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SharkNinja Conjures Ninja SLUSHi Twist x Practical Magic 2 Collection

Business

SharkNinja Conjures Ninja SLUSHi Twist x Practical Magic 2 Collection
Business

Business

SharkNinja Conjures Ninja SLUSHi Twist x Practical Magic 2 Collection

2026-08-21 21:06 Last Updated At:21:10

NEEDHAM, Mass.--(BUSINESS WIRE)--Aug 21, 2026--

SharkNinja Inc. (NYSE: SN), a global product design and technology company, is launching four Ninja ® SLUSHi ® Twist x Practical Magic 2 colorways in custom packaging to celebrate the film's September 10, 2026, release in theaters. In the sequel, the original Ninja SLUSHi helps the Owens sisters reinvent their legendary "Midnight Margaritas." To celebrate the partnership, Ninja is bringing that moment beyond the screen, reimagining the iconic scene and giving fans a new way to experience the magic at home with the exclusive SLUSHi Twist collection.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260821477595/en/

The Ninja SLUSHi Twist x Practical Magic 2 collection includes four colorway options:

Each color features custom film packaging and the product’s signature Dual SlushAssist™ Technology, blending two distinct frozen flavors into one perfectly magical creation. Available on SharkNinja.com, the collection showcases the innovative design and performance that made the Ninja SLUSHi Twist a beloved kitchen essential and viral sensation.

“The strongest brand partnerships tap into fandom to spark conversation, build buzz and become part of culture,” said Michelle Crossan-Matos, Chief Brand & Experience Officer, SharkNinja. “Our partnership with Practical Magic 2 brings together a beloved cultural phenomenon with the breakthrough innovation consumers expect from SharkNinja. By bringing the Ninja SLUSHi into the world of the film, we’re giving fans an unexpected way to bring a little of that magic home—creating a moment where innovation, entertainment and fandom come together in a way that gets people talking.”

SharkNinja has developed a custom visual recipe guide, including Practical Magic 2 -themed beverage recipes optimized for the Ninja SLUSHi Twist.

About SharkNinja

SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people’s lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 4,100 associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world. For more information, please visit sharkninja.com.

About Practical Magic 2

Starring Sandra Bullock and Nicole Kidman, PRACTICAL MAGIC 2 returns to a world steeped in moonlit mischief and powerful ancestral magic, as the Owens sisters must confront the dark curse that threatens to unravel their family once and for all in a must-see cinematic event of fun, magic and mayhem. Also starring are Joey King, Lee Pace, Maisie Williams, Xolo Maridueña, Solly McLeod, with Dianne Wiest, and Stockard Channing. Susanne Bier directs from a screenplay by Akiva Goldsman and Georgia Pritchett and Kelly Marcel, based on the novel entitled The Book of Magic by Alice Hoffman. It is produced by Denise Di Novi, Sandra Bullock and Nicole Kidman. The executive producers are Donald Sabourin, Andrew A. Kosove and Broderick Johnson. Warner Bros. Pictures Presents, In Association with Alcon Entertainment, A Di Novi Pictures / A Fortis Films / A Blossom Films Production, A Susanne Bier Film: PRACTICAL MAGIC 2. The film will be distributed worldwide by Warner Bros. Pictures, only in theaters in North America on September 10, 2026.

Ninja SLUSHi Twist x Practical Magic 2 Collection

Ninja SLUSHi Twist x Practical Magic 2 Collection

Manchester City is making another major sale in its post-Pep Guardiola makeover after reaching an agreement with Tottenham for the transfer of Brazil winger Savinho.

The clubs have agreed to a deal for Savinho worth 85 million pounds ($115 million), making it a club-record sale for City, a person with knowledge of the transaction confirmed to The Associated Press on Friday.

The person spoke on the condition of anonymity because the details of the deal have not been made public.

Neither City nor Tottenham have made any official comment about the transfer.

The imminent departure of Savinho comes days after City sold Spain captain Rodri to Barcelona a deal worth 76.5 million euros ($88.5 million).

"Since day one, he (told) me that he wants to leave,” City coach Enzo Maresca said of Savinho at a news conference ahead of the team's opening Premier League game against Bournemouth on Sunday, when winger Jeremy Doku will be missing because of a calf injury.

City has also sold midfielder Tijjani Reijnders, defender Nathan Ake and released John Stones and Bernardo Silva this offseason, with the only senior outfield addition being England midfielder Elliot Anderson for a reported club-record fee of 116 million pounds ($155 million).

Maresca said back-up striker Omar Marmoush could be the next player to leave, with Tottenham a possible destination, but added that the Egypt international hasn't asked for a transfer.

“Omar is still with us — it's a different situation to Savinho. We'll see what happens,” Maresca said.

It means City — swatted aside 3-0 by Arsenal in the Community Shield on Sunday — is likely to be busy in the final week of the summer transfer window as Maresca, the recently hired coach following the departure of Guardiola, reshapes the squad for a new era.

“I'm not worried. I'm not concerned,” Maresca said. “Since day one, we know exactly what we need. We are working together with the sporting director (Hugo Viana) and the club. There's 10-11 days to go, anything can happen.”

Savinho joined City in 2024 to much fanfare and for 40 million euros ($43.6 million) from sister club Troyes after a successful loan spell at Girona — another team in the City-led umbrella organization. But he didn't live up to his billing as a potential star of the future.

He scored two goals in 53 Premier League appearances, with his final ball and decision-making often a frustration for teammates and fans alike.

Savinho didn't make Brazil's squad for this year's World Cup.

It would be yet another expensive signing for Tottenham, which brought in Italy midfielder Sandro Tonali from Newcastle last month for a reported club-record fee of 100 million pounds ($133 million) just a few days after purchasing midfielder Mateus Fernandes from West Ham for 85 million pounds ($113 million).

Center backs Jan Paul van Hecke and Marco Senesi have also joined along with former Liverpool left back Andy Robertson, as Tottenham manager Roberto De Zerbi rebuilds a team that escaped relegation from the Premier League on the final day of last season.

If Savinho joins, Spurs will be rivaling Chelsea as the biggest spender in Europe this offseason — a reversal in policy for a club that has long trailed its fellow Premier League giants in terms of outlay of players.

Two straight 17th-place finishes — one spot above the relegation zone — appears to have spooked the leadership at Tottenham, with chairman Peter Charrington writing in an open letter after last season that “football success had not been driving our decisions.”

See AP’s full soccer coverage here

Manchester City's head coach Enzo Maresca reacts during the FA Community Shield final soccer match between Arsenal and Manchester City in Cardiff, Wales, Sunday, Aug.16, 2026. (AP Photo/Alastair Grant)

Manchester City's head coach Enzo Maresca reacts during the FA Community Shield final soccer match between Arsenal and Manchester City in Cardiff, Wales, Sunday, Aug.16, 2026. (AP Photo/Alastair Grant)

Manchester City's Omar Marmoush celebrates after scoring his side's opening goal during the preseason friendly soccer match between Manchester City and Atletico Madrid in Seoul, South Korea, Sunday, Aug. 9, 2026. (AP Photo/Lee Jin-man)

Manchester City's Omar Marmoush celebrates after scoring his side's opening goal during the preseason friendly soccer match between Manchester City and Atletico Madrid in Seoul, South Korea, Sunday, Aug. 9, 2026. (AP Photo/Lee Jin-man)

Manchester City's Savinho, center, battles for the ball with Atletico Madrid's Dani Martinez, left, and Obed Vargas during the preseason friendly soccer match between Manchester City and Atletico Madrid in Seoul, South Korea, Sunday, Aug. 9, 2026. (AP Photo/Lee Jin-man)

Manchester City's Savinho, center, battles for the ball with Atletico Madrid's Dani Martinez, left, and Obed Vargas during the preseason friendly soccer match between Manchester City and Atletico Madrid in Seoul, South Korea, Sunday, Aug. 9, 2026. (AP Photo/Lee Jin-man)

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