The port city of Qinhuangdao in north China's Hebei Province has seen a surge in tourist visits so far in the current summer vacation season, as a result of its intensifying efforts to boost cultural tourism development, creating immersive entertainment experiencing scenarios themed on fishing culture.
At the YooTown Qilihai Resort in Qinhuangdao City, performances including "Datiehua," a Chinese traditional folk art with a history spanning a thousand years which translates to "striking iron flowers," have left a unique impression on tourists.
"We watched the show and found it quite stunning -- it was something we hadn't experienced anywhere else. After the performance, we walked across the 'mirage bridge,' It's spectacular and novel, almost like an adventure," said Hou Haixia, a tourist.
Leveraging its coastal advantages, Qinhuangdao has created new consumption scenarios featuring seaside vacation experiencing that integrates dining, drinking, entertainment and shopping.
In this coastal city, tourists can not only interact closely with animals but also experience fishing village culture, explore unique settings like fishery workshops, and participate in activities such as net weaving and boat building.
"By developing characteristic theatrical performances and in-depth interactive experiencing events, we aim to meet tourists' diverse and personalized travel needs. Our visitor flow has so far this year seen 'exponential growth,' up nearly 40 percent compared to the same period of last year. This year, we expect to receive over 1.2 million tourist visits," said Tian Hewei, deputy marketing manager of YooTown Qilihai Resort.
To encourage cultural and tourism consumption, Qinhuangdao has promoted innovation in culture, sports, and tourism sectors through measures including special funding support and the establishment of nighttime economy demonstration zones.
As of the end of July this year, the city had received 11.7 percent more tourist visits year on year, with total tourism spending increasing by 13.3 percent.
Port city in north China's Hebei sees surge in tourist visits due to introduction of fishing-themed adventures
