Segi Fresh Opens Two Tanjung Karang Stores, Introduces District Cluster Approach as It Celebrates 32 Years

TANJUNG KARANG, Malaysia, Nov. 2, 2026 /PRNewswire/ -- On October 31, Segi Fresh opened two new Fresh Mart outlets in Tanjung Karang, Selangor - Pusat Bandar and Taman Nilam, bringing its total presence in the district to three stores, as the Malaysian neighbourhood retail brand celebrates its 32^nd anniversary.

The simultaneous openings mark Segi Fresh's first dual-store launch within the same district, introducing a cluster-based expansion approach aimed at strengthening its presence in local communities and bringing fresh products and everyday essentials closer to more households.

The two new stores offer fresh vegetables, fruits, poultry, meat, seafood, groceries and household necessities. They also continue the rollout of Segi Fresh's refreshed brand identity and next-generation store concept, first introduced at its new Bidor, Perak, outlet in September.

"Opening two stores within the same district reflects how we are evolving our expansion strategy to serve communities more effectively. Our ambition is not simply to grow the number of outlets, but to improve accessibility, freshness, value and the overall shopping experience," said Mr. Chia Ah Keong, Co-Founder and Chief Executive Officer of Segi Fresh.

The openings coincide with Segi Fresh's "32 Tahun Legasi" anniversary campaign, featuring special promotions on selected fresh products and daily essentials from 30 October to 12 November 2026.

Customers can also participate in the "Top 1 Beli & Menang" lucky draw campaign, running until 31 December 2026, with prizes including a Perodua Alza, motorcycles and shopping vouchers, subject to eligibility and entry requirements.

At the new stores, opening celebrations include exclusive member rewards, selected free-product redemptions, RM5 return-visit vouchers and the "Kumpul & Tebus" programme. Additional activities at Taman Nilam include food sampling, mascot appearances and balloon giveaways.

Segi Fresh's 32-year business heritage traces back to its first wholesale outlet established in 1994, building on founder Dato' Chui Ah Hock's entrepreneurial beginnings in traditional markets in 1984.

Today, the brand continues its transformation towards its vision, "To Be Malaysia's Top 1 Fresh Mart," with a commitment to freshness, affordability, convenience and customer experience.

The Tanjung Karang openings represent another step in fulfilling its mission of "Providing Freshness to Every Community."

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Segi Fresh Opens Two Tanjung Karang Stores, Introduces District Cluster Approach as It Celebrates 32 Years

WUJIANG, China, Nov. 2, 2026 /PRNewswire/ -- Scholars and local officials gathered in Kaixiangong Village in Qidu Town, Wujiang District, Jiangsu Province, on November 1 to mark the 90th anniversary of sociologist and anthropologist Fei Xiaotong's Jiangcun field study. Organized by Wujiang District in partnership with several Chinese universities, the event explored Fei's enduring legacy and how research and practical experience in the village, also known as Jiangcun, can inform China's modernization.

The event, themed "Understanding China's Modernization Through Jiangcun," also marked the inauguration of the Fei Xiaotong Social Survey Center. The center will carry forward Fei's approach to fieldwork—understanding people's lives from their own perspective—through in-depth research that builds on his scholarly legacy.

Zhang Yi, president of the Chinese Sociological Association, highlighted Fei's commitment to improving people's livelihoods and the approach to sociological inquiry that guided his work. He encouraged scholars to follow Fei's example of grounding knowledge in firsthand investigation, beginning with life in rural communities to understand the dimensions and foundations of China's modernization and advance sociological research.

Sun Daoxun, secretary of the CPC Wujiang District Committee, said Wujiang would strengthen partnerships with universities and jointly develop sociological research sites. The district will also work to revitalize rural communities, strengthen local governance and develop a cultural economy, contributing further insights from Jiangcun and practical experience from Wujiang to China's modernization.

A ceremony honoring Fei's legacy and marking a new stage in Jiangcun's development brought participants together to support further research and practical work in rural communities. Drawing on Wujiang's experience in urban-rural integration, the initiative seeks to carry forward Fei's commitment to firsthand investigation and support a prosperous and beautiful Jiangcun.

Six scholars, including Li Peilin, a member of the Academic Divisions of the Chinese Academy of Social Sciences, delivered presentations examining China's modernization through the lens of Jiangcun. Presentations included "From the Jiangcun Field Study to Rural Revitalization: Carrying Forward the Intellectual Legacy of Grounding Knowledge in Firsthand Investigation and Improving People's Livelihoods."

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Wujiang Marks 90 Years Since Fei Xiaotong's Jiangcun Field Study