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Exhibitors hail Supply Chain Expo's contribution to joint global ventures

China

China

China

Exhibitors hail Supply Chain Expo's contribution to joint global ventures

2025-07-20 16:20 Last Updated At:17:17

The five-day China International Supply Chain Expo in Beijing wraps up Sunday as exhibitors acknowledged the expo's significance to bridging opportunities.

With the theme "Connecting the World for a Shared Future," the expo opened on Wednesday, drawing to it 651 companies and institutions from 75 countries and regions. Foreign exhibitors make up roughly 35 percent of the participants, underscoring the event's growing international influence.

It is the world's first state-level expo dedicated to global supply chains.

Marko Cadez, president of the Chamber of Commerce and Industry of Serbia, said that the expo is well organized for companies from around the world to connect to each other, for big, medium-sized and small companies to integrate with one another, and also for the entire ecosystem around the supply chain and value creation chain in all the industries to realize integration.

"We've brought some of the very good and sophisticated technology companies from Belgrade, from Serbia to be part of this exhibition. We had more than 400 B2Bs so only the interest from all the companies is showing how important it is. Not only that, we already have some very concrete contracts signed or pre-signed, so the people who are coming here are not only talking about possibilities. They are really doing business," said Cadez.

Zhang Xiaoping, Greater China Regional Director of U.S. Soybean Export Council, said that it was the third time for the chamber to participate in the expo and the chamber has gained achievements this year as before.

"The U.S. soybean industry believes this is a great opportunity for us to showcase. For this year we specially arranged some activities on the booth to demonstrate. The strong partnership with the Chinese soy industry partners, people, like we signed the U.S. Soy Sustainability Assurance Protocol Certificate, this is local usage agreement. So we really appreciate this kind of opportunity and the great support that we have from all the partners," Zhang said.

Running from July 16 to 20, the event features exhibitions across six key sectors -- advanced manufacturing, clean energy, smart vehicle, digital technology, healthy life, and green agriculture, along with an area for supply chain service.

Exhibitors hail Supply Chain Expo's contribution to joint global ventures

Exhibitors hail Supply Chain Expo's contribution to joint global ventures

From cutting-edge technology exhibitions to retail stores thousands of kilometers away from Europe and Southeast Asia, China-made robot vacuum cleaners are increasingly becoming a popular choice among consumers worldwide.

At electronics retailers in Berlin, Germany, Chinese brands such as Roborock and Dreame occupy prominent positions in dedicated robot vacuum sections, offering a wide range of products priced between 200 and 2,000 euros.

Many local consumers said that when purchasing smart home appliances including robot vacuum cleaners, they tend to give priority to Chinese-made products.

"It's a good price and good quality. It's also the innovation. I have a feeling that the European brands are not innovating enough," said one customer.

"I think they're always on top of the other technologies. They are getting them out faster. A lot of us are switching to the Chinese technology," another consumer said.

Germany is one of the most important overseas markets for China's floor-cleaning robots.

According to data from market research firm GfK, from January to November 2025, more than six out of 10 robot vacuum cleaners sold in Western Europe were Chinese brands.

Industry data also point to a strong global momentum.

According to the International Data Corporation (IDC), global shipments of smart robot vacuum cleaners reached 17.424 million units in the first three quarters of 2025, representing a year-on-year increase of 18.7 percent.

Chinese brands including Roborock, Ecovacs, Dreame, Xiaomi and Narwal ranked among the world's top five in terms of shipment volume, with a combined share of nearly 70 percent of the global market.

At a robot vacuum cleaner manufacturing plant in Huizhou, south China's Guangdong Province, workers were seen stepping up production of newly launched models that recently debuted at the Consumer Electronics Show in the United States, which concluded Friday in Las Vegas, Nevada.

The factory adjusted its production lines as early as December 2025 and stocked inventory in advance for overseas markets to ensure that new products could be delivered to global consumers at the earliest possible time.

"In 2025, Roborock's global shipments exceeded 7.2 million units. Since 2024, overseas revenue has accounted for more than 50 percent of our total revenue. Our products have now been sold to more than 170 countries and regions, serving more than 20 million households worldwide," said Quan Gang, president of Roborock.

At another robot vacuum cleaner manufacturing facility in Dongguan, Guangdong, rising overseas orders have prompted the company to upgrade its production lines with intelligent technologies to further boost capacity. The factory is currently operating at full load to meet a growing demand.

"For 2026, we have already obtained overseas orders worth at least 300 million to 400 million yuan (around 43 million to 57.3 million U.S. dollars). In addition, we've engaged in strategic cooperation with European home appliance group Cebos Group, and our total confirmed orders have exceeded 600 million yuan (around 86 million U.S. dollars)," said Zhang Junbin, founder and CEO of Narwal Robotics.

Chinese robot vacuum brands gain strong global traction

Chinese robot vacuum brands gain strong global traction

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