HONG KONG and MACAO, Dec. 18, 2025 /PRNewswire/ -- On December 15, the 15th National Games, the 12th National Paralympic Games, and the 9th National Special Olympic Games concluded successfully. As a leading enterprise in manufacturing and technological innovation in the Guangdong-Hong Kong-Macao Greater Bay Area, GAC, in its capacity as the exclusive official automotive partner of the events, provided comprehensive and high-quality vehicle support for the competitions held in Guangdong, Hong Kong and Macao.
Addressing the right-hand drive requirements of the Hong Kong and Macao legs, GAC specially provided globally customized models – including 185 units of the intelligent new energy MPV E9 PHEV and 180 units of the luxury intelligent electric SUV HYPTEC HT, totaling 365 event-specific vehicles. Additionally, to provide special support for participants of the Para & Special Games, GAC introduced the E9 PHEV Wheelchair-Accessible Vehicle. Equipped with the "world's first detachable luxury electric accessibility seat," it fully meets the needs for barrier-free travel.
During the events, the organizing committees and service support teams of the Hong Kong and Macao legs highly praised the vehicles provided by GAC. YEUNG Tak Keung, Head of National Games Coordination Office (Hong Kong), stated that the excellent reputation of GAC's vehicles will significantly enhance the quality of event reception and transportation services, and these new energy models have also provided strong support for Hong Kong's low-carbon event hosting. Team member Eric noted that the suspension system equipped on the E9 PHEV delivers an extremely comfortable riding experience, making it highly suitable for the narrow roads with high elevation differences in Hong Kong and Macao. Member Derek also praised: "The motor performance and overall handling response of the HYPTEC HT are truly exceptional."
Faced with the complex transportation needs of the events covering more than a dozen venues in the Greater Bay Area and operating at high intensity 24 hours a day, GAC established the GAC National Games Intelligent Mobility Support Center. Implementing a 24/7 full-cycle operation and emergency response mechanism, the center achieved service support with "zero errors, zero failures, and zero worries" throughout the entire event cycle.
Facing Hong Kong and Macao, GAC will adhere to the philosophy of "In Local, For Local, Integrated Locally, Serving Locally, Contributing Locally", strive to become a high-quality, high-tech and reliable partner for users in the two regions.
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
The Backbone of the National Games: Driving Success in Hong Kong and Macao with 'GAC Strength'
QINGDAO, China, Dec. 18, 2025 /PRNewswire/ -- Haier Group, a leading global provider of better life and digital transformation solutions, has officially launched the 7th Global Fans Festival (the "Fans Festival"). With a hugely successful kick-off on November 20 in Liverpool, the 2026 Fans Festival under the theme of "Champion Your Haier Life" celebrates the spirit of champions—from the sports arena to everyday life.
Inaugurated in 2019, what began as a social media campaign has evolved into a series of global interactive events that bring fans closer to the brand. Along the journey, the Fans Festival has held the 40th Anniversary Celebration at Haier Headquarters, fan tours during AWE in China, Roland-Garros and Australian Open, ATP Finals in Italy, the Haier Fans Cup Tennis Challenge and more. Through engaging online and offline activities, Haier has fostered deeper emotional connections with users as a more relatable and heartfelt brand.
From December 17 to 21, 2025, a five-day pop-up of the Fans Festival took place in Kuala Lumpur, Malaysia at Pavilion Bukit Jalil – The Piazza. Spanning 2,600 square meters, the event invited sports lovers and Haier fans to participate in match viewings, games of football, tennis, and badminton and more to experience the new smart lifestyle.
Serving as Haier's initiative to give back to its users and long-time fans across the globe, the fully upgraded 2026 Fans Festival takes sports as the theme with over 100 Haier Fans Cup events to be held in more than 20 countries and regions worldwide throughout the year, such as Melbourne, Shanghai, Paris, Berlin and more, bringing fans a full spectrum of fun-filled sports festivals and offline experience pavilions where they can explore, play and enjoy food.
"Looking ahead to 2026, Haier Global Fans Festival will achieve three major upgrades: expanding our global footprint to more countries, including Australia, France, and Germany, and broadening the scope of co-creation; innovating immersive experiences to break down the boundaries between online and offline engagement and enhance interactive participation; and deepening emotional connections through sports marketing, enabling users to actively participate in product and service innovation and becoming true co-creators of the Haier ecosystem." shared by Ms Wang Mei yan,Vice President and Chief Brand Officer of Haier Group.
As a world-renowned brand that has consistently ranked first in Euromonitor International's list of retail volume of global major appliances for 16 consecutive years, Haier has expanded its presence to over 200 countries and regions, serving over 1 billion households globally. It has become a trusted and beloved world-class brand among consumers across the world.
Globally, Haier operates 10 major R&D centers, 71 research institutes, 35 industrial parks, 163 manufacturing hubs, and a network of 230,000 sales outlets. According to statistics, Haier has established itself as a leading brand in major countries and mainstream markets globally.
Championing the spirit of sports and power of innovation, the 2026 Fans Festival is expected to reach hundreds of millions Haier fans worldwide, embodying Haier as both a "champion" brand and smart technology pioneer that truly understands people's daily life.
For more information, please visit https://www.haier.com/global/.
About Haier Group
Founded in 1984, Haier Group is a leading global provider of better life and digital transformation solutions, with the purpose of "More Creation, More Possibilities". Haier has always been user-centered and has built a landscape of three pillars: Smart Living, Comprehensive Health Industry, and Digital Economy Industry. The company has established 10 R&D centers, 35 industrial parks, and 163 manufacturing centers, achieving a global revenue of USD 57 billion in 2024. Haier has been ranked in the Kantar BrandZ Top 100 Most Valuable Global Brands for 7 consecutive years. Additionally, Haier has held the No.1 position in Euromonitor Global Major Appliances Brand for 16 consecutive years. Haier has 8 listed companies, with its subsidiary Haier Smart Home named among the Fortune Global 500 and Fortune World's Most Admired Companies.
** The press release content is from PR Newswire. Bastille Post is not involved in its creation. **
A Global Playground: Haier's 2026 Global Fans Festival Champions Sports, Tech, and Community
A Global Playground: Haier's 2026 Global Fans Festival Champions Sports, Tech, and Community
A Global Playground: Haier's 2026 Global Fans Festival Champions Sports, Tech, and Community
