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Ahrefs Adds YouTube and Reddit Tracking to Brand Radar

Business

Ahrefs Adds YouTube and Reddit Tracking to Brand Radar
Business

Business

Ahrefs Adds YouTube and Reddit Tracking to Brand Radar

2026-01-08 12:17 Last Updated At:01-09 18:18

SINGAPORE--(BUSINESS WIRE)--Jan 7, 2026--

Ahrefs, a leading marketing platform, today announced the expansion of Brand Radar, its fastest-growing product. Brand Radar now tracks YouTube, TikTok, and Reddit. The update allows teams to monitor brand mentions across video platforms and Reddit visibility within Google Search – key surfaces influencing how brands are discovered and evaluated.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260106995102/en/

People now discover and evaluate brands on video and Reddit. Most monitoring tools still treat these as isolated mentions. Brand Radar brings them into one view, showing where brands appear, how competitors compare, and which channels matter most. This supports Ahrefs’ broader goal of helping businesses stay discoverable across every surface that matters.

Brand Radar’s video and Reddit indexes are built on the same infrastructure that powers its AI visibility tracking. This infrastructure processes over 239M prompts every month, giving Brand Radar the ability to index, compare, and monitor brand visibility across fast-moving surfaces. It currently includes:

This scale lets businesses study any brand’s visibility across AI, search, video, and community platforms.

YouTube + TikTok (Beta)

Brand Radar now scans video descriptions, transcripts, and titles for mentions, surfacing only snippets with brand mentions, instead of full transcripts. Teams can quickly see which videos reference their brand and understand the context those mentions appear in.

Reddit in SERPs (Beta)

Tracks where brands appear in Reddit results shown in Google Search, including titles, descriptions, and subreddit snippets.

ChatGPT and other AI tools are becoming an important discovery layer, but they’re not where demand starts. Demand is created on platforms that capture massive attention — YouTube, TikTok, and Reddit — where people talk, share, and influence each other. By monitoring brand mentions across these platforms, Brand Radar helps teams understand what’s driving their visibility in AI, not just where they end up being mentioned. – Tim Soulo, Chief Marketing Officer at Ahrefs

Availability

YouTube, TikTok, and Reddit indexes are available while in beta for all paid Ahrefs customers. They will move into Brand Radar add-ons after beta.

Learn more at https://ahrefs.com/brand-radar.

See which videos reference your brand and understand the context those mentions appear in.

See which videos reference your brand and understand the context those mentions appear in.

Video and Reddit visibility in Brand Radar

Video and Reddit visibility in Brand Radar

KEY LARGO, Fla. (AP) — Nearly 15 years after his first Soldier Ride, Bill Hansen joined dozens of other wounded veterans on Friday as they cycled along the Overseas Highway, including the Seven Mile Bridge, for the annual Florida Keys event.

A total of 45 men and women, as well as their supporters, are participating in the cycling event organized by the Wounded Warrior Project.

“I wake up in pain every single day. I’ve gotten used to a level of pain,” Hansen said. “And so doing physical fitness, things like this, I know I’m gonna be in a little bit of pain, but it’s worth it for my mental health and for just my comradery with other vets.”

Hansen, who served more than two decades in the U.S. Marine Corps and the U.S. Army National Guard, participated in his first Soldier Ride in Phoenix in 2012. He said he had suffered a serious neck and back injury and become addicted to pain medication before connecting with the Wounded Warrior Project. Hansen was able to make friends with other injured veterans and form a support system that remains in place.

“One of my bucket list events is to ride a bike over the Seven Mile Bridge,” Hansen said. “I mean, what an iconic thing to do, and it’s part of America, part of our heritage. And so this is gonna be fun for me, because I get to do this. Plus, I’m gonna be able to help other vets.”

The ride through the Keys started Friday and runs through the weekend. While some riders are missing one or more limbs after combat injuries, the veterans are using bicycles fitted with special adaptive equipment. Other injuries, such as post-traumatic stress disorder, are not so visible.

“The path to healing always starts with movement,” Wounded Warrior Project CEO Walter Piatt said. “This is about getting them outside, getting them reconnected with people they serve with, and people are going through the same thing they are.”

The group started their day with a 17-mile (27-kilometer) ride from a Key Largo VFW post to the Theater of the Sea in Islamorada. Following lunch at the Marathon fire station, riders traveled another 10 miles (16 miles), including over the Seven Mile Bridge, and stopped for the day in Big Pine Key.

A large crowd of Coral Shores High School students cheered on the warriors during a break in Tavernier, but smaller groups of residents lined the route as riders made their way through the island chain.

“I want them to see that we appreciate what they do,” Keys resident Carol Dieck said.

The Wounded Warrior Project's cross-country and Keys bicycle trips provide inspiration and rehabilitative opportunities for injured soldiers, while raising money for others recovering in American military hospitals. The funds generated help foster veterans’ independence, develop peer-mentoring programs and arrange transport between home and hospital when needed.

The Florida Keys Soldier Ride continues Saturday through Key West, with an additional community ride where the public can cycle with the warriors. And finally they will spend Sunday morning swimming with dolphins at the Dolphin Research Center in Marathon.

U.S. Army veteran Sabrina Bradley, left, takes a group photo at the Veterans Memorial Park after riding in the annual Florida Keys Soldier Ride organized by the Wounded Warrior Project, Friday, Jan. 9, 2026, in Little Duck Key, Fla. (AP Photo/Lynne Sladky)

U.S. Army veteran Sabrina Bradley, left, takes a group photo at the Veterans Memorial Park after riding in the annual Florida Keys Soldier Ride organized by the Wounded Warrior Project, Friday, Jan. 9, 2026, in Little Duck Key, Fla. (AP Photo/Lynne Sladky)

U.S. Navy veteran Jerry Padgett, right, is wheeled into the ocean at the Veterans Memorial Park after riding in the annual Florida Keys Soldier Ride organized by the Wounded Warrior Project, Friday, Jan. 9, 2026, in Little Duck Key, Fla. (AP Photo/Lynne Sladky)

U.S. Navy veteran Jerry Padgett, right, is wheeled into the ocean at the Veterans Memorial Park after riding in the annual Florida Keys Soldier Ride organized by the Wounded Warrior Project, Friday, Jan. 9, 2026, in Little Duck Key, Fla. (AP Photo/Lynne Sladky)

Wounded veterans ride over the Seven Mile Bridge in the annual Florida Keys Soldier Ride organized by the Wounded Warrior Project, Friday, Jan. 9, 2026, in Marathon, Fla. (AP Photo/Lynne Sladky)

Wounded veterans ride over the Seven Mile Bridge in the annual Florida Keys Soldier Ride organized by the Wounded Warrior Project, Friday, Jan. 9, 2026, in Marathon, Fla. (AP Photo/Lynne Sladky)

People line the street as wounded veterans ride in the annual Florida Keys Soldier Ride organized by the Wounded Warrior Project, Friday, Jan. 9, 2026, in Marathon, Fla. (AP Photo/Lynne Sladky)

People line the street as wounded veterans ride in the annual Florida Keys Soldier Ride organized by the Wounded Warrior Project, Friday, Jan. 9, 2026, in Marathon, Fla. (AP Photo/Lynne Sladky)

Wounded veterans ride in the annual Florida Keys Soldier Ride organized by the Wounded Warrior Project, Friday, Jan. 9, 2026, in Marathon, Fla. (AP Photo/Lynne Sladky)

Wounded veterans ride in the annual Florida Keys Soldier Ride organized by the Wounded Warrior Project, Friday, Jan. 9, 2026, in Marathon, Fla. (AP Photo/Lynne Sladky)

U. S. Force veteran Spencer Charron rides in the annual Florida Keys Soldier Ride organized by the Wounded Warrior Project, Friday, Jan. 9, 2026, in Marathon, Fla. (AP Photo/Lynne Sladky)

U. S. Force veteran Spencer Charron rides in the annual Florida Keys Soldier Ride organized by the Wounded Warrior Project, Friday, Jan. 9, 2026, in Marathon, Fla. (AP Photo/Lynne Sladky)

Wounded Warriors Project CEO Walt Piatt, left, signs an American flag for students outside of the Coral Shores High School as wounded veterans ride in the annual Florida Keys Soldier Ride organized by the Wounded Warrior Project, Friday, Jan. 9, 2026, in Islamorada, Fla. (AP Photo/Lynne Sladky)

Wounded Warriors Project CEO Walt Piatt, left, signs an American flag for students outside of the Coral Shores High School as wounded veterans ride in the annual Florida Keys Soldier Ride organized by the Wounded Warrior Project, Friday, Jan. 9, 2026, in Islamorada, Fla. (AP Photo/Lynne Sladky)

U.S. Army and Marine veteran William Hansen high-five students as wounded veterans ride in the annual Florida Keys Soldier Ride organized by the Wounded Warrior Project, Friday, Jan. 9, 2026, in Islamorada, Fla. (AP Photo/Lynne Sladky)

U.S. Army and Marine veteran William Hansen high-five students as wounded veterans ride in the annual Florida Keys Soldier Ride organized by the Wounded Warrior Project, Friday, Jan. 9, 2026, in Islamorada, Fla. (AP Photo/Lynne Sladky)

Students from an elementary school hold signs in support as wounded veterans ride past in the annual Florida Keys Soldier Ride organized by the Wounded Warrior Project, Friday, Jan. 9, 2026, in Islamorada, Fla. (AP Photo/Lynne Sladky)

Students from an elementary school hold signs in support as wounded veterans ride past in the annual Florida Keys Soldier Ride organized by the Wounded Warrior Project, Friday, Jan. 9, 2026, in Islamorada, Fla. (AP Photo/Lynne Sladky)

Students from the Coral Shores High School wave as wounded veterans ride past in the annual Florida Keys Soldier Ride organized by the Wounded Warrior Project, Friday, Jan. 9, 2026, in Islamorada, Fla. (AP Photo/Lynne Sladky)

Students from the Coral Shores High School wave as wounded veterans ride past in the annual Florida Keys Soldier Ride organized by the Wounded Warrior Project, Friday, Jan. 9, 2026, in Islamorada, Fla. (AP Photo/Lynne Sladky)

Wounded veterans ride past a crowd gathered at Coral Shores High School in the annual Florida Keys Soldier Ride organized by the Wounded Warrior Project, Friday, Jan. 9, 2026, in Islamorada, Fla. (AP Photo/Lynne Sladky)

Wounded veterans ride past a crowd gathered at Coral Shores High School in the annual Florida Keys Soldier Ride organized by the Wounded Warrior Project, Friday, Jan. 9, 2026, in Islamorada, Fla. (AP Photo/Lynne Sladky)

U.S. Marine Corps veteran Matthew Hannon adjusts his helmet before riding in the annual Florida Keys Soldier Ride organized by the Wounded Warrior Project, Friday, Jan. 9, 2026, in Key Largo, Fla. (AP Photo/Lynne Sladky)

U.S. Marine Corps veteran Matthew Hannon adjusts his helmet before riding in the annual Florida Keys Soldier Ride organized by the Wounded Warrior Project, Friday, Jan. 9, 2026, in Key Largo, Fla. (AP Photo/Lynne Sladky)

Wounded veterans prepare to start their ride in the annual Florida Keys Soldier Ride organized by the Wounded Warrior Project, Friday, Jan. 9, 2026, in Key Largo, Fla. (AP Photo/Lynne Sladky)

Wounded veterans prepare to start their ride in the annual Florida Keys Soldier Ride organized by the Wounded Warrior Project, Friday, Jan. 9, 2026, in Key Largo, Fla. (AP Photo/Lynne Sladky)

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