Projection and Moscone Center Renew Audio-Visual Services Partnership

SAN FRANCISCO--(BUSINESS WIRE)--Jul 16, 2026--

Projection, a leading provider of event technology services, is proud to announce the renewal of its long-standing partnership with the Moscone Center.

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Located in the heart of San Francisco's South of Market (SoMa) district, the Moscone Center hosts many of the world's largest conventions, trade shows, and corporate events, welcoming millions of attendees and generating significant economic impact for the region each year.

The Moscone Center has been part of Projection’s venue partnerships since Photo and Sound joined the company through acquisition in 1994. The relationship itself dates back to 1984, reflecting more than four decades of continuous service. This agreement ensures that Projection will continue serving as the preferred in-house audiovisual services provider for the Convention Center.

"We are excited to build upon our strong relationship with the Moscone Center, which dates back more than three decades, and continue providing 'The Projection Difference' to our mutual clients," said Larry Taylor, Corporate Vice President of the In-House Division at Projection. "Our partnership reflects a shared commitment to service, excellence, innovation, and delivering exceptional event experiences. We look forward to continuing to help clients execute seamless, turn-key meetings and events in San Francisco.”

The renewed agreement reinforces Projection's dedication to San Francisco and to the success of meetings and events within the community. Since its founding in 1971, Projection has built a reputation for delivering comprehensive event technology solutions backed by experienced professionals, industry-leading equipment, and a customer-first approach.

“Over the past 40 years, Projection has continually delivered an extraordinary level of products and services, including an outstanding level of personal service,” said Moscone Center’s General Manager Leonie Patrick. “They have shown the ability to work collaboratively with our staff and clients by producing world-class results and earning an extraordinary degree of client loyalty. We are thrilled to continue the partnership.”

Projection’s extensive portfolio of services, which includes cutting-edge audiovisual equipment, technical support, comprehensive event production and tailored event solutions plays a vital role in maintaining the city’s reputation as a world-class destination for events of all sizes.

Together, Projection and the Moscone Center remain focused on delivering innovative event solutions, exceptional customer service, and world-class experiences that will continue to attract leading organizations and events to San Francisco.

About Projection: Projection is a full-service event technology provider, specializing in audiovisual services, event production, and technical solutions for the meetings and events industry. With over 50 years of experience, Projection has built a reputation for delivering exceptional service and innovative solutions to clients across the country. Whether it’s a small meeting or a large-scale convention, Projection offers customized services that ensure every event is a success.

About Moscone Center: Located in San Francisco’s sophisticated and vibrant city center, The Moscone Center is the ideal meeting facility. Surrounded by the 87-acre Yerba Buena Gardens, the venue offers more than 1.1 million square feet of space and a unique urban setting for meetings and trade shows of all sizes. The Moscone Center also features a design that has achieved the highest LEED Platinum certification, making it one of the most sustainable convention centers in the nation. The center sits proudly among hotels, theaters, restaurants, museums, galleries, parks and urban recreation centers and is convenient to all modes of public transportation. Moscone Center was the first major convention center in Projection’s portfolio in 1994. For more information, please visit https://www.moscone.com/.

Located in the heart of San Francisco's South of Market (SoMa) district, the Moscone Center hosts many of the world's largest conventions, trade shows, and corporate events.

The average long-term U.S. mortgage rate climbed this week to its highest level in nearly a year, driving up borrowing costs for prospective homebuyers.

The benchmark 30-year fixed rate mortgage rate rose to 6.55% from 6.49% last week, mortgage buyer Freddie Mac said Thursday. One year ago, the average rate was 6.75%.

Higher mortgage rates can add hundreds of dollars a month in costs for borrowers, limiting homebuyers’ purchasing power at a time when affordability challenges continue to sideline many aspiring homeowners.

Mortgage rates are influenced by several factors, from the Federal Reserve’s interest rate policy decisions to bond market investors’ expectations for the economy and inflation. They generally follow the trajectory of the 10-year Treasury yield, which lenders use as a guide to pricing home loans.

Rates have been mostly rising this year as the war with Iran has driven higher crude oil prices sharply higher, stoking expectations of hotter inflation. That's pushed up long-term bond yields relative to where they were before the conflict began in late February, causing mortgage rates to trend higher.

The 10-year Treasury yield was 4.57% at midday Thursday on the bond market, up from 4.54% a week ago. It was just 3.97% in late February, before the war broke out.

The average rate on a 30-year mortgage is now the highest it's been since Aug. 28, when it was at 6.56%. As recently as late February, the average rate dropped slightly below 6% for the first time since late 2022.

Borrowing costs on 15-year fixed-rate mortgages, often sought by borrowers refinancing a home loan, also rose this week. That average rate increased to 5.93% from 5.82% last week. A year ago, it was at 5.92%, Freddie Mac said.

A report this week showing prices paid by consumers for gas, clothes and other goods cooled last month could help take pressure off the Federal Reserve, which is considering raising interest rates.

The central bank doesn’t set mortgage rates, but its decisions to raise or lower its short-term rate are watched closely by bond investors and can ultimately affect the yield on 10-year Treasurys.

That cooler inflation reading “is a step in the right direction, but until mortgage rates actually follow suit, buyers will keep feeling the pinch of stubbornly high borrowing costs even as other conditions improve,” said Hannah Jones, senior economist at Realtor.com.

While average long-term mortgage rates remain lower than they were at this time last year, their upward trajectory has weighed on home sales this year.

And the latest monthly tally of home purchase transactions that have yet to be finalized points to potentially more sluggish home sales this summer.

Pending U.S. home sales fell 5.4% in June from the previous months and were down 0.3% from June last year, the National Association of Realtors said Thursday. There’s usually a month or two lag between a contract signing and when the sale is finalized, which makes pending home sales a near-term bellwether for the housing market.

Data on mortgage applications also signal that the upward trend in mortgage rates has given some would-be homebuyers reason to pause.

Mortgage applications, which include loans to buy a home or refinance an existing mortgage, fell 2.7% last week from the previous week, according to the Mortgage Bankers Association. The pullback was driven mainly by a 7% drop in applications to buy a home.

FILE - A sign is posted for a new home for sale in Ambler, Pa., Oct. 16, 2025. (AP Photo/Matt Rourke, File)