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Trump media company announces a massive loss and new turnaround effort

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Trump media company announces a massive loss and new turnaround effort
News

News

Trump media company announces a massive loss and new turnaround effort

2026-08-11 06:43 Last Updated At:06:51

NEW YORK (AP) — The president's media company posted a massive loss in the second quarter and announced plans to ditch new business lines and refocus as a forum for users to post their views.

Trump Media & Technology, the company behind the Truth Social platform, said Monday that it lost $238 million in the three months through June as it branched into businesses unrelated to media, including crypto. That was more than 10 times the loss from a year earlier. The per share loss widened to 86 cents from 8 cents.

In a conference call after the earnings release, the new chief executive, Kevin McGurn, said a yearlong effort to expand by branching into several new industries including online betting and crypto would now be largely abandoned as he refocuses the business on its social media mission.

“We made the disciplined choice to pivot in order to invest more time and resources in our most important initiatives,” McGurn said. “We will say no to things or change course as warranted.”

Trump Media stock fell slightly in after-hours trading following the earnings report. The stock had fallen 8% in regular trading.

Key to McGurn's plan is a service called Truth API that offers early access to Wall Street trading firms to top posters on the Truth Social platform. That includes the user with most followers, President Donald Trump, who often moves markets by breaking major U.S policy shifts on the site.

Trump Media has been attacked by good government watchdogs from the start of Trump's second term as a vehicle for him to profit off the presidency. The new service has only heightened those concerns, with Democrats vowing to investigate the paid service if they get control of Congress in the midterms.

McGurn has dismissed such concerns, noting that other companies sell special, fast access to traders.

“Providing licensed real-time public data through commercial APIs is a well-established business practice across the technology, financial information and media industries,” he said. “This is no different.”

One previously announced new venture, nuclear fusion, will continue. McGurn said Trump Media hopes to close a previously announced merger with energy company TAE Technologies by the end of the year.

“We continue to believe it’s the single most important driver of long-term value for this company,” McGurn said of the fusion business.

Much of the damage last quarter was due to unrealized paper losses from the falling values of Trump Media's holdings of bitcoin and a crypto token called Cronos.

Excluding those paper losses as well as taxes, interest and other items, so-called operating losses still increased, but much less than the unadjusted results — a $164 million loss from a $44 million loss a year earlier.

The new Truth API service is charging $60,000 to $100,000 a month, McGurn said, adding that Trump Media has already signed up 10 customers, mostly so-called high frequency trading firms that buy and sell in milliseconds

“We’re in the early innings,” said McGurn, noting that the potential market was much bigger than traders, including data center companies, news organizations and developers of large language models.

Ten customers translates into a big new revenue source for Trump Media, possibly bringing in between $7 million to $12 million a year, or roughly two to three times the company's entire revenue last year.

In the second quarter, Trump Media posted $1.7 billion in revenue, more than double from a year earlier.

The company has $1 billion in debt from special convertible notes that doesn't come due until 2028, but the lenders have an option to demand they be cashed out in November, a possible hit to finances though the company appeared to have ample cash.

At the end of the quarter, Trump Media had more than $400 million in cash and short term investments. It also had $1.2 billion in bitcoin and bitcoin-related assets.

FILE - The download screen for the Truth Social app is displayed on a laptop computer, March 20, 2024, in New York. (AP Photo/John Minchillo, File)

FILE - The download screen for the Truth Social app is displayed on a laptop computer, March 20, 2024, in New York. (AP Photo/John Minchillo, File)

The Dallas Cowboys and defensive tackle Quinnen Williams agreed Monday on a $105.9 million, three-year extension going into his first full season with the team.

The contract includes $101 million guaranteed and will be added to the two years on his existing deal. The $35.3 million annual average on the extension is second among defensive tackles to Jalen Carter of NFC East rival Philadelphia.

The lucrative extension could keep Williams with the Cowboys through 2030 after they traded for him during the 2025 season. Dallas gave up one of the two first-round picks acquired in the shocking trade that sent star pass rusher Micah Parsons to the Green Bay Packers just a week before the opener last year.

Executive vice president of personnel Stephen Jones said at the opening of training camp the club was working with Williams' agents on an extension. Just shy of two weeks later, an agreement was in place.

“It’s a big part of all the moving parts that went with our trade last year,” Jones said on the team's website. “I think this kind of, at the end of the day, puts a bow on top in terms of knowing that we’re going to have Q here for the next five years long term.”

The addition of Williams from the New York Jets provided an initial boost to one of the NFL's worst defenses a year ago. The Cowboys won their first three games after the trade before a 44-30 loss to Detroit that started a season-ending run of four losses in five games as Dallas missed the playoffs for the second year in a row.

The Cowboys had one of the league's best offenses while finishing 7-9-1 in coach Brian Schottenheimer's first season, and they spent the offseason overhauling the defense while believing Williams would be a centerpiece among the many changes.

Dallas hired defensive coordinator Christian Parker to replace Matt Eberflus, who was fired after one season when the Cowboys allowed the most points (511) with the fewest interceptions (six) in franchise history.

The Cowboys traded with Green Bay again to get pass rusher Rashan Gary, drafted safety Caleb Downs and defensive end Malachi Lawrence in the first round and added cornerback Cobie Durant and safeties P.J. Locke and Jalen Thompson in free agency.

Dallas also targeted linebacker, drafting Michigan pass rusher Jaishawn Barham with the belief he could play off the line of scrimmage and acquiring Dee Winters in a trade with San Francisco.

Williams is part of a returning group that includes fellow defensive tackle Kenny Clark — acquired in the Parsons deal — along with second-year defensive end Donovan Ezeiruaku, linebacker DeMarvion Overshown, cornerbacks DaRon Bland and Shavon Revel Jr. and safety Malik Hooker.

The 28-year-old Williams was the third overall pick by the Jets in 2019 and was an All-Pro three years later despite the Jets' 7-10 finish. Williams has yet to play on a winning team, and the former Alabama standout was quick to remind everyone after the trade that he's still waiting for his first NFL playoff game.

“You’re just happy about it for a guy like that,” defensive line coach Marcus Dixon said. “Like he’s been rewarded for his hard work, the way he approaches the game, how he is with his teammates, his love for the game, how he’s always trying to perfect his craft. But he wants to win, and he’ll tell you that.”

AP NFL: https://apnews.com/hub/nfl

Dallas Cowboys offensive tackle Tyler Guyton, left, holds defensive tackle Quinnen Williams back during the NFL football team's training camp, Saturday, Aug. 1, 2026, in Oxnard, Calif. (AP Photo/Mark J. Terrill)

Dallas Cowboys offensive tackle Tyler Guyton, left, holds defensive tackle Quinnen Williams back during the NFL football team's training camp, Saturday, Aug. 1, 2026, in Oxnard, Calif. (AP Photo/Mark J. Terrill)

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