MINNEAPOLIS--(BUSINESS WIRE)--Jun 8, 2026--
In partnership with Meta, Best Buy is bringing Meta Lab @ Best Buy to more than 50 of its stores this summer. These 900-square-foot experiential spaces give customers a hands-on way to explore Meta’s full product lineup of AI glasses and VR headsets through interactive demos and displays, smart mirrors, personalized fittings and more.
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Meta AI Glasses are designed to be worn and explored firsthand. Customers want to know the fit, feel and experience, which is where demos can make all the difference. More than 50% of Best Buy customers say they want to see Meta’s AI glasses in person before making a purchase. Expanding Meta Lab to Best Buy stores builds on that momentum — giving customers an elevated experience and more opportunities to try out the tech for themselves.
“Our customers are passionate about experiencing what’s next and they turn to Best Buy to bring it to life,” said Patrick McGinnis, chief merchandising officer at Best Buy. “Meta Lab @ Best Buy is an experience customers can’t find at any other retailer and sets a new standard for how our customers will explore, play with and discover the latest cutting-edge tech.”
"Best Buy is an incredible partner,” said Christa Wittenberg, vice president of global retail sales at Meta. “Together we're reimagining how consumers shop the next generation of personal technology. These are immersive, hands-on spaces built for real discovery — where people can experience firsthand just how stylish, fun, and personal AI glasses and VR really are. We want customers to walk in curious and leave genuinely excited about what's possible."
Inside Meta Lab @ Best Buy
In all Meta Lab @ Best Buy locations, customers can work with a dedicated Meta Sales Specialist to learn more and try on the largest assortment across big-box retail. Here’s a look at what customers can expect:
Where to visit Meta Lab @ Best Buy
The first Meta Lab @ Best Buy experiences launch this June, with additional locations rolling out throughout the summer. Here’s a look at some of the first places shoppers can see the spaces:
Meta Lab @ Best Buy to open in more than 50 stores
Meta Lab @ Best Buy to open in more than 50 stores
COLORADO SPRINGS, Colo.--(BUSINESS WIRE)--Jun 8, 2026--
Venu Holding Corporation ("VENU" or the "Company") (NYSE American: VENU), owner, operator, and developer of premium live entertainment destinations, today announced that it has successfully closed a $49.7 million sale-leaseback transaction on the land beneath its award-winning Ford Amphitheater in Colorado Springs, Colorado. The transaction was completed with O'Neil Roth Real Estate LLC and marks the continued implementation of a key pillar of the Company’s previously announced financing strategy, alongside public-private partnerships and Luxe FireSuite ® sales, and thus marks a key milestone in the Company's national growth plan.
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Building on this capital milestone, VENU ® now intends to begin listing and selling an additional $200 million in comparable sale-leaseback structures across its growing portfolio of next-generation, omni-content entertainment destinations.
"We built a model that works and this validates it,” said JW Roth, Founder, CEO and Chairman of VENU. “Nearly fifty million dollars unlocked from land we still control, with a meaningful portion to be redeployed to in-development projects. These sale-leaseback transactions give us the runway to move fast and the momentum to build something this country has never seen in live entertainment.”
The Colorado Springs transaction is a component of the $200 million financing plan across VENU's current asset base and development pipeline. Two venues are approaching opening – in Broken Arrow, Oklahoma (Tulsa market) and McKinney, Texas (Dallas market) – while projects in Houston and El Paso are under development. The Company recently announced a new planned location in Chattanooga, Tennessee, and is actively exploring expansion into Northern Colorado.
VENU currently operates venues in Colorado Springs, Colorado and Gainesville, Georgia, with a national footprint that continues to grow.
An Innovative Model Driving National Expansion
VENU is powered by a differentiated financing approach that combines fractional ownership, public-private partnerships, and sale-leaseback structures to enable capital-efficient expansion across underserved markets. This model allows the Company to reduce debt, accelerate development timelines, and retain valuable real estate assets while generating diversified revenue through sponsorships, ticketing, premium hospitality, and its signature Luxe FireSuites program. VENU's approach is redefining the economics of live entertainment and setting a new national standard for fan-first, experience-driven growth.
About Venu Holding Corporation
Venu Holding Corporation ("VENU") (NYSE American: VENU) is a premier owner, developer, and operator of luxury, experience-driven entertainment destinations. Founded by Colorado Springs entrepreneur J.W. Roth, VENU ® has a portfolio of premium brands that includes Ford Amphitheater, Sunset Amphitheaters, Phil Long Music Hall, The Hall at Bourbon Brothers, Bourbon Brothers Smokehouse and Tavern, Aikman Owners Clubs, and Roth’s Sea & Steak. With venues operating and in development across Colorado, Georgia, Oklahoma, Tennessee, and Texas and a nationwide expansion underway, VENU is setting a new standard for live entertainment.
VENU has been recognized nationally by The Wall Street Journal, The New York Times, Billboard, VenuesNow, and Variety for its innovative and disruptive approach to live entertainment. Through strategic partnerships with industry leaders such as AEG Presents, NFL Hall of Famer and Founder of EIGHT Elite Light Beer Troy Aikman, Aramark Sports + Entertainment, Tixr, Niall Horan, and Dierks Bentley, VENU continues to shape the future of the entertainment landscape. For more information, visit VENU’s website, Instagram, LinkedIn, or X.
Forward Looking Statements
Certain statements in this press release constitute "forward-looking statements" within the meaning of the federal securities laws. Words such as "may," "might," "will," "should," "believe," "expect," "anticipate," "estimate," "continue," "predict," "forecast," "project," "plan," "intend" or similar expressions, or statements regarding intent, belief, or current expectations, are forward-looking statements. While Venu believes these forward-looking statements are reasonable, undue reliance should not be placed on any such forward-looking statements, which are based on information available to us on the date of this release. These forward-looking statements are based upon current estimates and assumptions and are subject to various risks and uncertainties, including without limitation those set forth in the company’s filings with the SEC, not limited to Risk Factors relating to its business contained therein. Thus, actual results could be materially different. Venu expressly disclaims any obligation to update or alter statements whether because of new information, future events or otherwise, except as required by law.
VENU's Ford Amphitheater in Colorado Springs, CO
