The 30th Hong Kong International Film and TV Market (FILMART) opened on Tuesday, kicking off a four-day bonanza attended by over 790 exhibitors from 38 countries and regions.
This year's event provides a platform for the trading of film and television entertainment content to promote global cultural exchange and cooperation in the industry.
The expo, underway in the Hong Kong Convention and Exhibition Center, has attracted participants from both established and emerging markets, including major film and television markets such as France, Italy, and the Republic of Korea, as well as ASEAN countries like Cambodia and Malaysia.
It also features numerous exhibitors from emerging markets participating for the first time, demonstrating the potential for cross-regional cooperation in the film and television industry.
The event has partnered with 10 global film promotion organizations to promote more cross-regional cooperation and co-production projects.
As the mainland film and television industry actively expands into overseas markets, film and television exhibitions have gradually become one of the key platforms to help mainland companies to go global.
"First, we are bringing high-quality audiovisual content, including our TV series Swords Into Plowshares and over a dozen other new shows. Second, in terms of ecosystem development and technology-driven innovation, we are forging strategic partnerships with tech giants. We hope to leverage platforms like Hong Kong to accelerate and enhance the transformation and upgrading of our business," said Zhao Yifang, founder and CEO of Huace Group.
EntertainmentPulse, a forum organized by the Hong Kong Trade Development Council, was held alongside FILMART, bringing together industry leaders from around the world to discuss hot topics such as artificial intelligence, video streaming, and project financing.
30th Hong Kong FILMART opens
