HELLO! The Palace Museum — School Caravan was officially launched today (10 November), bringing immersive digital cultural experiences to 160 primary and secondary schools across Hong Kong and the Chinese Mainland from 2025 to 2028.
HELLO! The Palace Museum — School Caravan enables students to explore the Palace Museum’s artifacts through an immersive and interactive digital experience, introducing them to the richness of traditional Chinese culture and history.
Organised by the Palace Museum in partnership with the Academy of Chinese Studies, HELLO! The Palace Museum — School Caravan is exclusively sponsored by the Institute of Philanthropy (IoP). It is one of the key initiatives under the five-year collaboration between IoP and the Palace Museum to promote Chinese culture and develop arts tech talent in the Mainland and Hong Kong. It follows the success of FLASH! The Palace Museum — A Pop-Up Digital Experience, which opened in January 2025.
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HELLO! The Palace Museum — School Caravan enables students to explore the Palace Museum’s artifacts through an immersive and interactive digital experience, introducing them to the richness of traditional Chinese culture and history.
HKSAR Government Secretary for Culture, Sports and Tourism Rosanna Law, IoP Deputy Chairman and Trustee of The Hong Kong Jockey Club Charities Trust Ann Kung and other guests tour the HELLO! The Palace Museum — School Caravan.
Officiating guests at the launch ceremony for HELLO! The Palace Museum — School Caravan included HKSAR Government Secretary for Culture, Sports and Tourism Rosanna Law (2nd right), IoP Deputy Chairman and Trustee of The Hong Kong Jockey Club Charities Trust Ann Kung (2nd left), Deputy Director of the Palace Museum Wang Yueong (1st right), and Chairman of the Academy of Chinese Studies, Professor Lee Chack Fan (1st left).
IoP Deputy Chairman and Trustee of The Hong Kong Jockey Club Charities Trust Ann Kung delivers a speech at the launch ceremony of HELLO! The Palace Museum — School Caravan.
HKSAR Government Secretary for Culture, Sports and Tourism Rosanna Law, IoP Deputy Chairman and Trustee of The Hong Kong Jockey Club Charities Trust Ann Kung and other guests tour the HELLO! The Palace Museum — School Caravan.
HELLO! The Palace Museum — School Caravan enables students to explore the Palace Museum’s artifacts through an immersive and interactive digital experience, introducing them to the richness of traditional Chinese culture and history.
HELLO! The Palace Museum — School Caravan enables students to explore the Palace Museum’s artifacts through an immersive and interactive digital experience, introducing them to the richness of traditional Chinese culture and history.
HKSAR Government Secretary for Culture, Sports and Tourism Rosanna Law, IoP Deputy Chairman and Trustee of The Hong Kong Jockey Club Charities Trust Ann Kung and other guests tour the HELLO! The Palace Museum — School Caravan.
Today’s launch ceremony was officiated by HKSAR Government Secretary for Culture, Sports and Tourism Rosanna Law; IoP Deputy Chairman and Trustee of The Hong Kong Jockey Club Charities Trust Ann Kung; Deputy Director of the Palace Museum Wang Yueong; and Chairman of the Academy of Chinese Studies, Professor Lee Chack Fan.
Officiating guests at the launch ceremony for HELLO! The Palace Museum — School Caravan included HKSAR Government Secretary for Culture, Sports and Tourism Rosanna Law (2nd right), IoP Deputy Chairman and Trustee of The Hong Kong Jockey Club Charities Trust Ann Kung (2nd left), Deputy Director of the Palace Museum Wang Yueong (1st right), and Chairman of the Academy of Chinese Studies, Professor Lee Chack Fan (1st left).
Speaking at the ceremony, Rosanna Law offered her thanks to IoP for supporting the initiative. Ann Kung said the School Caravan’s immersive and interactive digital experience will enable the younger generation to explore the diversity of the Palace Museum and appreciate the wisdom of traditional Chinese culture. Wang Yueong noted that the initiative reflects the Palace Museum’s commitment to innovation and education.
IoP Deputy Chairman and Trustee of The Hong Kong Jockey Club Charities Trust Ann Kung delivers a speech at the launch ceremony of HELLO! The Palace Museum — School Caravan.
HKSAR Government Secretary for Culture, Sports and Tourism Rosanna Law, IoP Deputy Chairman and Trustee of The Hong Kong Jockey Club Charities Trust Ann Kung and other guests tour the HELLO! The Palace Museum — School Caravan.
Each year, the School Caravan will visit 30 schools in Hong Kong and 10 on the Chinese Mainland, staying approximately one week at each location. Through high-definition videos, interactive touchscreens, virtual reality (VR) devices and mobile apps, students will explore the Palace Museum’s digital resources — including the acclaimed “Digital Treasures Cabinet” project — designed to foster appreciation of the artistry and design of the museum’s artifacts as well as the richness of traditional Chinese culture and history.
HELLO! The Palace Museum — School Caravan enables students to explore the Palace Museum’s artifacts through an immersive and interactive digital experience, introducing them to the richness of traditional Chinese culture and history.
The School Caravan features two custom-designed, transformable interactive educational experience zones:
The Digital Exhibit Interactive Experience Vehicle offers immersive digital displays within a redesigned container, showcasing traditional Chinese architecture. Students can also explore court attire, digital artifacts, court dining traditions through a rich multi-sensory environment.
The Public Education Experience is shaped to resemble traditional architectural features, offering students the opportunity to explore the construction and painting process of the Palace Museum’s four Corner Towers through VR devices. It also introduces the Palace Museum’s architecture, cultural relics and court life by providing interactive educational content tailored to primary and secondary students.
HELLO! The Palace Museum — School Caravan enables students to explore the Palace Museum’s artifacts through an immersive and interactive digital experience, introducing them to the richness of traditional Chinese culture and history.
As one of the highlights of The Hong Kong Jockey Club’s Year of the Horse campaign, the Hong Kong Palace Museum and the Palace Museum, with exclusive sponsorship from the Institute of Philanthropy (IoP), today launched “Heavenly Horses: Masterpieces from the Palace Museum”. Presenting nearly 100 horse‑themed paintings from more than 60 renowned artists, spanning the Yuan dynasty to the 20th century, the exhibition celebrates the horses as an enduring symbol of perseverance, vitality and national spirit in Chinese culture.
Guests tour the “Heavenly Horses: Masterpieces from the Palace Museum” exhibition.
The exhibition is part of a five-year collaboration between the Palace Museum and IoP to promote Chinese culture and nurture arts-technology talent in Hong Kong and the Chinese Mainland. The aim is to help the younger generation deepen its understanding and appreciation of Chinese culture, while showcasing it in fresh, digital ways. Through interactive experiences with artificial intelligence, lectures and workshops, the exhibition highlights how technology can bring tradition to life. Beyond artistic appreciation, it underscores the strategic role of culture in fostering identity and pride, and in strengthening social cohesion across Hong Kong and the Chinese Mainland.
Officiating guests at the launch ceremony were HKSAR Deputy Financial Secretary, Michael Wong Wai-lun (5th left); Deputy Director General of the Department of Publicity, Cultural and Sports Affairs of the Liaison Office of the Central People’s Government in the HKSAR, Lin Nan (4th right); Executive Deputy Director of the Palace Museum, Lou Wei (5th right); Chairman of The Hong Kong Jockey Club, The Hon Martin Liao (4th left); Deputy Chairman of The Hong Kong Jockey Club and IoP Chairman, Lester Huang (3rd right); Trustee of The Hong Kong Jockey Club Charities Trust and Deputy Chairman of IoP, Ann Kung (2nd right); Chief Executive Officer of The Hong Kong Jockey Club and IoP Director, Winfried Engelbrecht-Bresges (2nd left); Chairman of the Board of Hong Kong Palace Museum, Leo Kung (3rd left); Chief Executive Officer of the West Kowloon Cultural District Authority, Betty Fung (1st left); and Museum Director of the Hong Kong Palace Museum, Dr Louis Ng (1st right).
Officiating guests at the launch ceremony were HKSAR Deputy Financial Secretary Michael Wong Wai-lun; Deputy Director General of the Department of Publicity, Cultural and Sports Affairs of the Liaison Office of the Central People’s Government in the HKSAR, Lin Nan; Executive Deputy Director of the Palace Museum, Lou Wei; Chairman of The Hong Kong Jockey Club, The Hon Martin Liao; Deputy Chairman of The Hong Kong Jockey Club and IoP Chairman, Lester Huang; Trustee of The Hong Kong Jockey Club Charities Trust and Deputy Chairman of IoP, Ann Kung; Chief Executive Officer of The Hong Kong Jockey Club and IoP Director, Winfried Engelbrecht-Bresges; Chairman of the Board of Hong Kong Palace Museum, Leo Kung; Chief Executive Officer of the West Kowloon Cultural District Authority, Betty Fung; and Museum Director of the Hong Kong Palace Museum, Dr Louis Ng.
Guests tour the “Heavenly Horses: Masterpieces from the Palace Museum” exhibition.
Speaking at the ceremony, Michael Wong, Deputy Financial Secretary of the Government of the HKSAR, expressed his gratitude to the Hong Kong Palace Museum and the Palace Museum for jointly organising this exhibition, bringing nearly 100 precious equine paintings to Hong Kong. “Since its opening in 2022, the Hong Kong Palace Museum has greatly contributed to promoting cultural tourism in Hong Kong, staging more than thirty exhibitions and welcoming over four million visitors to date,” he said. “The museum has become a must-visit destination for many tourists to Hong Kong. It has exerted tremendous international influence in telling the good stories of Hong Kong and the Chinese Mainland, further promoting Chinese culture.”
The exhibition is one of the highlights of The Hong Kong Jockey Club’s Year of the Horse campaign, presenting nearly 100 horse‑themed paintings spanning the Yuan dynasty to the 20th century.
The Hon Martin Liao, Chairman of The Hong Kong Jockey Club, a founding funder of IoP together with its Charities Trust, said, “The Hong Kong Jockey Club and its Charities Trust established the Institute of Philanthropy as an independent ‘think-fund do’ tank for China, Asia and beyond. In 2024, IoP announced a donation of RMB 371 million to launch a five-year collaboration programme with the Palace Museum to promote the excellence of traditional Chinese culture, and to deepen understanding and recognition of Chinese history and culture among younger generations in Hong Kong and the Chinese Mainland. This exhibition is a key component of the programme and one of the highlights of The Hong Kong Jockey Club’s Year of the Horse campaign. Featuring a variety of cultural, arts and community initiatives throughout the year, we aim to spread joyful celebration across the city, promote tourism and advance the development of sports, including horse sports.”
The Hon Martin Liao, Chairman of The Hong Kong Jockey Club, delivers a speech at the launch ceremony of the “Heavenly Horses: Masterpieces from the Palace Museum” exhibition.
Lou Wei, Executive Deputy Director of the Palace Museum, added, “The Palace Museum has long maintained a close partnership with the Hong Kong Palace Museum, collaborating to showcase the finest of Chinese art and culture to both local and international audiences, and to promote cultural exchange and mutual understanding. This exhibition forms an integral part of a five-year collaboration between the Palace Museum and the Institute of Philanthropy, which aims to promote Chinese culture and nurture arts-technology talent. Horses were not only a vital means of travel in ancient times and representations of ceremonial standards, they also served as the foundation of national defence. They stand as a vivid symbol of the Chinese nation’s resilience and unwavering spirit. With a focus on equine motifs, ‘Heavenly Horses’ guides visitors to explore the artistic vision of renowned masters and uncovers the social landscapes, spiritual aspiration, and cultural exchanges of different eras, offering a deeper understanding of the profound richness and refined subtleties of Chinese civilisation.”
Guests tour the “Heavenly Horses: Masterpieces from the Palace Museum” exhibition.
As part of this collaboration, IoP is advancing a strategy of cultural dissemination that combines digital innovation with traditional heritage. The goal is to nurture a generation that carries a strong sense of national identity while engaging confidently with the world, deepening recognition of Chinese history and culture both locally and globally. Building on this vision, IoP is seeking synergy to inspire innovative ideas to address the needs of Hong Kong and the Chinese Mainland – contributing to wisdom and solutions that promote the development of national and global philanthropy.
The exhibition is one of the highlights of The Hong Kong Jockey Club’s Year of the Horse campaign, presenting nearly 100 horse‑themed paintings spanning the Yuan dynasty to the 20th century.
The exhibition is part of the Club’s Year of the Horse campaign, which aims to honour the profound partnership between human and horse and to unite the community through thrilling races, international equestrian spectacles and a special series of cultural, sporting and family events. The year-long campaign is a community celebration, a tourist attraction and an opportunity to promote equine and community sports development. Complimentary tickets and free guided tours of the exhibition will be provided to underprivileged groups and students.
