China's cruise giant to launch film-themed sailing season

China's Adora Cruise announced on Friday that it will jointly roll out a film-themed sailing season with the Changchun Film Studio Group Company Limited from late March to late June.

The first "Maritime Film Festival" sailing season will open on March 29 at Adora Magic City, China's first domestically built large cruise ship, while will also be held at two other large cruise ships -- Adora Mediterranea and Piano Land.

During the themed sailing season, some 100 classic films and popular new releases will be screened in theaters on the cruise ships and on their in-cabin TV channels.

And a wide variety of film-related cultural activities will also be held on the vessels.

The new sailing season marks the cruise giant's effort to take advantage of China's booming culture-tourism market.

The company said it has been improving its services by diversifying cultural offerings to give the customers more interactive and immersive experience.

China's agricultural exports had maintained growth for five consecutive years as of 2025, according to the General Administration of Customs (GAC).

In the first eight months of 2026, the country's agricultural exports reached 492.03 billion yuan (about 73.44 billion U.S. dollars), up 4.2 percent year on year. The main export categories were vegetables and edible fungi, aquatic products, and dried and fresh fruits and nuts.

Among them, agricultural exports from east China's Shandong Province hit 114.05 billion yuan (about 17.02 billion U.S. dollars), up 5.5 percent, accounting for 23.2 percent of the country's total agricultural exports value and ranking first nationwide for 27 consecutive years.