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Join PhotonPay at 139th Canton Fair: Transforming Global Payments into a Competitive Advantage

Business

Join PhotonPay at 139th Canton Fair: Transforming Global Payments into a Competitive Advantage
Business

Business

Join PhotonPay at 139th Canton Fair: Transforming Global Payments into a Competitive Advantage

2026-04-20 13:00 Last Updated At:13:15

HONG KONG, April 20, 2026 /PRNewswire/ -- The 139th Canton Fair opened its doors on April 15 in Guangzhou, welcoming over hundreds of thousands international buyers and 32,000 exhibitors to one of the world's largest and most influential trade platforms. As a participating exhibitor, PhotonPay is on site at Booth DT1809-12, ready to present its next-generation global payment infrastructure designed to simplify and scale global B2B trade.

Global B2B commerce continues to expand at an unprecedented pace. According to FXC Intelligence, the cross-border B2B payments market reached $34.8 trillion in 2025 and is projected to grow to $51.2 trillion by 2033, underscoring the sheer scale and momentum of global trade flows.

Yet this expansion is accompanied by operational challenges that continue to constrain businesses. The gap between trade volume and payment velocity highlights a critical bottleneck: while goods move faster than ever, capital remains tethered to antiquated banking corridors. For both exhibitors and buyers at the Canton Fair, the inability to settle payments in real-time or manage currency volatility often translates to lost opportunities and eroded margins.

At the same time, the rise of stablecoin-based payment rails is beginning to reshape how value moves across borders — particularly in emerging markets where traditional banking infrastructure remains limited. By enabling near-instant settlement and reducing dependency on intermediary banks, these new rails are unlocking alternative pathways for global trade.

PhotonPay: A Unified Payment Infrastructure for Global B2B Trade

To address these challenges, PhotonPay has built a comprehensive financial operating system. By integrating global collections, payouts, card issuing, FX management, and end-to-end financial operations into a single platform, PhotonPay enables businesses to streamline global transactions and unlock greater efficiency.

Increasingly, PhotonPay is also bridging TradFi with emerging payment rails, including stablecoin-enabled settlement pathways. This hybrid approach allows businesses to access faster, more flexible fund flows in regions where conventional banking infrastructure may fall short, creating a more resilient and inclusive global payment network.

Central to this offering is the global account capability. Supporting 19 local collection currencies, businesses can collect payments like a local in major and emerging markets, eliminating the costly intermediary fees. Direct connections to local clearing networks also ensure real-time collections, which accelerates fund turnover and strengthens liquidity management at the same time.

PhotonPay also delivers smart FX solutions that offer a strategic edge in volatile markets. Businesses can access real-time, competitive FX rates and execute conversions 24/7, without the constraints of traditional banking hours. With support for scheduled and automated conversions, PhotonPay enables more precise execution — allowing businesses to act on market opportunities while minimizing manual intervention.

From collections and global supplier payments to expense management and reconciliation, PhotonPay consolidates fragmented financial workflows into a single, unified platform, reducing complexity, improving efficiency and enhancing operational visibility.

Built for the Diversity of Global B2B Trade

PhotonPay's infrastructure is designed to support diverse B2B trade models, adapting to the distinct needs of businesses at different stages of global expansion.

For independent exporters and brand sites, the focus is on boosting conversion by providing overseas buyers with a familiar, localized checkout experience. For B2B marketplace sellers, the platform acts as a powerful aggregator, reconciling payments across multiple global platforms and settling them into local currencies. Trade fair exhibitors can now leverage instant payment links to secure orders on the spot, and large-scale manufacturers and wholesalers can simplify procurement and supplier payouts globally, while cutting down on unnecessary FX fees.

Visit PhotonPay at the Canton Fair

These days, PhotonPay is bringing its solutions directly to the 139th Canton Fair.

Visit PhotonPay at Booth DT1809-12. Our team will be on hand for personalized consultations on optimizing your global capital flows, and discussions on how to future-proof your international treasury operations. Whether you are an exporter seeking faster collections, a buyer streamlining supplier payments, or a marketplace operator scaling globally, our experts are ready to show you how borderless finance can become your competitive advantage.

Don't miss this opportunity to connect. Stop by Booth DT1809-12 to schedule a dedicated session during the Fair. The future of seamless, cost-efficient B2B trade starts here.

About PhotonPay

Founded in Hong Kong in 2015, PhotonPay is a trusted fintech partner for over 200,000 businesses worldwide. Leveraged by our extensive global service network and robust regulatory licenses across major jurisdictions, we offer a comprehensive product suite—including Global Accounts, Card Issuing, Global Acquiring, Payouts, FX Management, and Embedded Finance.

With over 10 regional offices and a footprint spanning 200+ countries and territories, PhotonPay is dedicated to building a high-efficiency, secure, and programmable payment experience. We help our clients navigate the complexities of the modern payment landscape, allowing them to scale globally with ease and confidence.

Connect the world, value by PhotonPay.

** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **

Join PhotonPay at 139th Canton Fair: Transforming Global Payments into a Competitive Advantage

Join PhotonPay at 139th Canton Fair: Transforming Global Payments into a Competitive Advantage

HO CHI MINH CITY, Vietnam, April 20, 2026 /PRNewswire/ -- For the first time, MMA Vietnam officially launches MMA Creative Summit 2026. Set to take place on April 24, 2026, in Ho Chi Minh City, the event will provide a strategic meeting ground for leaders across creativity, marketing, and media at a time when the industry is facing profound change.

The launch of MMA Creative Summit 2026 not only adds a new milestone to MMA's event portfolio in Vietnam, but also introduces a dedicated platform for deeper dialogue around the evolving role of creativity in today's business landscape.

When Creativity Becomes a Driver of Growth

Under the theme "Powering Growth," the event is built around a question that has become increasingly urgent for brands and marketers alike: how can creativity do more than capture attention, and instead drive clear, sustainable business impact?

Discussions throughout the summit will focus on some of the industry's most pressing issues today, including creative effectiveness, fragmented attention, and the growing pressure to stand out in an increasingly competitive environment.

A Meeting Point for Vietnam's Creative Community

MMA Creative Summit 2026 is designed as a multi-dimensional touchpoint that brings together key players across the creative ecosystem, from creative leaders at brands and agencies, CMOs, and Creative Directors, to professionals in content, social, and strategy, along with creators and marketing technology partners.

The event's momentum is already reflected in its first lineup of speakers, featuring names that are actively shaping the direction of marketing in Vietnam and across the region, including:

  • Rohit Dadwal, CEO, MMA APAC | Global Head of SMARTIES Worldwide and Board Director Asia Pacific, MMA APAC
  • Phan Bich Tam, Country Director, Vietnam, Myanmar and Cambodia & Board Member, Vietnam, MMA Global APAC
  • Alexander Reid, Director - Co-founder Amplify Live Asia Pacific Pte Ltd.
  • Tin Le, Senior Marketing Diretor, Indochina, The Coca-Cola Company
  • Grace Nguyen, Country Head, GrabAds
  • Vikram Vasisht, Country Director, JNTL Consumer Health (Vietnam) Co. Ltd.
  • Indraneel Guha, Co-Founder & Strategic Planner, KI Saigon
  • Sameer Yadav, Director - Marketing Strategy, South East ASIA, Mondelez Kinh Do
  • Saby Mishra, CEO, MullenLowe Mishra
  • Chau Phan, Vaccines Commercial Customer Facing Director, Acting Marketing Director, MSD Vietnam
  • BJ Galinato, Executive Creative Director, Ogilvy & Mather Vietnam
  • Nguyen Dinh Toan, Former Asia Regional Senior Marketing Director, PepsiCo
  • Huw Gildon, Chief Strategy Officer, Publicis Groupe
  • Bui Ngoc Anh, Founder & CEO, Skinetiq
  • Chi Truong, Vice President Marketing CSD & Marketing Capability Lead Suntory PepsiCo Vietnam Beverage
  • Kent Nguyen, Creative Director and Brand Strategist, VCCorp Corporation
  • Tanjilul Ahsan, Head of Strategy, WPP Media

With participation from association leaders, brand marketers, and agency experts, the summit is set to create a multidimensional conversation where creativity is examined through strategic, commercial, and executional lenses.

The launch of MMA Creative Summit 2026 in Vietnam also reflects the market's growing role in regional conversations around marketing and creativity. More than a platform for trendspotting, the event offers businesses and industry leaders an opportunity to explore more practical ways of turning creativity into a meaningful engine for growth.

At a time when the industry is calling for deeper and more actionable dialogue, MMA Creative Summit 2026 is poised to become a notable new gathering point for Vietnam's creative, marketing, and media communities, one where creativity is recognized not simply as inspiration, but as a force closely tied to business performance and market leadership.

Event Information

- Date: April 24, 2026 | 8:00 AM – 12:00 PM
- Venue: Sheraton Saigon Grand Opera Hotel, 88 Dong Khoi Street, Sai Gon Ward, Ho Chi Minh City

For more information and registration, please visit the official MMA Creative Summit 2026 website: https://mmaglobal.com/event/mma-creative-summit-2026

About Marketing + Media Alliance (MMA)

The Marketing + Media Alliance (MMA) is the only global trade association that brings together the entire marketing ecosystem, including CMOs, brands, agencies, media, MarTech, AdTech, consultancies, and platforms. With more than 800 member companies and 16 regional offices worldwide, including MMA Vietnam, the Alliance is led by CMOs and supported by the broader industry to drive meaningful progress in marketing.

Through science, data, AI, and practical industry frameworks, MMA helps brands improve effectiveness and unlock real business growth. Each year, MMA invests millions of dollars in research, frameworks, and Think Tanks that equip the global marketing community with actionable insights and proven approaches. In Vietnam, MMA's member ecosystem includes many of the market's leading brands, agencies, technology platforms, and data partners, such as Abbott, AnyMind Group, Coca-Cola, Dentsu, Google, Grab, Heineken, La Vie, PMAX, Publicis, TikTok, YouNet...

CONTACT: Yen Le, yen.le@mmaglobal.com 

** This press release is distributed by PR Newswire through automated distribution system, for which the client assumes full responsibility. **

The First-ever MMA Creative Summit in Vietnam: A New Forum for Creativity and Growth

The First-ever MMA Creative Summit in Vietnam: A New Forum for Creativity and Growth

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