Th only two wig companies exhibiting at the ongoing third phase of the 139th Canton Fair, in Guangzhou, capital city of south China's Guangdong Province, have been receiving increasing orders from overseas purchasers.
The booths of the wig companies were set at the personal care area of the fair. Despite being the sector with the fewest participating enterprises, it attracted a large crowd of overseas purchasers.
"Very good. It's a very good material. It's my first time trying to do a side wig. I think that is very good," said Juliana, an Argentine purchaser.
Sylvia, a U.S. purchaser, carefully examined the wig samples and compared the texture of the hair strands.
She has long been engaged in the hair extensions business and came to the Canton Fair to build connections with suppliers.
"To be honest, the virgin hair, the non-processed hair, is of pretty good-quality," said Sylvia.
The two enterprises said they had secured more than 100 tentative orders, and many of their exhibits had already been sold out.
"Many clients immediately placed the orders. We also exchanged contact information with a large number of customers, who plan to visit our factory after the fair," said Duan Tingting, an exhibitor.
China's wig industry accounts for nearly 80 percent of the global market share. It is the world's largest wig manufacturing and export base with the most complete industrial chain and strongest competitiveness.
The Canton Fair, officially known as the China Import and Export Fair, is held every spring and autumn in Guangzhou since its founding in 1957, and has been seen as a barometer of China's foreign trade. The third phase of the 139th Canton Fair runs from May 1 to 5.
Wig industry receives increasing overseas orders at Canton Fair
