MIAMI--(BUSINESS WIRE)--Mar 4, 2026--
With the "faceless" marketing strategy fueling the projected $40 billion influencer marketing economy, Picsart is now empowering its 130M+ monthly users by giving them the controls to their own digital character studio. 1 The AI platform is introducing a dual toolset, Persona and Storyline, specifically designed to address the two main challenges in AI content creation: scaling narratives and character consistency.
This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260304320067/en/
Persona is designed to serve both independent creators and prosumers, offering the capability to produce digital brand ambassadors, animated animal mascots, or stylized AI content. Picsart now provides customers with a cost-effective solution to bridge the gap between character design and the easy scaling of social media content. People can create personalized avatars with diverse options, ranging from animals and aliens to detailed human personas that can include realistic features such as freckles and birthmarks.
While most AI tools struggle to maintain the same character across different scenes, Picsart’s Storyline solves this with a simple workflow - creators can now build a character, craft short films and episodic series, from a classroom to a cyberpunk city, without their face or outfit changing between cuts. The new tool empowers creators to be part of the fast-growing faceless content categories, specifically episodic social series and educational explainers, which are growing at a rapid pace.
Hovhannes Avoyan, Founder and CEO of Picsart, explains: “Whether you're camera-shy, value your privacy, or just want creative freedom without the pressure of being the face of your brand, faceless content has become the go-to strategy for creators who want to scale. We're making it easy to build digital personas, from educational channels, pet influencers, or narrated episodes. Picsart helps creators turn content ideas into real revenue without the traditional headaches.”
Picsart is dedicated to providing customers with access to the most advanced AI models, the platform automatically selects the most suitable model, ranging from VEO 3.1 to Kling 3.0, for every task. This launch follows Picsart's recent milestone of surpassing 2.5 billion lifetime downloads and the product debuts of Aura, Flow, and AI Assistant. Combined with these tools, Persona and Storyline reinforce Picsart's vision of accessible, AI-powered creation where technical barriers no longer limit creative ambition.
Persona and Storyline are now available within Picsart. The platform is available on web and mobile. For more information, visit picsart.com
Notes to Editors
About Picsart
Picsart is a recognized AI-powered platform for creative independence in a global economy increasingly driven and impacted by content. For over 14 years, Picsart has grown with and enabled the next generation of storytellers – Gen Z digital natives – to design, brand, and build at scale without limitations or barriers. With approximately 130+ million monthly active users and over 2.5 billion downloads, Picsart is well on its way to becoming the creative engine behind the $750 billion market of small businesses, entrepreneurs and brands, offering a range of innovative and intuitive tools and solutions that revolutionizes the creative, marketing and advertising processes. As creativity becomes central to identity, influence, entrepreneurship and profitability, Picsart is the platform for scalable, self-directed storytelling in a content-first economy.
1Modor Intelligence, Growth Trends and Forecast 2026-2031
Picsart launches two new AI video tools, Persona and Storyline.
NEW YORK (AP) — The U.S. stock market is holding steadier on Wednesday, for now at least, following two days of punishing swings driven by worries about how high oil prices will go because of the war with Iran.
The S&P 500 rose 0.2% in early trading. The Dow Jones Industrial Average was down 9 points, or less than 0.1%, as of 9:35 a.m. Eastern time, and the Nasdaq composite was 0.6% higher.
Early-morning trends for Wall Street have not held through the day this week, though. Uncertainty about the war has sent prices in financial markets careening up and down hour by hour, with most taking their cues from what the price of oil is doing. Earlier on Wednesday, South Korea’s Kospi stock index plunged 12.1% for its worst day in history.
But oil prices eased as the trading day moved westward from Asia to Europe. By the time Wall Street was trading, Brent crude, the international standard, slipped 0.3% to $81.13 per barrel. The price for a barrel of benchmark U.S. crude added 0.7% to $75.10.
An announcement by President Donald Trump on Tuesday afternoon helped stem the surge for oil prices, when he said the U.S. Development Corp. would provide insurance for oil tankers and other ships going through the Strait of Hormuz off Iran’s coast. He also said the U.S. Navy could escort tankers through the strait, “if necessary.”
That helped calm worries that flared earlier following an Iranian threat to set fire to any ship crossing through the narrow passageway. It’s a route typically taken by roughly a fifth of the world’s oil.
To be sure, the promise of insurance and a possible military escort “only mitigate, but do not eliminate, enduring upside risks to oil prices,” Mizuho Bank said in a commentary. The increased insurance costs filtering through to shipping would ultimately cost an extra $5 to $15 a barrel, it said, adding that the "‘war premium’ remains firmly intact.”
In financial markets, worries are centered on how long the war could last, how high inflation will go because of more expensive oil and how much corporate profits will sink because of it.
“I think the Iran situation is getting out of hand, and I think that U.S. President Donald Trump miscalculated enormously,” said Francis Lun, CEO of Venturesmart Asia. “The situation is very grim.”
But the U.S. stock market also has a history of shaking off military conflicts in the Middle East relatively quickly, though that comes with a caveat that oil prices don’t jump too high. That has some professional investors suggesting patience, as difficult as it may be to muster, through the uncertainty, at least when it comes to financial markets.
In stock markets abroad, indexes rebounded in Europe following sharp drops in Asia. France’s CAC 40 rose 1.1%, and Germany’s DAX climbed 1.6%. That followed losses of 2% for Hong Kong’s Hang Seng and 3.6% for Japan’s Nikkei 225.
In the bond market, Treasury yields inched higher after jumping early in the week with worries about worsening inflation. The yield on the 10-year Treasury rose to 4.07% from 4.06% late Tuesday.
It also got some upward pressure from a report suggesting U.S. employers outside of the government picked up their hiring last month by more than economists expected. That could be an encouraging signal for the more comprehensive report coming Friday from the U.S. government about the strength of the job market.
AP Writers Matt Ott, Kim Tong-hyung and Elaine Kurtenbach contributed.
Anthony Spina works on the floor at the New York Stock Exchange in New York, Tuesday, March 3, 2026. (AP Photo/Seth Wenig)
Anthony Confusione works on the floor at the New York Stock Exchange in New York, Tuesday, March 3, 2026. (AP Photo/Seth Wenig)
A dealer walks near the screens showing the Korea Composite Stock Price Index (KOSPI) and the foreign exchange rate between U.S. dollar and South Korean won at a dealing room of Hana Bank in Seoul, South Korea, Wednesday, March 4, 2026. (AP Photo/Lee Jin-man)
A dealer talks on the phone at a dealing room of Hana Bank in Seoul, South Korea, Wednesday, March 4, 2026. (AP Photo/Lee Jin-man)
A dealer walks past near a screen showing the foreign exchange rate between U.S. dollar and South Korean won at a dealing room of Hana Bank in Seoul, South Korea, Wednesday, March 4, 2026. (AP Photo/Lee Jin-man)
A dealer walks past near a screen showing the Korea Composite Stock Price Index (KOSPI), right, and the foreign exchange rate between U.S. dollar and South Korean won at a dealing room of Hana Bank in Seoul, South Korea, Wednesday, March 4, 2026. (AP Photo/Lee Jin-man)
A person walks by an electronic stock board showing Japan's Nikkei index at a securities firm in Tokyo Wednesday, March 4, 2026. (Masanori Kumagai/Kyodo News via AP)