China's inbound tourism is continuing to see a boom well into the autumn as foreign visitors choose to not only take in a spot of sightseeing but also sit down to learn more about the country's famous tea culture while enjoying a refreshing break.
With an expansion of visa-free entry policies and an increasing "China Travel" trend spreading online, more and more overseas visitors are making the journey to the country.
The picturesque Xisai Mountain resort in Huzhou City of east China's Zhejiang Province is one such destination which is drawing international tourists away from the bustling megacities to enjoy a relaxing holiday getaway.
Among them are two families from Yekaterinburg in Russia, who have traveled to the scenic Xisai Mountain to sample some traditional culture.
What enticed them was not only the family-friendly experiences at the park's giraffe manor, but also a special activity: learning to brew Chinese tea.
With the help of a mobile phone translator, a tea artist explained the brewing and tasting process and taught the visitors hands-on.
"We saw very beautiful photos and videos on the Internet. And we really liked it. We were impressed and decided to come take a closer look at [China's] culture, parks, and nature," said Natalia, one of the Russian tourists.
Anna, another Russian tourist traveling with her family, said that as it was her second trip to China, she felt every new city felt like opening a new door to learn something new about the country.
The tasty Chinese pastries, fresh mountain air and the closeness between the people and animals at the Xisai Mountain all made the journey worthwhile, she said.
Feeling invigorated after wrapping up their Huzhou tour, the two Russian families said they will continue onwards to Shanghai, located just around 150 kilometers away.
According to staff at the scenic area, the number of foreign visitors has been steadily increasing since the start of this year, with the attention the resort has received online encouraging more and more people to come.
"We had a Russian guest who is a travel blogger himself. He was traveling in China, came to visit us, and made a post on his own platform. Other Russian visitors saw this and came here because of the recommendation. Foreign guests now account for 25 to 26 percent of our total visitor flow," said Shen Yanfei, a member of the marketing team for the Giraffe Manor.
Given this influx, the scenic spot has been gradually improving its facilities for foreign tourists, adding multilingual signs and tailored program schedules to better cater to these overseas guests.
Since the beginning of this year, Huzhou City has launched a broader series of immersive cultural experiences for international students and visitors, issued special consumption vouchers, and advanced a provincial-level inbound tourism pilot program.
These efforts have paid off with Huzhou receiving over 106,000 inbound overnight visitors from January to August, up nearly 35 percent year on year.
Tea culture serves up new gateway for foreign visitors to sample taste of China
