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‘There’s a Tweed for That’: Canopy Growth Announces Tweed Brand Summer Campaign

Business

‘There’s a Tweed for That’: Canopy Growth Announces Tweed Brand Summer Campaign
Business

Business

‘There’s a Tweed for That’: Canopy Growth Announces Tweed Brand Summer Campaign

2026-04-23 19:30 Last Updated At:19:51

SMITH FALLS, Ontario--(BUSINESS WIRE)--Apr 23, 2026--

Canopy Growth Corporation (“Canopy Growth”, “Canopy” or the “Company”) (TSX: WEED) (Nasdaq: CGC) today announced a refresh of Tweed, one of Canada’s most recognizable cannabis brands, alongside a national summer campaign, “There’s a Tweed for That.”

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260423388138/en/

In the Canadian flower category, consumers have had to commit to products they couldn’t see. New window bags for Tweed’s flower SKUs closes that gap, giving consumers a clear view of what they are buying, with improved potency and more accessible pricing across the portfolio.

The updated visual is simple, direct, and designed for the daily cannabis consumer who gravitates toward familiar formats, trusted effects, and brands that feel honest and authentic.

“From how we grow to how it arrives on shelf, Tweed has been rebuilt around what consumers and budtenders told us they wanted. We’ve improved potency, sharpened pricing, and introduced window bags so the product can speak for itself at the point of purchase. This is disciplined, consumer-led execution. It's how brands build equity, and how they win,” said Luc Mongeau, Chief Executive Officer, Canopy Growth.

'There’s a Tweed for That’

The summer campaign launches over the Victoria Day long weekend, the traditional kickoff to the Canadian summer. It spotlights Tweed’s updated portfolio, including three new flower strains and the popular Quickies pre-rolls:

The full Tweed lineup spans whole and milled flower, Quickies pre-rolls, Liquid Diamond all-in-one and 510 vapes and softgels. A new milled format is slated to join the portfolio in summer 2026.

About Canopy Growth

Canopy Growth is a world-leading cannabis company dedicated to unleashing the power of cannabis to improve lives. Its portfolio of owned and licensed brands including Tweed, 7ACRES, DOJA, Deep Space, Deelish, Claybourne, MTL Cannabis, Low Key by MTL and R’belle, as well as category defining Storz & Bickel, delivers innovative products to consumers across Canada and beyond

Canopy Growth is Canada’s leading provider of medical cannabis services through Canada House Clinics and serves patients online via Abba Medix. The Company also holds unconsolidated, non-controlling interest in Canopy USA, which provides exposure to the U.S. THC market.

Committed to quality, responsible use, and community, Canopy Growth is shaping a future where cannabis is embraced for its potential to enhance well-being.

For more information visit www.canopygrowth.com

Forward-Looking Statements

This news release contains “forward-looking statements” within the meaning of the United States Private Securities Litigation Reform Act of 1995 and “forward-looking information” within the meaning of applicable Canadian securities legislation. Often, but not always, forward-looking statements and information can be identified by the use of words such as “plans”, “expects” or “does not expect”, “is expected”, “estimates”, “intends”, “anticipates” or “does not anticipate”, or “believes”, or variations of such words and phrases or state that certain actions, events or results “may”, “could”, “would”, “might” or “will” be taken, occur or be achieved. Forward-looking statements or information involve known and unknown risks, uncertainties and other factors which may cause the actual results, performance or achievements of the Company or its subsidiaries to be materially different from any future results, performance or achievements expressed or implied by the forward-looking statements or information contained in this news release. Examples of such statements and uncertainties include statements with respect to the occurrence, timing and expectations relating to the launch of the Company’s summer campaign and Tweed’s updated portfolio.

Risks, uncertainties and other factors involved with forward-looking information or statements could cause actual events, results, performance, prospects and opportunities to differ materially from those expressed or implied by such forward-looking information, including risks relating to the dilutive impact of the transactions and future resales of Common Shares in the public market, which may negatively affect the stock price of Common Shares; negative operating cash flow; uncertainty of additional financing; use of proceeds; volatility in the price of the Common Shares; risks relating to the overall macroeconomic environment, which may impact customer spending, costs and margins, including tariffs (and related retaliatory measures), the levels of inflation, and interest rates; expectations regarding future investment, growth and expansion of operations; regulatory and licensing risks; changes in general economic, business and political conditions, including changes in the financial and stock markets; legal and regulatory risks inherent in the cannabis industry, including the global regulatory landscape and enforcement related to cannabis; additional dilution; political risks and risks relating to regulatory change, including with respect to reimbursement rates in the medical cannabis market; risks relating to anti-money laundering laws; compliance with extensive government regulation and the interpretation of various laws regulations and policies; public opinion and perception of the cannabis industry; and such other risks contained in the public filings of the Company filed with Canadian securities regulators and available under the Company’s profile on SEDAR+ at www.sedarplus.ca and with the SEC through EDGAR at www.sec.gov/edgar, including under the heading “Risk Factors” in the Company’s annual report on Form 10-K for the fiscal year ended March 31, 2025 and its subsequently filed quarterly reports on Form 10-Q.

In respect of the forward-looking statements and information, the Company has provided such statements and information in reliance on certain assumptions that they believe are reasonable at this time. Although the Company believes that the assumptions and factors used in preparing the forward-looking information or forward-looking statements in this news release are reasonable, undue reliance should not be placed on such information or statements and no assurance can be given that such events will occur in the disclosed time frames or at all. Should one or more of the foregoing risks or uncertainties materialize, or should assumptions underlying the forward-looking information or statements prove incorrect, actual results may vary materially from those described herein as intended, planned, anticipated, believed, estimated or expected. Although the Company has attempted to identify important risks, uncertainties and factors which could cause actual results to differ materially, there may be others that cause results not to be as anticipated, estimated or intended. The forward-looking information and forward-looking statements included in this news release are made as of the date of this news release and the Company does not undertake any obligation to publicly update such forward-looking information or forward-looking statements to reflect new information, subsequent events or otherwise unless required by applicable securities laws.

The Tweed summer campaign launches over the Victoria Day long weekend, the traditional kickoff to the Canadian summer, spotlighting Tweed’s updated portfolio, including three new flower strains and the popular Quickies pre-rolls.

The Tweed summer campaign launches over the Victoria Day long weekend, the traditional kickoff to the Canadian summer, spotlighting Tweed’s updated portfolio, including three new flower strains and the popular Quickies pre-rolls.

THE HAGUE, Netherlands (AP) — Judges at the International Criminal Court on Thursday confirmed crimes against humanity charges against former Philippine president Rodrigo Duterte for deadly anti-drugs crackdowns he allegedly oversaw while in office.

A three-judge panel found unanimously there were “substantial grounds” to believe the ex-leader was responsible for dozens of murders, first as mayor of the southern Philippine city of Davao and later when he was president.

Duterte, who served as president from 2016 to 2022, was arrested in the Philippines last year and flown to the Hague, where the global court is located. He denies the charges against him.

In their 50-page decision, judges found that the evidence shows that Duterte, 81, “developed, disseminated and implemented” a policy “to ‘neutralize’ alleged criminals.”

According to prosecutors, police and hit squad members carried out dozens of murders at Duterte’s behest starting in 2011, motivated by the promise of money or to avoid becoming targets themselves.

“For some, killing reached the level of a perverse form of competition,” deputy prosecutor Mame Mandiaye Niang told the court in pretrial hearings in February.

Estimates of the death toll during Duterte’s presidential term vary, from the more than 6,000 that the national police have reported to up to 30,000 claimed by human rights groups.

Prosecutors said in a statement on Wednesday that the decision “represents a significant milestone” in their effort to bring accountability.

Duterte's lead defense lawyer Nick Kaufman told The Associated Press he was disappointed in the decision, saying it “is based on the uncorroborated statements of vicious self-confessed murderers acting as cooperating witnesses.”

A date for the start of the trial has not yet been set.

Duterte has not been present in the courtroom for any hearings, having waived his right to appear. Last month judges found he was fit to stand trial, after postponing an earlier hearing over concerns about his health.

In the Philippines, families of slain victims in the brutal anti-drugs crackdown rejoiced over the decision, saying it will bring them closer to justice and toward a closure of a tragic chapter in their lives.

“This is for all the victims, who were not even given the chance to be recognized as victims because their stories were twisted in police reports, investigations and findings,” said Randy delos Santos, whose nephew, Kian delos Santos, was gunned down in an alley in August 2017 by three police officers.

“Unlike Kian, most other victims were nameless, voiceless and were just numbers and statistics whose horrific stories were never heard. Now the ICC will give their stories a chance to be told,” delos Santos told The Associated Press.

Human rights groups also praised the decision.

“Duterte’s trial will send a powerful message that no one responsible for grave crimes is above the law, whether in the Philippines or elsewhere, and that justice will eventually catch up with them,” Maria Elena Vignoli, senior international justice counsel at Human Rights Watch, said.

ICC prosecutors said in 2018 that they would open a preliminary investigation into the violent drug crackdowns. In a move that human rights activists say was aimed at avoiding accountability, Duterte, who was president at the time, announced a month later that the Philippines would leave the court.

On Tuesday, appeals judges rejected a request from Duterte’s legal team to throw out the case on the grounds that the court did not have jurisdiction because of the Philippine withdrawal.

In October, judges disqualified the court’s chief prosecutor Karim Khan from the case, citing a “reasonable appearance of bias” because he represented victims of Duterte’s alleged crimes before he took office at the ICC. Khan had already stepped back from his duties pending the outcome of an independent investigation into allegations of sexual misconduct.

Associated Press journalist Jim Gomez in Manila, Philippines contributed to this report.

FILE - In this Oct. 26, 2016 file photo, Philippine President Rodrigo Duterte delivers a speech at the Philippine Economic Forum in Tokyo. (AP Photo/Eugene Hoshiko, File)

FILE - In this Oct. 26, 2016 file photo, Philippine President Rodrigo Duterte delivers a speech at the Philippine Economic Forum in Tokyo. (AP Photo/Eugene Hoshiko, File)

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