I think this is really the gap we have in robotics, and this is also what we're focused on," said Wang.

ACE Robotics doesn't build robot bodies, but builds their brains. The company's software enables robots, quadrupedal robotic dogs, and robotic arms to understand their surroundings and carry out tasks with real autonomy.

Although fully autonomous robots still face challenges, China's combination of hardware capabilities and AI innovation could help bring that future closer, according to Wang.

"We have a very good supply chain on the hardware side. And now I also think we have a lot of AI talents. In China, we have a good chance [of success]," he said.

From research labs to venture capital money, the race for embodied intelligence is well underway. Zhang Wenlang, managing director and chief macro analyst at CICC Research, believes this race will become a driving force of China's economy.

"With the emergence of DeepSeek in early 2025, market confidence in China's technological progress has been further reinforced. So, in fact, the stock market's tech sector has seen a notable rebound since the start of the year. Looking forward, we believe the new wave of technological revolution led by AI and robotics will keep driving up China's total factor productivity, and boosting its potential economic growth," said Zhang.

China eyes greater advances in embodied intelligence, robots