The various museums in Guangzhou City of south China's Guangdong Province have seen a surge in visits so far in the current summer vacation season, capitalizing on its newly launched boutique exhibitions.
In the Guangzhou Museum of Art, an exhibition showcasing seal-related masterpieces from the Xiling Seal Art Society is being held, attracting a significant number of attendees.
The Xiling Seal Art Society, located in Hangzhou City of east China's Zhejiang Province and founded in the year 1904, is the oldest arts union in China and one of China's most important traditional stone seal engraving associations.
This is the first time that seals from Xiling are being showcased in Guangzhou.
"I've come here out of admiration. There are seals made from precious materials, and I've also learned about people's lives at that time," said a visitor.
The museum has experienced sharp increase in the number of visits so far this summer, averaging over 20,000 visits per day on weekends and more than 10,000 on weekdays.
In addition to launching new exhibitions, the museum is integrating advanced technologies to enhance the audience experience.
"During the summer vacation season so far, we've launched a market for cultural and creative products and a 'Seeds from Space' exhibition, incorporating VR and other advanced digital technologies," said Luo Qi, curator of the Guangzhou Museum of Art.
The Guangdong Museum in the city has also launched a new exhibition on the ritual and music culture of the Xia, Shang and Zhou dynasties (about 2100 BC to 256 BC), showcasing valuable artifacts related to that era's cultural practices.
Museums in south China's Guangzhou see surge in visits
