InMobi Advertising Unveils AI-Powered Cross-Screen and Full-Funnel Solutions to Help Chinese Brands Grow Across Domestic and Global Markets

InMobi’s unified intelligence engine delivers 2x revenue growth and a 40% improvement in ROAS, while the expanded InMobi Accelerate and Alliance network unlocks broader advertising reach

SHANGHAI, CHINA - Media OutReach Newswire - 29 July 2026 - InMobi Advertising, the agentic advertising platform from global technology company InMobi, today announced a major expansion of its China business, introducing new AI-powered cross-screen and full-funnel advertising capabilities to help Chinese brands and developers grow both domestically and internationally. The company will showcase its latest commerce and advertising monetisation solutions at ChinaJoy 2026.

As Chinese enterprises transform into global brands, they face challenges on two distinct fronts. Domestically, navigating search, social and content ecosystems dominated by powerful closed platforms requires deep local relationships and market expertise. Internationally, consumer attention is increasingly fragmented across mobile devices, lock screens and connected TV, while advertising is often planned and bought in isolated silos, resulting in disconnected user experiences, higher churn and unpredictable returns on advertising spend.

New AI-Powered Cross-Screen Advertising CapabilitiesDrive Measurable Results

To support Chinese brands expanding globally, InMobi has introduced a unified advertising solution that combines its global programmatic exchange, strategic OEM partnerships with industry leaders including Samsung, Motorola and Google, and Glance, its flagship consumer platform. Together, these assets create an AI-optimised framework that connects mobile, lock screen and connected TV experiences, reaching more than 2.5 billion devices through 70,000+ apps integrated with the InMobi SDK.

Powered by InMobi's unified intelligence framework, the framework is already delivering strong business outcomes, including over 2x revenue growth, and an almost 40% improvement in return on advertising spend (ROAS). Publishers integrating through the InMobi SDK are also achieving almost 3-5x greater revenue compared with API-only integrations.

At the centre of this ecosystem is Glance, which reaches approximately 250 million active users globally and provides Chinese advertisers with access to one of the world's most engaged consumer surfaces through AI-powered discovery and commerce experiences.

Expanded InMobi Alliance Network Enhances Market Access

Alongside its AI-powered cross-screen innovations, InMobi continues to expand InMobi Accelerate and Alliance business, through which advertisers can access search and social inventory through InMobi's strategic partnerships with Microsoft Advertising, Baidu, and Yandex, among others, helping advertisers access premium inventory and audiences across domestic and international markets. Since 2023, media flow through InMobi Accelerate and Alliance has increased rapidly in China, reflecting growing demand from Chinese advertisers seeking growth opportunities across domestic and overseas markets. Globally, InMobi Accelerate and Alliance manages more than US$2.5 billion in media flow.

"Chinese enterprises are entering a new phase of growth, with ambitions that extend well beyond individual markets or channels," said Abhay Singhal, Co-founder of InMobi. "Our role is to bring together the platform access, consumer reach and AI-led intelligence they need to grow with greater consistency. Through InMobi Accelerate and Alliance, and our cross-screen, full-funnel capabilities via agentic AI and Glance, we are helping businesses connect fragmented touchpoints and turn them into more meaningful consumer engagement and measurable outcomes."

Abhay Singhal, Co-founder of InMobi

Expanding Support for China's Booming Short-Drama Industry

InMobi is also expanding its focus on the fast-growing short-drama industry, one of China's most dynamic digital content categories. According to National Radio and Television Administration in 2025, the market surpassed RMB100 billion (US$14.7 billion) in 2025 and now includes more than 800 Chinese short-drama apps operating internationally.

As competition intensifies, user retention has become as important as user acquisition. Leveraging AI-powered retargeting, lifecycle marketing and audience intelligence capabilities, InMobi helps publishers re-engage viewers, recommend relevant content and improve long-term monetisation. The company plans to deepen its engagement with the short-drama ecosystem through creator partnerships, joint marketing initiatives and proprietary audience solutions that support sustainable growth in global markets.

Meet InMobi at ChinaJoy 2026

Attendees, media and industry partners are invited to visit InMobi during ChinaJoy 2026 to learn how the company is helping Chinese brands and developers accelerate growth across domestic and global markets.

• Dates: 31 July - 3 August 2026
• Venue: Shanghai New International Expo Centre (SNIEC), Shanghai
• Booth No.: W4F102

Hashtag: #InMobi

The issuer is solely responsible for the content of this announcement.

InMobi Advertising

InMobi Advertising, part of global technology company InMobi, is an agentic advertising platform helping brands and merchants achieve their business outcomes. Through its proprietary intelligence, AI-led solutions, and vast consumer reach — including flagship consumer platform Glance — InMobi Advertising delivers the omnichannel performance defining what's next in advertising and commerce. Glance is owned and operated by Glance InMobi Pte. Ltd., a non-consolidated subsidiary of InMobi Pte. Ltd. To learn more, visit advertising.inmobi.com.

** This press release is distributed by Media OutReach Newswire through automated distribution system, for which the client assumes full responsibility. **

InMobi joins ChinaJoy 2026, booth at W4F102

COPENHAGEN, DENMARK - Media OutReach Newswire - 30 July 2026 - Green SM today officially launched its fully electric taxi service in Copenhagen, marking the company's first entry into the European market. The launch represents an important milestone in Green SM's international expansion, following the successful rollout and operation of its services across Vietnam and several Asian markets.

The launch ceremony was attended by Mr. Do Quang Thai, First Secretary of the Embassy of the Socialist Republic of Vietnam in the Kingdom of Denmark, together with representatives from leading Danish organizations, including 3F, Dansk Erhverv, DPT and Carnegie Investment Bank, alongside strategic partners and industry stakeholders from the transport, technology, energy, finance and infrastructure sectors.

As one of the world's leading cities in sustainable urban mobility, Copenhagen was chosen as Green SM's first European market. Here, the company aims to complement the city's existing transport network by offering another reliable, fully electric mobility option for residents and visitors alike.

In Denmark, the company operates a fully electric fleet of VinFast VF 6 and VF 8 vehicles, serving a wide range of everyday urban travel needs. Unlike many ride-hailing platforms that primarily connect passengers with independent drivers, Green SM directly owns and manages its fleet and oversees driver operations to help ensure consistent service quality and customer experience. During the initial phase of operations, Green SM will focus on establishing a reliable local operation, ensuring full compliance with Danish regulations, and continuously improving its service based on feedback from customers, drivers, and other stakeholders.

Delivering a safe, professional, and consistent customer experience begins with Green SM's drivers. Before serving customers, every driver completes comprehensive training in road safety, customer service, operating procedures, and electric vehicle operation. Together with ongoing training and a robust local operations system, this helps ensure every journey reflects the high standards Green SM is committed to delivering.

Customers can book rides through the Green SM app, available on the App Store and Google Play. Fares are displayed before each trip is confirmed, and electronic receipts are issued automatically at the end of every journey. To mark its launch in Copenhagen, Green SM is offering new customers five (5) vouchers worth 25% off each trip, up to a maximum discount of 100 DKK per ride throughout the Grand Launch period from July 30 to September 30, 2026.

Richard Nabil Chahine, CEO of Green SM Europe, said: "Cities shape the future of mobility long before companies do. Copenhagen is one of those cities. That is why beginning our European journey here carries special meaning for Green SM. We come with deep respect for the standards already established here, drawing on what we have learned from serving millions of journeys across Asia. Our ambition is simple: to become a trusted mobility partner by delivering safe, professional and fully electric journeys that people can rely on every day. If we earn that trust, growth will naturally follow."

Green SM's expansion into Europe reflects the company's long-term approach to international growth. Rather than prioritising rapid expansion, Green SM focuses on building well-structured local operations, adapting its services to local market needs, and earning trust through consistently reliable service.

With its fully electric fleet and low-emission operating model, Green SM hopes to contribute to Denmark's long-standing ambitions for more sustainable mobility while providing another practical transport choice for everyday journeys.

Founded in Vietnam in 2023, Green SM currently operates in Vietnam, Laos, Indonesia, the Philippines, India and Kazakhstan. Through its fully electric fleet, technology platform and consistent operating standards, the company is steadily expanding internationally while adapting its services to local market needs.

Hashtag: #GreenSM

The issuer is solely responsible for the content of this announcement.

** This press release is distributed by Media OutReach Newswire through automated distribution system, for which the client assumes full responsibility. **

Green SM Officially Launches Fully Electric Taxi Service in Denmark