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SINGAPORE, March 31, 2026 /PRNewswire/ -- StringsSG has completed its transition to a full-service personal training model, marking a significant shift in Singapore's fitness industry and addressing long-standing concerns around inconsistent service quality, lack of accountability, and unclear pricing practices.
Traditionally, much of the personal training market operates on a freelance basis, where clients engage individual trainers with limited oversight. This has often resulted in missed sessions, inconsistent training quality, and unclear commitments, creating frustration and uncertainty for consumers.
StringsSG's new model is designed to eliminate these gaps. Personal trainers are now engaged directly by StringsSG as full-time and part-time team members, with all client contracts managed exclusively by the company. This ensures a single, accountable provider responsible for the entire customer experience—from onboarding to results.
"The industry has been too fragmented for too long, and customers are the ones who bear the risk," said Sushil A, Founder of StringsSG. "We are setting a new benchmark by combining accountability, structured coaching, and transparent pricing—so clients know exactly what they are getting."
As part of the transition, StringsSG has implemented structured quality tracking, trainer performance monitoring, and standardized training frameworks. Clients benefit from high-quality coaching, personalized workout programs, and guided diet plans, all delivered under a consistent system.
A key differentiator is StringsSG's commitment to transparent pricing, with rates clearly published on its website. This stands in contrast to common industry practices where pricing is not publicly disclosed and may only be revealed during consultations—sometimes at higher-than-expected rates. By making pricing openly accessible, StringsSG enables clients to make informed decisions upfront, without pressure or surprises during the signup process.
The company also reaffirmed its commitment to local employment in Singapore, continuing to hire and develop full-time and part-time trainers to meet growing demand across the island while maintaining strict service standards.
Clients benefit from a fully integrated experience, including scheduling, progress tracking, and support—all managed within a single platform. Training remains flexible, with sessions available at home, condo gyms, and outdoor locations.
With this shift, StringsSG positions itself as a trusted, accountable and transparent alternative in an industry often defined by fragmented service models—setting a new benchmark for personal training in Singapore.
For more information, visit:
https://www.stringssg.com/sg/personal-trainer
SINGAPORE, March 31, 2026 /PRNewswire/ -- StringsSG has completed its transition to a full-service personal training model, marking a significant shift in Singapore's fitness industry and addressing long-standing concerns around inconsistent service quality, lack of accountability, and unclear pricing practices.
Traditionally, much of the personal training market operates on a freelance basis, where clients engage individual trainers with limited oversight. This has often resulted in missed sessions, inconsistent training quality, and unclear commitments, creating frustration and uncertainty for consumers.
StringsSG's new model is designed to eliminate these gaps. Personal trainers are now engaged directly by StringsSG as full-time and part-time team members, with all client contracts managed exclusively by the company. This ensures a single, accountable provider responsible for the entire customer experience—from onboarding to results.
"The industry has been too fragmented for too long, and customers are the ones who bear the risk," said Sushil A, Founder of StringsSG. "We are setting a new benchmark by combining accountability, structured coaching, and transparent pricing—so clients know exactly what they are getting."
As part of the transition, StringsSG has implemented structured quality tracking, trainer performance monitoring, and standardized training frameworks. Clients benefit from high-quality coaching, personalized workout programs, and guided diet plans, all delivered under a consistent system.
A key differentiator is StringsSG's commitment to transparent pricing, with rates clearly published on its website. This stands in contrast to common industry practices where pricing is not publicly disclosed and may only be revealed during consultations—sometimes at higher-than-expected rates. By making pricing openly accessible, StringsSG enables clients to make informed decisions upfront, without pressure or surprises during the signup process.
The company also reaffirmed its commitment to local employment in Singapore, continuing to hire and develop full-time and part-time trainers to meet growing demand across the island while maintaining strict service standards.
Clients benefit from a fully integrated experience, including scheduling, progress tracking, and support—all managed within a single platform. Training remains flexible, with sessions available at home, condo gyms, and outdoor locations.
With this shift, StringsSG positions itself as a trusted, accountable and transparent alternative in an industry often defined by fragmented service models—setting a new benchmark for personal training in Singapore.
For more information, visit:
https://www.stringssg.com/sg/personal-trainer
** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **
StringsSG Sets New Standard for Personal Training in Singapore
The Southern Europe's leading food business platform will connect Italian and international producers with the Japanese growing market
MILAN, March 31, 2026 /PRNewswire/ -- 90 Japanese buyers, representing leading companies in the country's agri-food sector, have been confirmed to attend TUTTOFOOD, Southern Europe's leading food business platform, taking place in Milan from 11 to 14 May 2026. The trade fair will provide a high-level platform to foster business development, offering them an unmissable opportunity to expand their agri-food market by strengthening commercial partnerships with Italian exhibitors.
Imports are a dominant component of Japan's agri-food trade. Their value rises from 6,378 billion yen in 2016 to 10,133 billion yen in 2025, marking an overall increase of approximately 59%. This underscores the critical role of international suppliers, including Italy, in meeting Japan's domestic demand for high-quality food and beverage products.
According to a market note from ITA – Italian Trade Agency, Tokyo Office, the Food & Beverage sector in Japan is valued at approximately USD 560 billion (combined retail and food service estimates). Demand for "Made in Italy" products has never been higher in terms of value. With around 60% of consumed food being imported, Japan represents one of the largest markets for foreign food products.
Consumption patterns in Japan are increasingly polarized: while the mid-range segment is contracting, the premium segment continues to expand at an average rate of 5% annually, driven by consumers seeking excellence, authenticity, and strong product narratives. At the same time, the recovery of the HoReCa channel—supported by a rebound in tourism, with over 30 million visitors—has significantly boosted demand for high-quality Italian ingredients, particularly within the fine dining and upscale restaurant segment.
The increase in imports is not driven solely by quantitative needs, but reflects a demand increasingly focused on quality, diversity, and ingredients for international cuisines. In this context, the Japanese market remains structurally open and receptive to foreign agri-food supplies, particularly in higher-value segments, while maintaining a strong focus on premium positioning.
Antonio Cellie, CEO of Fiere di Parma, said: "There is a growing demand in Japan for high-quality Italian products, highlighting Japan's evolution into a strategic, long-term partner while sharing Italy's commitment to quality, traceability, and culinary excellence. TUTTOFOOD represents a critical lever in this context, enabling high-quality business interactions with Italian distributors, retailers, and importers, while also giving insights on consumer behaviour and market trends".
TUTTOFOOD plays a key role as enablers of global business development, by offering a structured environments for direct engagement between producers and qualified buyers and act as a catalyst for innovation and international expansion.
The upcoming edition is expected to feature a strong international footprint, with more than 30% of exhibitors from overseas and an exceptionally rich Buyers Program organized in cooperation with ITA - Italian Trade Agency, bringing together more than 4,000 top national and international professionals. Particular attention will be dedicated to the Asia-Pacific region, in line with its increasing relevance.
In this perspective, Japan and Italy play as strategic partners within a broader framework of mutual value creation. Shared principles—such as product quality, cultural heritage, and reliability—continue to underpin the relationship between Italian producers and Japanese buyers, creating a solid foundation for long-term collaboration and future opportunities.
The strategic ties between the two countries took center stage during a presentation event held at the Italian Embassy in Tokyo, as part of TUTTOFOOD 2026 international roadshow.
Photo: https://mma.prnasia.com/media2/2945630/Antonio_Cellie_CEO_Fiere_di_Parma.jpg?p=medium600
** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **
TUTTOFOOD 2026 CONNECTS GLOBAL AGRI-FOOD SUPPLIERS WITH JAPAN
