LONDON--(BUSINESS WIRE)--Apr 8, 2026--
Motive, the AI platform for physical operations, today launched Motive Analytics, an AI-powered analytics solution built directly into the Motive Dashboard that unifies data across safety, fuel, maintenance, telematics and more to help teams in the UK make faster, better decisions. By automating reports and centralising information, Motive Analytics can help reduce spreadsheets and manual analysis. Teams can quickly see where attention is needed, uncover trends early and take action that can improve safety, boost productivity and lower costs.
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The solution also includes AI Answers, a conversational AI designed for physical operations. Like ChatGPT, it’s designed to understand natural language questions and instantly surface answers from the data Motive brings together across an organisation’s operations. Simply by asking questions in their own words—such as ‘Which drivers had the most idling time last week?’ or ‘What was our average vehicle downtime last month?’—teams can receive easy-to-understand answers and visualisations.
Safety, operations and finance teams in the UK often struggle to gain a complete view of their operations because they rely on disconnected legacy tools that cannot keep pace with growing complexity or connect data across the business in real time. Critical insights are buried in spreadsheets, and by the time data analytics teams deliver reports, the data is often outdated. Teams don’t have the insights they need to quickly identify risks or opportunities and make fast decisions. Motive Analytics is designed to help solve this with a new integrated analytics experience that gives teams real-time answers—no coding required.
‘Across the UK, organisations are drowning in fleet data but starved of clarity,’ said Nyanya Joof, Regional VP of UK Markets at Motive. ‘AI-powered Motive Analytics is designed to bring all of an organisation’s key operational data into one easy-to-digest view so teams can move from reactive reporting to proactive decision-making that can improve safety and protect margins.’
Motive Analytics is designed to help UK teams:
From fleet safety to fuel efficiency to tracking and telematics, Motive Analytics can help safety and operations teams quickly see what’s happening and take action right away. Learn more about the Motiveplatform and how it can help UK teams reduce fleet costs, improve safety and optimise performance. Read more about Motive Analytics in our blog post.
About Motive
Motive empowers the people who run physical operations with tools to make their work safer, more productive and more profitable. For the first time, safety, operations and finance teams can manage their workers, vehicles, equipment and fleet-related spend in a single system. Motive serves nearly 100,000 customers from small businesses to Fortune 500 enterprises such as Halliburton, KONE, Komatsu, NBC Universal and Maersk across a wide range of industries including transport and logistics, construction, energy, field services, manufacturing, agriculture, food and beverage, retail, waste services and the public sector.
Visit gomotive.com to learn more.
TEHRAN, Iran (AP) — Iran, the United States and Israel reached a two-week ceasefire Wednesday as U.S. President Donald Trump pulled back from his threats to destroy Iranian civilization.
But questions emerged over what appeared to be dueling proposals to halt the regionwide war and reopen the Strait of Hormuz, with Iran insisting it would charge tolls to passing ships and continue to enrich uranium.
Trump then suggested American warships would be “hangin’ around” the waterway, through which 20% of all oil and natural gas passes in peacetime. That could be a potential flashpoint as the days goes on.
Trump initially said had Iran proposed a “workable” 10-point plan that could help end the war he launched with Israel on Feb. 28. But he later called the plan fraudulent without elaborating. Trump has said ending Iran’s nuclear program was a key war goal.
Israel backed the U.S. ceasefire with Iran, but Prime Minister Benjamin Netanyahu said Wednesday it won't stop his country's fight against Hezbollah in Lebanon, which continued through the morning. That contradicted comments from Pakistan, a key mediator, which said the ceasefire included the fighting in Lebanon.
Israel’s military said later that Wednesday that it “continues fighting and ground operations” against Hezbollah.
Pakistan said that talks over cementing a peace plan would begin in Islamabad as soon as Friday. Pakistan also said the ceasefire was to begin immediately, while Iran launched attacks on Gulf Arab states and Israel soon after.
Oil prices fell and stocks rose as Asian markets opened Wednesday after the eleventh-hour agreement to reopen the strait.
In the streets of Tehran, pro-government demonstrators screamed: “Death to America, death to Israel, death to compromisers!” after the ceasefire announcement and burned American and Israeli flags. The chants underscored the anger animating hard-liners, who have been preparing for what many assumed would be an apocalyptic battle with the United States.
Iranian Foreign Minister Abbas Araghchi said passage through the strait would be allowed under Iranian military management. It wasn’t clear whether that meant Iran would completely loosen its chokehold on the waterway.
The plan allows for both Iran and Oman to charge fees on ships transiting through the strait, according to a regional official who spoke on condition of anonymity to discuss negotiations they were directly involved in. The official said Iran would use the money it raised for reconstruction.
But that would upend decades of reliance on the strait as an international waterway free for transit and will likely not be acceptable to the Gulf Arab states, which also need to rebuild after repeated Iranian attacks targeting their oilfields.
“Big money will be made. Iran can start the reconstruction process,” Trump said on social media.
It's not clear what happens when the two weeks of the ceasefire ends.
There's little public sign that Iran and the United States had resolved disagreements over the fate of Iran's nuclear program, its ballistic missiles or its regional proxies — among the issues that the United States and Israel cited as justifications for launching the war.
In addition to control of the strait, Iran’s demands for ending the war include withdrawal of U.S. combat forces from the region, the lifting of sanctions and the release of its frozen assets.
All those likely are nonstarters for Trump and potentially other Western nations. Iran’s chokehold on the strait roiled the world economy and raised the pressure on Trump to reach a deal.
Since the war began, Trump has repeatedly backed off deadlines just before they expire. In doing so again Tuesday, Trump said in a social media post he had come to the decision “based on conversations” with Pakistan Prime Minister Shehbaz Sharif and Gen. Asim Munir, Pakistan’s powerful army chief.
A senior Israeli official said the United States had coordinated the ceasefire with Israel in advance and said Israel's government credited “the massive crushing of the regime’s infrastructure” with securing the agreement.
Speaking on condition of anonymity because they were discussing private diplomatic conversations, the official said Washington had committed to pressing for the removal of nuclear material and dismantling of Iran’s ballistic missile program.
Missile alerts were issued in the United Arab Emirates, Israel, Saudi Arabia, Bahrain and Kuwait after the ceasefire announcement. A gas processing facility in Abu Dhabi was ablaze after incoming Iranian fire, officials said.
More than 1,900 people had been killed in Iran as of late March, but the government has not updated the war's toll for days.
In Lebanon, where Israel is fighting Iran-backed Hezbollah militants, more than 1,500 people have been killed. and 1 million people have been displaced. Eleven Israeli soldiers have died.
In Gulf Arab states and the occupied West Bank, more than two dozen people have died, while 23 have been reported dead in Israel, and 13 U.S. service members have been killed.
Gambrell reported from Dubai, United Arab Emirates, Magdy reported from Cairo and Metz reported from Ramallah, West Bank. Associated Press writers Edie Lederer at the United Nations, Natalie Melzer in Jerusalem and Aamer Madhani in Washington contributed to this report.
Displaced children sit on a truck with their packed belongings as they wait for an official ceasefire decision between Iran and the United States that they hope will include Lebanon and allow them to return to their villages, in the southern port city of Sidon, Lebanon, Wednesday, April 8, 2026. (AP Photo/Mohammed Zaatari)
A demonstrator holds a picture of Iran's Supreme Leader Mojtaba Khamenei during a gathering after announcement of a two-week ceasefire with the United States and Israel, in Tehran, Iran, Wednesday, April 8, 2026. (AP Photo/Francisco Seco)
A government supporter chants slogans during a gathering after the announcement of a two-week ceasefire with the United States and Israel in Tehran, Iran, Wednesday, April 8, 2026. (AP Photo/Francisco Seco)
People check the damage of a coffeeshop at the site of an Israeli strike in the southern port city of Sidon, Lebanon, Wednesday, April, 8, 2026. (AP Photo/Mohammed Zaatari)
Men carry the coffins with the bodies of Pierre Mouawad, an official with the anti-Hezbollah Lebanese Forces party, and his wife during their funeral in Yahshush, Lebanon, Tuesday, April 7, 2026. (AP Photo/Emilio Morenatti)
The White House is seen in Washington, Tuesday, April 7, 2026, at 8:00 p.m. EDT. (AP Photo/Rod Lamkey, Jr.)
An Iranian cluster munition missile explodes in the sky over northern Israel, Wednesday, April 8, 2026. (AP Photo/Ariel Schalit)
Activists protest near the White House in Washington, Tuesday evening, April 7, 2026. (AP Photo/Jose Luis Magana)
Pro-government demonstrators chant slogans as they hold Iranian flags and a poster of the Supreme Leader Ayatollah Mojtaba Khamenei in a gathering after announcement of a two-week ceasefire in the war with the United States and Israel, at the Enqelab-e-Eslami, or Islamic Revolution, Square, in Tehran, Iran, Wednesday, April 8, 2026. (AP Photo/Vahid Salemi)
