Lacuna Ads Brings Supply, Demand and Intelligence Together to Catalyze Programmatic Growth

SINGAPORE, Sept. 30, 2026 /PRNewswire/ -- Global advertising technology company Lacuna today introduced Lacuna Ads, its integrated programmatic advertising ecosystem. At its core is Lacuna's exclusive owned-and-operated (O&O) inventory from its flagship utility app and a broader portfolio of utility and gaming products, which together have recorded more than 2.4 billion installs. Building on this foundation, Lacuna Ads aims to serve as a catalyst for programmatic growth by improving coordination, increasing transaction efficiency, and helping partners unlock more value from every impression.

As programmatic advertising continues to scale and mature, better coordination across the ecosystem can create new opportunities for growth. While fragmented data and capabilities, duplicated technology infrastructure, and inefficient matching can limit that potential, Lacuna Ads takes a more integrated approach to addressing these gaps.

That approach reflects Lacuna's hands-on experience across programmatic advertising. Beginning with publisher operations, Lacuna expanded into ad exchange infrastructure and subsequently developed DSP capabilities, gaining practical insight into the priorities of publishers, advertisers, DSPs, supply-side platforms (SSPs), and platform teams.

That experience now underpins three complementary offerings. Lacuna Axis serves as the ad exchange and transaction foundation, connecting programmatic buyers and sellers at global scale. Lacuna Engine extends the company's capabilities to the demand side through real-time bidding and media-buying optimization, while Lacuna Agent delivers proven exchange capabilities through a self-service SaaS platform for platform teams seeking to build and operate their own programmatic infrastructure. Across this ecosystem, Lacuna Ads applies data intelligence to traffic routing, inventory matching, bidding decisions, and dynamic yield optimization.

Michael Wang, CEO of Lacuna, commented: "Our capabilities have developed progressively as we addressed real challenges in publisher monetization, global marketplace connectivity, and demand-side performance. Productizing these capabilities allows us to bring what we've proven in our own operations to the broader ecosystem. That is how we define our role as a catalyst: connecting participants and capabilities so they can work together more effectively."

This positioning is supported by Lacuna's global operating scale. The company processes more than 200 billion daily requests and 180 million daily impressions worldwide. Its supply foundation combines exclusive O&O inventory with direct publisher relationships, giving buyers access to a broad range of differentiated media opportunities.

"Supply partners need effective access to relevant and diversified demand, while buyers need reliable media opportunities with clearer paths to quality inventory," said Tammy Tan, Chief Business Officer of Lacuna. "Our team brings extensive experience across the advertising industry and a practical understanding of the priorities on both sides. By combining O&O and direct supply, diversified global demand, and real-time optimization, we can help partners improve matching efficiency and create more value from each impression."

As programmatic advertising evolves, Lacuna Ads plans to extend its capabilities to more ecosystem participants, strengthen coordination between the supply and demand sides of the ecosystem, and help partners identify new growth opportunities through more efficient, data-driven decision-making.

About Lacuna Ads

Developed by Lacuna, a global advertising technology company founded in 2022, Lacuna Ads is an integrated programmatic advertising ecosystem that delivers an end-to-end suite of solutions comprising an ad exchange, an intelligent demand-side optimization platform, and a full-stack self-service SaaS platform. Powered by O&O traffic and proprietary data models refined over time, Lacuna Ads embeds data intelligence and AI optimization throughout the ecosystem, establishing a distinct edge across key markets in North America, Europe, and Asia-Pacific.

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Lacuna Ads Brings Supply, Demand and Intelligence Together to Catalyze Programmatic Growth

ADH-5-13 joins the deployment-focused UDH-3-7 and a portfolio of two-, three- and five-finger robotic end effectors

PITTSBURGH, Sept. 30, 2026 /PRNewswire/ -- DH-Robotics today debuted the ADH-5-13, a five-finger dexterous hand with 13 independently controllable active degrees of freedom (DOF), at IROS 2026 in Pittsburgh. The company also demonstrated the UDH-3-7, its three-finger direct-drive dexterous hand, alongside a portfolio of two-, three- and five-finger end effectors for a range of gripping and manipulation tasks.

The debut reflects DH-Robotics' "Dexterity as Productivity" approach: matching hand architecture, sensing and control to the manipulation requirements of embodied AI research, teleoperation and robotic systems.

ADH-5-13: a five-finger platform for multi-finger manipulation

The ADH-5-13 uses an anthropomorphic five-finger configuration with 13 active DOF. The thumb, index finger and middle finger each have three DOF; the ring and little fingers each have two. The index and middle fingers also provide ±15° of lateral motion for a broader range of multi-finger poses.

At 735 g, the hand is designed to balance dexterity with system weight. DH-Robotics specifies a maximum lifting payload of up to 20 kg once an object is grasped.

The ADH-5-13 integrates fingertip tactile sensing and can accommodate additional sensing options, including electronic skin, six-axis force/torque sensors and vision-based tactile sensors. Sensors and individual modules can be replaced without dismantling the entire hand or a full finger, simplifying service and maintenance. According to DH-Robotics, this serviceable design improves maintenance efficiency by 300%, helping reduce downtime and operating and maintenance costs.

The hand's fully direct-drive, backdrivable architecture provides independent control of all 13 active DOF. Dual magnetic encoders at each joint provide position feedback, and DH-Robotics specifies fingertip positioning repeatability of ±0.2 mm. The company says the architecture supports hybrid force/position control and compliant contact behavior in manipulation tasks.

UDH-3-7: strength, flexibility and a compact three-finger form factor

The UDH-3-7 is built around a streamlined three-finger configuration with seven active DOF. DH-Robotics specifies a maximum payload of 15 kg, maximum fingertip force of 50 N, positioning repeatability of ±0.02 mm and a design life of one million cycles.

The hand also uses a direct-drive, backdrivable design. Its thumb supports a 180° range of rotation and opposition, enabling different grasp configurations for objects with varied shapes and materials.

UDH-3-7 supports CAN FD, RS-485 and EtherCAT. Development tools support C++ and Python, while ROS 2 integration and workflows using Isaac and MuJoCo can help teams evaluate and integrate the hand in embodied AI systems.

A portfolio organized around the task

DH-Robotics positions its two-, three- and five-finger end effectors around distinct manipulation needs:

•  Two-finger end effectors: general-purpose gripping and grasping.
•  Three-finger dexterous hands: a balance of strength, dexterity and working space for manipulation.
•  Five-finger dexterous hands: coordinated multi-finger manipulation and more complex dexterous tasks.

IROS attendees can see the portfolio at Booth #1008 through Sept. 30. The IROS 2026 conference runs Sept. 27–Oct. 1 in Pittsburgh.

About DH-Robotics

DH-Robotics develops robotic end effectors and precision motion-control components for industrial automation and embodied AI. Its portfolio includes electric grippers, dexterous hands, linear coil actuators, rotary grippers and servo electric cylinders. Learn more: https://en.dh-robotics.com/.

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DH-Robotics Debuts 13-DOF Direct-Drive Dexterous Hand at IROS 2026