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JCPenney Knows Feelings Change. Your Jewelry Can, Too

Business

JCPenney Knows Feelings Change. Your Jewelry Can, Too
Business

Business

JCPenney Knows Feelings Change. Your Jewelry Can, Too

2026-01-26 13:02 Last Updated At:15:12

PLANO, Texas--(BUSINESS WIRE)--Jan 26, 2026--

This Valentine's Day, JCPenney is rewriting the romance novel. Not every love story lasts forever – and let's be honest, not every piece of jewelry should have to either.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260125825034/en/

Introducing The JCPenney Ex-Change, a bold, one-day event designed to help customers transform reminders of the past into something that reflects who they've become. On Saturday, Feb. 14, shoppers are invited to bring in a once-loved treasure and exchange it – flat trade, zero guilt, zero extra cost, zero questions asked – for a fresh start: a stunning ½-carat lab-grown diamond necklace set in 14k yellow gold over silver. Give yourself the gift you actually want this Valentine’s Day.

Because we all have that piece. The ring gathering dust in a drawer. The necklace that screams "who was I?" every time you see it. The bracelet that's basically a mood ring for your past. It's not bad energy – it's just yesterday's energy, and you've evolved. At JCPenney, we’re turning what no longer fits your life into something that makes you truly shine. Your old jewelry gets its glow-up and you get to move on guilt-free.

On Feb. 14, the first 100 customers at JCPenney’s flagship store in Garden City, NY – and the first 50 customers at other participating store locations – can reclaim their moment (and their jewelry drawer). Visit JCPExchange.com to find a participating location and discover why your next chapter deserves better jewelry.

Can't make it in store? No hard feelings (seriously). Shoppers can still celebrate moving on with The Perfect Ex-Cuse Discount – offering up to 70% off fine and fashion jewelry after extra 30% off with JCPenney Credit Card, or an extra 25% any way you pay, available on select styles – available Jan. 26 through Feb. 16 with code EXCUSE.

Jewelry collected through the Ex-Change will be donated to the nonprofit organization Good360, where pieces get a second chance to shine – becoming new treasure for someone else's next chapter. Because closure looks better when it gives back.

"The Ex-Change is about celebrating fresh starts – with a sense of humor and zero judgement," said Marisa Thalberg, EVP & Chief Customer & Marketing Officer at Catalyst Brands. "We all have that piece of jewelry that no longer fits our style; our tastes change, but our stories don’t end there. It's a playful reminder that moving on can feel empowering, joyful and genuinely fun. And by passing these pieces to Good360, that spirit of renewal continues well beyond Valentine's Day."

This Valentine's Day, love looks like self-expression. Closure looks like sparkle. And moving on has never looked so good.

JCPenney Fine Jewelry: Bigger Sparkle, Smarter Luxury You Didn't See Coming

Here's what catches people off guard: JCPenney's fine jewelry is good. Like, really good. The brand is quietly becoming a destination for lab-grown diamonds priced 60–85% less than mined stones – which means bigger carats, elevated craftsmanship, and trend-forward designs without the traditional sticker shock.

"The moment our shoppers experience the quality, brilliance and variety of JCPenney’s fine jewelry, the surprise sells itself," said Jillian Roig, VP & DMM of Fine Jewelry at JCPenney. “Many are especially excited to discover our lab-grown diamonds, which let them go bigger and bolder without the traditional price barrier."

The assortment spans both natural and lab-grown diamonds, including timeless solitaires with hidden halos starting at $699, plus bold statement pieces up to five carats, across 10k and 14k yellow, white and rose gold and sterling silver. Coveted brands like Le Vian, Citizen and Bulova, alongside JCPenney exclusives including Yes, Please!, deliver everyday elegance with a modern edge.

Add flexible financing, a Lifetime Jewelry Protection Plan, complimentary cleanings and gift-ready packaging, and suddenly fine jewelry feels effortless – not intimidating.

And because a great moment deserves a complete look, JCPenney offers everything to finish the picture: date-night fashion and statement accessories to beauty, fragrance and self-care essentials. Whether you're treating someone special or finally treating yourself, JCPenney makes it easier to step into the moment with style, confidence and value that actually lasts.

About JCPenney

JCPenney, part of Catalyst Brands, is the shopping destination for America's diverse, working families. With inclusivity at its core, the Company's product assortment meets customers' everyday needs and helps them commemorate every special occasion with style, quality and value. JCPenney offers a broad portfolio of fashion, apparel, home, beauty and jewelry from national and private brands and provides personal services including salon, portrait and optical. The Company and its 50,000 associates worldwide serve customers where, when and how they want to shop – from jcp.com to more than 650 stores in the U.S. and Puerto Rico.

In 2022, JCPenney celebrated 120 years as an iconic American brand by continuing its legacy of connecting with customers through shopping and community engagement. Please visit JCPenney's Newsroom to learn more and follow JCPenney on Facebook, Instagram, and Twitter.

Introducing The JCPenney Ex-Change, a bold, one-day event designed to help customers transform reminders of the past into something that reflects who they've become.

Introducing The JCPenney Ex-Change, a bold, one-day event designed to help customers transform reminders of the past into something that reflects who they've become.

BASEL, Switzerland & DÜSSELDORF, Germany--(BUSINESS WIRE)--Jan 26, 2026--

Syngenta, one of the world’s biggest agricultural innovation companies, and Statkraft, a leading provider of innovative green energy solutions in Europe, have signed a virtual power purchase agreement (vPPA) covering Syngenta’s CP & Seeds operations for a period of five years. The volume amounts to 125 GWh per year and a total of 625 GWh of green electricity by the end of the contract in 2030.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260125701845/en/

With the vPPA, Statkraft is supporting Syngenta in advancing its sustainability strategy through the purchase of renewable energy. "This is Syngenta's first vPPA, marking a pivotal step in our decarbonization strategy," said Rachel Stenson Bugnon, Global Head CP Sourcing at Syngenta. "This tailored approach allows us to make meaningful progress toward our carbon reduction targets for Syngenta AG while maintaining operational efficiency across our European facilities."

“VPPAs are also becoming increasingly important in Germany. We are delighted to support Syngenta with this tailor-made PPA solution to decarbonize its production”, says Sascha Schröder, Vice President Central European Origination at Statkraft. “We are building a bridge between operators of wind farms that are no longer eligible for subsidies, who typically prefer short delivery terms, and companies seeking long-term green power procurement that integrates smoothly into their established sourcing strategy.”

The agreement is based on an artificial wind farm with which Statkraft maps the entire generation capacity of onshore wind turbines in the German market, enabling tailor-made electricity supply offers for companies. In addition, Syngenta is securing green electricity indexed to the electricity spot market for five years. Under the vPPA, Syngenta obtains the certificates of origin for the agreed electricity volume.

The vPPA is a financial supply contract without physical electricity flow. The key advantage is that companies such as Syngenta can pursue their sustainability goals without having to change their operational processes or contracts with their energy supplier. At the same time, Syngenta supports the continued economic operation of wind facilities that would otherwise face economic uncertainty after government subsidy expiration, helping to keep clean energy flowing to the grid.

About Syngenta

Syngenta is a global leader in agricultural innovation with a presence in more than 90 countries. Syngenta is focused on developing technologies and farming practices that empower farmers, so they can make the transformation required to feed the world’s population while preserving our planet. Its bold scientific discoveries deliver better benefits for farmers and society on a bigger scale than ever before. Guided by its Sustainability Priorities, Syngenta is developing new technologies and solutions that support farmers to grow healthier plants in healthier soil with a higher yield. Syngenta Crop Protection is headquartered in Basel, Switzerland; Syngenta Seeds is headquartered in the United States. Read our stories and follow us on LinkedIn, Instagram & X.

About Statkraft

Statkraft is an international leader in hydropower and Europe's largest producer of renewable energy. The group generates electricity from water, wind, solar, and gas, supplies district heating, and is a major player in energy trading worldwide. Statkraft employs around 7,000 people in more than 20 countries.

Data protection is important to us. You are receiving this publication on the legal basis of Article 6 para 1 lit. f GDPR (“legitimate interest”). However, if you do not wish to receive further information about Syngenta, just send us a brief informal message and we will no longer process your details for this purpose. You can also find further details in our privacy statement.

Cautionary Statement Regarding Forward-Looking Statements

This document may contain forward-looking statements, which can be identified by terminology such as ‘expect’, ‘would’, ‘will’, ‘potential’, ‘plans’, ‘prospects’, ‘estimated’, ‘aiming’, ‘on track’ and similar expressions. Such statements may be subject to risks and uncertainties that could cause the actual results to differ materially from these statements. For Syngenta, such risks and uncertainties include risks relating to legal proceedings, regulatory approvals, new product development, increasing competition, customer credit risk, general economic and market conditions, compliance and remediation, intellectual property rights, implementation of organizational changes, impairment of intangible assets, consumer perceptions of genetically modified crops and organisms or crop protection chemicals, climatic variations, fluctuations in exchange rates and/or commodity prices, single source supply arrangements, political uncertainty, natural disasters, and breaches of data security or other disruptions of information technology. Syngenta assumes no obligation to update forward-looking statements to reflect actual results, changed assumptions or other factors.

©2025 Syngenta. Rosentalstrasse 67, 4058 Basel, Switzerland.

Syngenta and Statkraft sign five-year virtual power purchase agreement

Syngenta and Statkraft sign five-year virtual power purchase agreement

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