SYDNEY--(BUSINESS WIRE)--Jul 3, 2025--
Babeltext, an Australian-born AI-powered multilingual messaging platform, has officially launched its seamless integration with Shopify, enabling merchants in Australia, the US, and the UK to provide real-time, multilingual customer support across 195 languages and multiple messaging channels.
This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20250604777824/en/
The integration solves one of the most pressing issues in global e-commerce: the language barrier. While Shopify enables merchants to translate static storefront content, most stores still fail to provide multilingual live support, leading to frustrated customers and lost sales.
Babeltext changes that.
With its proven Shopify API and omnichannel messaging engine, Babeltext enables merchants to communicate instantly with customers in their preferred language via Web Chat, SMS, WhatsApp, WeChat, Telegram, Facebook Messenger, and Discord – all from a single unified dashboard. The platform translates conversations in real time, allowing support teams to respond in English while customers receive replies in their native language.
“ We built Babeltext to remove the final roadblock to global commerce: real-time human connection in any language,” said David Hayes, Founder of Babeltext. “Shopify merchants can now scale globally, reduce support costs, and serve every customer with dignity – whether they speak English, Mandarin, Spanish, Arabic, or any of the 195 languages we support.”
Key Benefits for Shopify Merchants
This could be you – a Shopify /Babeltext-powered platform enabled an agent team to manage customer support across Asia, the Middle East, and Europe – all without a single native-language hire.
As online retailers increasingly expand to international markets, Babeltext positions Shopify merchants to meet demand with fast, empathetic, and culturally competent customer experiences.
To learn more or try the integration, visit www.babeltext.com.
SMS / Web Chat / Facebook Messenger / WeChat / WhatsApp / Telegram / Discord
Your Customer's Message! Do You?
Babeltext Launches Seamless Multilingual Messaging for Shopify Merchants to Boost Global Sales
CRANS-MONTANA, Switzerland (AP) — In the aftermath of a fire inside a Swiss Alpine bar that killed 40 people celebrating the new year, survivors, friends and family members, the region’s top authorities and even Pope Leo have spoken to the public in remarks in French, Italian, German and English, reflecting the tradition of Swiss multilingualism.
Another 119 people were injured in the blaze early Thursday as it ripped through the busy Le Constellation bar at the ski resort of Crans-Montana, authorities said. It was one of the deadliest tragedies in Switzerland’s history.
Investigators said Friday that they believe sparkling candles atop Champagne bottles ignited the fatal fire when they came too close to the ceiling of the crowded bar.
Here’s a look at what people said in the wake of the disaster:
— “I’m looking everywhere. The body of my son is somewhere,” Laetitia Brodard told reporters Friday in Crans-Montana as she searched for her son, 16-year-old Arthur. “I want to know, where is my child, and be by his side. Wherever that may be, be it in the intensive care unit or the morgue.”
— “We were bringing people out, people were collapsing. We were doing everything we could to save them, we helped as many as we could. We saw people screaming, running,” Marc-Antoine Chavanon, 14, told The Associated Press in Crans-Montana on Friday, recounting how he rushed to the bar to help the injured. “There was one of our friends: She was struggling to get out, she was all burned. You can’t imagine the pain I saw.”
— “It was hard to live through for everyone. Also probably because everyone was asking themselves, ‘Was my child, my cousin, someone from the region at this party?’” Eric Bonvin, general director of the regional hospital in Sion that took in dozens of injured people, told AP on Friday. “This place was very well known as somewhere to celebrate the new year,” Bonvin said. “Also, seeing young people arrive — that’s always traumatic.”
— “I have seen horror, and I don’t know what else would be worse than this,” Gianni Campolo, a Swiss 19-year-old who was in Crans-Montana on vacation and rushed to the bar to help first responders, told France's TF1 television.
—“You will understand that the priority today is truly placed on identification, in order to allow the families to begin their mourning,” Beatrice Pilloud, the Valais region's attorney general, told reporters Friday during a news conference in Sion.
Pope Leo said in a telegram Friday to the bishop of Sion that he " wishes to express his compassion and concern to the relatives of the victims. He prays that the Lord will welcome the deceased into His abode of peace and light, and will sustain the courage of those who suffer in their hearts or in their bodies.”
— “We have numerous accounts of heroic actions, one could say of very strong solidarity in the moment,” Cantonal head of government Mathias Reynard told RTS radio Friday. "In the first minutes it was citizens — and in large part young people — who saved lives with their courage.”
— “Switzerland is a strong country not because it is sheltered from drama, but because it knows how to face them with courage and a spirit of mutual help," Swiss President Guy Parmelin, speaking on his first day in the position that changes hands annually, told reporters Thursday.
People bring flowers near the sealed off Le Constellation bar in Crans-Montana, Swiss Alps, Switzerland, Friday, Jan. 2, 2026, where a devastating fire left dead and injured during the New Year's celebrations. (AP Photo/ Antonio Calanni)
A woman holding a stuffed animal, whose daughter is missing, gather with others near the sealed-off Le Constellation bar in Crans-Montana, Switzerland, Friday, Jan. 2, 2026, where a devastating fire left dead and injured during the New Year's celebrations. (AP Photo/Baz Ratner)
People light candles near the sealed off Le Constellation bar in Crans-Montana, Swiss Alps, Switzerland, Friday, Jan. 2, 2026, where a devastating fire left dead and injured during the New Year's celebrations. (AP Photo/ Antonio Calanni)
