DAS Technology Launches Automotive Dealership Tariff Toolkit and AI Technology at No Cost to Assist During Uncertain Times

SCOTTSDALE, Ariz.--(BUSINESS WIRE)--Apr 24, 2025--

DAS Technology, automotive’s leading consumer engagement SaaS AI technology company, with the industry’s first and largest next-level Consumer Data & Experience Platform® (CDXP), today announced the launch of its new Dealership Tariff Toolkit. This innovative resource equips auto dealers with communication guidance, messaging solutions and proven strategies to support engage consumers in a meaningful way during a time of uncertainty surrounding proposed automotive tariffs.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20250424056562/en/

Designed as a turnkey resource for dealerships, the toolkit streamlines market communications, positioning dealers as trusted sources of the latest facts and offers to help consumers purchase, finance, lease, service, trade in and sell their vehicles. From AI omnichannel technology to leveraging social posts paired with email/text/video communications and onsite signage, the toolkit provides a full suite of ready-to-use and customizable resources that empower retailers to cut through the noise and build confidence with buyers.

“Throughout every disruption – from recessions and pandemics to inventory shortages and third-party system outages – the auto industry has shown time and again that it is resilient,” said Alexi Venneri, co-founder and CEO of DAS Technology. “DAS has been a partner to OEMs and dealerships for over 15 years, and we continue to deliver innovative consumer communication technology to help the industry clearly share timely and relevant information to consumers. Our AI SaaS solutions reduce confusion and deliver relevant data to make purchasing more seamless, driving real results for dealers. And as part of our commitment to the automotive industry, DAS is providing at no cost our newest next-generation consumer engagement and AI solutions that address tariff uncertainty.”

The DAS Dealership Tariff Toolkit is available now, with tailored content aligned to the dealer’s market needs and the latest tariff updates. As part of the Toolkit, dealers can leverage new capabilities at no charge for one to three months, depending on the solution, including patented lead response technology, AI/live hybrid messaging (chat, text, and more), and the award-winning DAS sales and service engagement communication platform (CDXP). These next-gen engagement tools feature new capabilities that will help ease consumer concerns and help dealers continue to operate profitably despite economic concerns.

In addition, The Banks Report and AUTOVATE, divisions of DAS Technology, are closely monitoring the ever-changing policies and government announcements to provide ongoing insights on the latest news and trends. Visit thebanksreport.com to sign up for the latest updates.

Learn more at www.tariff-toolkit.com

About DAS Technology

DAS Technology is a leading SaaS consumer engagement (CX), AI technology, and data company dedicated to enhancing the consumer experience. By providing retailers with innovative communication platforms, DAS enables meaningful engagement that drives results. Its next-level Consumer Data & Experience Platform® (CDXP)—the first of its kind in the automotive industry—empowers over 9,800 retailers, partners, and OEMs to improve consumer response and boost lead conversions through patented AI-powered technology. As a pioneer in digital response, artificial intelligence, and consumer engagement, DAS Technology offers omnichannel messaging, mobile apps, and software to monitor and enhance customer experiences. Operating in the United States, Canada, and 32 additional countries, DAS helps businesses convert more consumers into loyal customers. Its divisions include Digital Air Strike, AUTOVATE, BestRide.com, LotVantage, and 3 Birds. More information is available at dastechnology.com.

A preview of the contents of the DASAutomotive Dealership Tariff Toolkit

PARIS (AP) — A Paris court is to rule on Monday in a case involving 10 people accused of cyberbullying French first lady Brigitte Macron by spreading false online claims about her gender and sexuality, allegations her daughter said damaged her health and family life.

The defendants, eight men and two women aged 41 to 60, are accused of posting “numerous malicious comments” falsely claiming that President Emmanuel Macron ’s wife was born a man and linking the 24-year age gap with her husband to pedophilia. Some of the posts were viewed tens of thousands of times.

Brigitte Macron did not attend the two-day trial in October.

Her daughter, Tiphaine Auzière, testified about what she described as the “deterioration” of her mother’s life since the online harassment intensified. “She cannot ignore the horrible things said about her,” Auzière told the court. She said the impact has extended to the entire family, including Macron’s grandchildren.

Defendant Delphine Jegousse, 51, who is known as Amandine Roy and describes herself as a medium and an author, is considered as having played a major role in spreading the rumor after she released a four-hour video on her YouTube channel in 2021.

The X account of Aurélien Poirson-Atlan, 41, known as Zoé Sagan on social media, was suspended in 2024 after his name was cited in several judicial investigations.

Other defendants include an elected official, a teacher and a computer scientist. Several told the court their comments were intended as humor or satire and said they did not understand why they were being prosecuted. They face up to two years in prison if convicted.

The case follows years of conspiracy theories falsely alleging that Brigitte Macron was born under the name Jean-Michel Trogneux, which is actually the name of her brother. The Macrons have also filed a defamation suit in the United States against conservative influencer Candace Owens.

The Macrons, who have been married since 2007, first met at the high school where he was a student and she was a teacher. Brigitte Macron, 24 years her husband’s senior, was then called Brigitte Auzière, a married mother of three.

Emmanuel Macron, 48, has been France’s president since 2017.

FILE - French President's wife Brigitte Macron arrives ahead of the ceremony outside "La Belle Equipe" bar, Thursday Nov. 13, 2025 in Paris as part of ceremonies marking the 10th anniversary of terrorist attacks. (Ludovic Marin, Pool photo via AP, File)